Associate - Content Marketing

Posted 14 Days Ago
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Bangalore, Bengaluru, Karnataka
Mid level
eCommerce • Retail
The Role
The Associate - Content Marketing will track and create engaging short-form content focused on fashion and entertainment news for Myntra. The role requires collaboration with stakeholders to ensure accurate representation of business goals and a deep understanding of current trends.
Summary Generated by Built In

Roles and Responsibilities

Role: 

  • Be a part of the Content Marketing team at Myntra and be a part of the in-house content creation team responsible for new content destination set to launch in Feb.  We’re looking for a champion in entertainment and fashion news, who knows the pulse of fashion and entertainment news every day.
  • This person will be responsible for tracking all the happenings in the fashion and entertainment world, locally and globally and turning them into meaningful stories for our customers so that they’re well informed and always inspired by Myntra.
  • Create short-form content for the content feed across fashion news, reviews, and product stories. To do this, this person will have to have a flair for writing well with impeccable grammar.
  • Lease with multiple stakeholders to ensure accurate business representation in content pieces. He/ she needs to ensure that business requirements are constantly translated into creative output in an engaging fashion for the customers. Translating complex business asks into simple creative solutions is at the heart of this role.
  • Constantly be on top of cultural events, topical happenings, trends and more to create content on the fly. He/she will have to have a natural interest in the fashion and entertainment industry and is expected to bring a new network of information access to the organization. 

Responsibilities:

  •  Deliver engaging content at scale every day around fashion and entertainment news.
  • Own the day to day calendar and ensure everything that impacts fashion is covered in it.
  • Own the engagement metrics like # of stories/ session, bounce rate, time spent, etc.
  • Manage business stakeholders and ensure content solves for business problems.

Qualifications & Experience

  • 3 years of experience in fashion or lifestyle businesses with background in journalism.
  • 1+ years of experience with stakeholder management.
The Company
Bangalore, Karnataka
12,800 Employees
On-site Workplace
Year Founded: 2007

What We Do

Myntra is India’s leading e-commerce company committed to making fashion and lifestyle products accessible to everyone. We create solutions that disrupt the ordinary and help make the world a happier, more fashionable place. We are a company that is constantly evolving into newer and better forms and we look for people who are ready to evolve with us. From our beginnings as a customization company in 2007 to being technology and fashion pioneers today, Myntra is going places and we want you to take this journey with us. Our Culture As self-driven, motivated individuals who believe in taking ownership instead of being handed responsibility, we are a curiously non-hierarchical team who believe in working as a whole to take the Organization forward. Firm believers of meritocracy, we encourage you to take on tasks and readily empower you with the right tools, space, and opportunities. In essence, work at Myntra is challenging but fun - we believe in equal opportunity, encourage intellectual curiosity and empower you to be the change. If you’re just as passionate about fashion and would love a workplace that is purely result-driven, Myntra is the place for you! Check out open jobs on https://boards.greenhouse.io/myntra

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