Purpose of Position
- CASETiFY is looking for an entrepreneurial, creative and passionate Assistant Marketing Manager (Spanish-speaking) to join our team. The ideal candidate will hit the ground running, thrive in a fast-paced environment and be detail-oriented. Must be a self-starter and team player with the ability to quickly identify areas of opportunity to create procedures that increase efficiencies, scalability and effectiveness. You have a proven track record of prospecting, negotiating and closing partnerships to support and fulfil the strategic objectives.
- This is to support the rapid expansion of the Spanish-speaking markets. With the ambitious target that we would like to achieve in our online business and the increase of brand exposure in Spain, it is essential to support the research and execution of various marketing and business development campaigns.
Job Description
- Responsible for planning and implementing marketing activities, including but not limited to paid and organic digital channels , Influencer marketing, Email Marketing, CRM& PR
- Prepare reports on marketing and sales metrics
- Lead 360 marketing campaigns including offline events
- Manage local performance marketing - SEM / Display / Social Ad / KOL etc
- Create innovative and localized marketing campaigns according to global marketing directions
- Manage local KOL agency for creating Influencer campaigns
- Develop marketing metrics, goals, and KPIs to measure and track business results.
- Track weekly/monthly / quarterly channel KPI targets to manage budget and resources effectively
Requirement
- Bachelor's degree or above in Business, Marketing, Communication or equivalent.
- 5+ years experience in marketing or related field
- Proficient in Spanish language with great writing etiquette, must speak English (business level)
- Strategic problem-solving skills, using creative thinking to achieve targets
- Strong planning, analytical, creative, result-oriented, and able to work independently
- Ability to work under pressure and meet tight deadlines
- Extensive knowledge of Spanish market trends and interest in pop culture or prior experience in the entertainment industry is a plus.
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What We Do
Nine years ago, CASETiFY saw a category that had been long ignored. Today, CASETiFY is the fastest growing global tech accessories brand, reaching 1 in 7 millenials. CASETiFY believes everyone has a well of untapped creative potential, waiting for the perfect canvas to explore. CASETiFY has become the publisher and platform for creativity and self-expression to connect individuals. We just happen to make quality cases. CASETiFY's mission is to empower self-expression in the spirit of originality. Key collaborations include Pharrell, Sarah Jessica Parker, Saint Laurent, Thom Browne, Clare V., and many more. Additionally, CASETiFY has partnered with key retail partners including Nordstrom, Anthropologie, Amazon, AT&T, The Iconic, Colette, Lane Crawford, and more. For more info on CASETiFY, visit our Website, Facebook and Instagram.
