Associate Director, US Consumer Marketing - Nemolizumab

Galderma is the emerging pure-play dermatology category leader, present in approximately 90 countries. We deliver an innovative, science-based portfolio of premium flagship brands and services that span the full spectrum of the fast-growing dermatology market through Injectable Aesthetics, Dermatological Skincare and Therapeutic Dermatology. Since our foundation in 1981, we have dedicated our focus and passion to the human body's largest organ - the skin - meeting individual consumer and patient needs with superior outcomes in partnership with healthcare professionals. Because we understand that the skin, we are in shapes our lives, we are advancing dermatology for every skin story.

We look for people who focus on getting results, embrace learning and bring a positive energy. They must combine initiative with a sense of teamwork and collaboration. Above all, they must be passionate about doing something meaningful for consumers, patients, and the healthcare professionals we serve every day. We aim to empower each employee and promote their personal growth while ensuring business needs are met now and into the future. Across our company, we embrace diversity and respect the dignity, privacy, and personal rights of every employee.

At Galderma, we actively give our teams reasons to believe in our bold ambition to become the leading dermatology company in the world. With us, you have the ultimate opportunity to gain new and challenging work experiences and create an unparalleled, direct impact.

Job Title: Associate Director, US Consumer Marketing - Nemolizumab
Location: Boston

Overview:

We are seeking a dynamic and experienced Associate Director of Consumer Marketing to join our growing US Nemolizumab team.

The successful candidate will be responsible for driving consumer marketing strategies and initiatives for Nemolizumab, Galderma’s first-in-class specialty biologic treatment for prurigo nodularis and atopic dermatitis.  The incumbent person must have deep understanding of the pharmaceutical landscape, media placement, consumer behavior, and marketing best practices. 

Key Responsibilities

Brand Management & Tactical Execution:

• Work closely with Director of Consumer Marketing, Associate Director of Omnichannel, and Media agency to build robust media plan across channels to drive patient awareness and requests of nemolizumab.
• Lead the development and execution of comprehensive consumer marketing projects to drive awareness, engagement, and adoption of nemolizumab.  Projects include, but are not limited to brochure creation, digital media, print materials, and patient testimonials.
• Partner with other members of the Marketing team to develop the Annual Brand Plan.
• Tactical pull-through of nemolizumab consumer marketing strategy, ensuring a consistent and compelling brand voice across all consumer touchpoints.
• Understanding of Medical, Legal, and Regulatory submission process.

Cross-Functional Collaboration:

• Partner with the Medical, Legal, and Regulatory teams to ensure all marketing activities are compliant with pharmaceutical industry regulations.
• Collaborate with external agencies, media partners, and vendors to execute campaigns and promotional initiatives, including project and budget oversight.
• Work with print vendors/fulfillment centers to monitor budget, timelines, and inventory.
• Collaborate with other cross-functional partners including HCP marketing, Market Research, Patient Services, and Omnichannel Marketing.
• Partner with Finance & Procurement to own and track budget – including opening and managing PO’s.

Metrics & Performance Tracking:

• Develop and track key performance indicators (KPIs) for all consumer marketing campaigns and media placement.
• Measure the success of marketing programs through ROI analysis, market share growth, consumer engagement, and brand awareness metrics.
• Provide actionable insights and recommendations to optimize ongoing campaigns and future marketing strategies.

Skills & Qualifications

Basic Qualifications Required:

• Bachelor’s degree in marketing, Business, Life Sciences, or related field; MBA or advanced degree preferred.
• Minimum of 3+ years of experience in consumer marketing, with at least 1 year in the pharmaceutical or healthcare industry.
• Minimum of 3+ years of experience in the pharmaceutical industry preferred.
• Media agency or creative agency experience a plus.
• Proven track record of executing successful consumer marketing campaigns, with demonstrated ability to drive brand growth in competitive markets.
• Experience in overseeing various advertising agencies and vendor management.
• Experience working within regulated industries, including familiarity with FDA guidelines and pharmaceutical marketing regulations.

Preferred Competencies:

• Strong strategic thinking and problem-solving skills.
• Experience in digital marketing / media strategies, and data analytics tools.
• Ability to translate complex scientific and medical information into consumer-friendly messaging.
• Strong project management and organizational skills, with the ability to manage multiple projects simultaneously.
• Excellent communication skills, both written and verbal, with the ability to influence cross-functional teams.
• Highly collaborative with the ability to work in a fast-paced, dynamic environment.
• Detail-oriented and results-driven with a focus on driving measurable outcomes.

Additional Information:

• This is an office-based position
• Ability to travel 10-25% of the time.
• Valid passport required.

What we offer in return
You will be working for an organization that embraces diversity & inclusion and believe we will deliver better outcomes by reflecting the perspectives of our diverse customer base. You will also have access to a range of company benefits, including a competitive wage with shift differential, annual bonus opportunities and career advancement and cross-training.

Next Steps

• If your profile is a match, we will invite you for a first virtual conversation with the recruiter.
• The next step is a virtual conversation with the hiring manager
• The final step is a panel conversation with the extended team

Our people make a difference
At Galderma, you'll work with people who are like you. And people that are different. We value what every member of our team brings. Professionalism, collaboration, and a friendly, supportive ethos is the perfect environment for people to thrive and excel in what they do.

Employer's Rights:
This job description does not list all the duties of the job. You may be asked by your supervisors or managers to perform other duties. You will be evaluated in part based on your performance of the tasks listed in this job description. The employer has the right to revise this job description at any time. This job description is not an employment contract, and either you or the employer may terminate employment at any time, for any reason. In addition, reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this position.