Associate Account Director

Posted 11 Hours Ago
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Johannesburg, City of Johannesburg, Gauteng
Senior level
Marketing Tech • Analytics
The Role
The Associate Account Director will drive growth for Kantar Analytics by creating opportunities and consulting on analytics related to brand strategy, marketing effectiveness, and digital analytics. The role involves managing client relationships, coordinating large research studies, and delivering actionable insights.
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We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in. To start a career that is out of the ordinary, please apply...

Job Details

Account Director, Kantar Analytics, South Africa.

The Kantar Analytics Practice (KAP) has made significant investments in the last few years to further expand our capabilities and footprint in the areas of brand strategy, data strategy & engineering, customer analytics and digital & social media analytics. The practice has strong client relationships in brand strategy, marketing effectiveness and digital analytics. As we strive to offer end-to-end brand strategy solutions, we seek a growth-minded person to help drive growth for our South Africa business in Kantar Analytics.

We are seeking a dynamic hi-potential professional with ~10 years’ with strong background in selling and/or delivering work related to some OR most of these areas:

Brand strategy work – market entry, positioning, activation, segmentation, brand architecture, Pricing etc. Media mix modelling, marketing mix modelling, campaign optimization, brand positioning, brand architecture, Equity analysis. Search and Social Analytics including strategic consulting based off such data.

Key responsibility will be opportunity creation and driving business for analytics in the above areas for South Africa. There would be additional responsibility to support consultative delivery of analytics work in some of these areas supported adequately by the wider analytics and delivery teams. This would require strong aptitude for linking analytics capabilities with solving client questions – hence strategic consulting powered with analytics would be key both for growing business and guiding delivery of key analytics projects.

This position will report to the Head of Analytics consulting, MEA.

This role is for hands-on critical value generators who provide client advisory and grow client relationships. Ideal candidates will have a hands-on approach and demonstrated track record of accelerated success leveraging their market research expertise, masterful storytelling, talent mentorship and client management skills to deliver actionable insight projects.

KEY OUTCOMES

  • Grow analytics business for Kantar South Africa through opportunity creation and analytic consulting.
  • Identify key areas of growth and help shape the Analytics offer for South Africa.
  • Partner with South Africa business development team and local client servicing teams to optimize analytics opportunities and delivering impactful proposals.
  • Performing program coordination of large research and analytic studies as needed.
  • Day-to-day management of client relations during critical analytics engagements.
  • Work closely with analytics solutions experts in the MEA region to effectively leverage and cascade expertise to internal stakeholders and clients in South Africa.
  • Ensure story-driven reports and client deliverables that synthesize research data and analytic insights to meaningfully address client business objectives.

CAPABILITIES

  • Fluency in research and analytics
  • Demonstrated cross portfolio collaboration in research and/or analytics.
  • Strong client relationships and networking skills.
  • Business savvy and commercial acumen.
  • Basic understanding of quantitative survey research and design
  • Masterful storytelling and crafting compelling actionable insights for clients.
  • Excellent written and verbal communication skills and able to communicate effectively with virtual analytics and project teams
  • Proven analytic and problem-solving skills
  • Large-scale, multi-country quantitative market research experience and reporting to clients would be a plus.
  • Master’s degree in market research / marketing / data science/economics/business management is a plus.

Location

Johannesburg, BryanstonSouth Africa

Kantar Rewards Statement

At Kantar we have an integrated way of rewarding our people based around a simple, clear and consistent set of principles. Our approach helps to ensure we are market competitive and also to support a pay for performance culture, where your reward and career progression opportunities are linked to what you deliver. 

 

We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in. Apply for a career that’s out of the ordinary and join us. 

 

We want to create an equality of opportunity in a fair and supportive working environment where people feel included, accepted and are allowed to flourish in a space where their mental health and well being is taken into consideration. 

 

We want to create a more diverse community to expand our talent pool, be locally representative, drive diversity of thinking and better commercial outcomes. 

Kantar is the world’s leading data, insights and consulting company. We understand more about how people think, feel, shop, share, vote and view than anyone else. Combining our expertise in human understanding with advanced technologies, Kantar’s 30,000 people help the world’s leading organisations succeed and grow.

The Company
HQ: London
34,629 Employees
On-site Workplace

What We Do

Kantar is the world’s leading marketing data and analytics company. . We have a complete, unique and rounded understanding of how people think, feel and act; globally and locally in over 90 markets. By combining the deep expertise of our people, our data resources and benchmarks and our innovative analytics and technology, we help our clients understand people and inspire growth.

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