Associate Marketing Strategist (AMS)

Posted 3 Days Ago
Be an Early Applicant
Nashville, TN
Mid level
Fintech
The Role
The Associate Marketing Strategist will develop multichannel marketing strategies, manage events, enhance client retention, and collaborate with various teams to meet business objectives.
Summary Generated by Built In

Who You'll Work With:

Bernstein Private Wealth Management (“Bernstein”), also a subsidiary of AllianceBernstein L.P. (AB), provides advanced planning strategies and a wide array of investment management services to high-net-worth families, endowments and foundations, and institutions to help them reach specific financial objectives. Bernstein Private Wealth Management is distinguished among major wealth managers by its single focus and the resulting alignment of interests and accountability this brings to each client relationship. Bernstein’s integrated approach allows the firm to tailor each client’s portfolio, minimizing the effects of tax and volatility, with investment strategies that draw on AB’s deep research expertise across asset classes and geographies.

Our clients are located around the globe, and we have offices in Atlanta, Boston, Chicago, Cleveland, Dallas, Denver, Houston, Los Angeles, Miami, Minneapolis, Nashville, New York, Connecticut, Philadelphia, San Diego, San Francisco, Seattle, Tampa, Washington, D.C., and West Palm Beach.

What You'll Do:

We are looking for an experienced Nashville based Associate Marketing Strategist (AMS) to support the regional Marketing Strategist (MS) in developing and executing marketing initiatives, in-person/virtual events and experiences for the Nashville and Atlanta markets.

Specific responsibilities include, but are not limited to:

  • Develop and implement multichannel marketing strategies that align with business objectives and target demographics.

  • Enhance client retention through impactful events, sponsorships, and partnerships that support both national and regional goals.

  • Build and maintain strong relationships with Managing Directors and wealth advisors across your offices.

  • Work closely with creative, social media, and communications teams, building strong relationships across the firm to achieve shared goals.

  • Serve as the liaison for national sales campaigns and initiatives, ensuring clear communication of details, goals, and deadlines.

  • Identify and capitalize on opportunities for innovation and growth by leveraging technology, driving process improvements, and staying informed on industry trends and local developments.

  • Handle general administrative tasks for internal and external communications, including mailings, invitations, calendar scheduling, and travel arrangements.

  • Create and promote engaging social media campaigns.

  • Manage budget-related aspects of marketing strategies, ensuring timely submissions, approvals, and payment tracking. Collaborate with internal teams for effective cost management.

  • Track and report on KPIs and ROI to measure the effectiveness of initiatives.

  • Oversee on-site and off-site marketing events, managing vendor relationships, coordinating resources, and handling contract negotiations.

  • Identify and evaluate opportunities for innovation by leveraging existing technology, driving process improvement, and staying current on industry trends and best practices 

  • Work with the Events Agency (IPE) and client servicing teams to execute events that elevate brand representation and deliver exceptional client service.

  • Lead workshops on efficiency and best practices, implement marketing toolkit sessions, and demonstrate the benefits of an integrated communications plan.

  • Ensure advisors have access to necessary training, resources, and technology.

  • Foster a collaborative environment by providing coverage for additional markets and sharing best practices.

What We Are Looking For:

  • Ability to collaborate, build relationships and influence at all levels of the organization

  • Strong analytical skills and ability to think strategically; proficiency in Excel and PowerPoint is strongly preferred

  • 3+ years previous experience in a marketing/events role

  • Very strong written and verbal communication skills

  • Capable of prioritizing and executing multiple tasks and projects in a dynamic environment

  • Strong attention to detail and organizational skills

  • Travel will be required

  • Salesforce and Pardot knowledge are a plus

Who We Are

We are a leading global investment management firm offering high-quality research and diversified investment services to institutional clients, retail investors, and private-wealth clients in major markets around the globe. With over 4,000 employees across 57 locations operating in 26 countries and jurisdictions, our ambition is simple: to be the most trusted investment firm in the world. We realize that it's our people who give us a competitive advantage and drive success in the market, and our goal is to create an inclusive culture that rewards hard work. 

Our culture of intellectual curiosity and collaboration creates an environment where you can thrive and do your best work. Whether you're producing thought-provoking research, identifying compelling investment opportunities, infusing new technologies into our business or providing thoughtful advice to our clients, we are fully invested in you. If you're ready to challenge your limits and empower your career, join us!

Location

Nashville, TN

Nashville, Tennessee

Top Skills

Excel
Pardot
PowerPoint
Salesforce
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The Company
Nashville, TN
4,847 Employees
On-site Workplace
Year Founded: 1967

What We Do

AllianceBernstein (AB) is a leading global investment management firm that offers high-quality research and diversified investment services to institutional investors, individuals, and private wealth clients in major world markets. We are one of the largest investment management firms in the world, with more than $500 billion in assets under management. We foster a diverse, connected, collaborative culture that encourages different ways of thinking and differentiated insights. We embrace innovation to address increasingly complex investing challenges. And we pursue responsibility at all levels of the firm—from how we work and act to the solutions we design for clients.

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