Assistant Manager, CRM/Email Marketing, Fox News

Posted 4 Days Ago
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New York, NY
51K-78K Annually
Mid level
Kids + Family • Retail • Robotics
The Role
The Assistant Manager, CRM/Email Marketing at Fox News will implement and analyze customer communications across channels like email and push notifications. Responsibilities include managing the Braze platform, data analysis, campaign creation, A/B testing, and collaborating with various teams to enhance customer experiences and engagement.
Summary Generated by Built In

OVERVIEW OF THE COMPANY

Fox News Media

FOX News Media operates the FOX News Channel (FNC), FOX Business Network (FBN), FOX News Digital, FOX News Audio, FOX News Books, the direct-to-consumer digital streaming services FOX Nation and FOX News International and the newly announced platform FOX Weather. Currently the number one network in all of cable, FNC has also been the most watched television news channel for 20 consecutive years, while FBN currently ranks among the top business channels on cable. Owned by FOX Corporation, FOX News Media reaches 200 million people each month.

JOB DESCRIPTION

Fox News is looking for a CRM Assistant Manager to implement and analyze customer communications across all channels: email, push notifications, and In-App Messages. In this role, you will leverage Braze, an email service provider (ESP) to create and execute marketing campaigns. The Assistant Manager will collaborate with Editorial, Creative, Product, and Business Intelligence to ensure customer journeys are accurate and deliver optimal user experiences.

The successful candidate will have a solid CRM background and experience in Braze. The candidate must have a strong understanding of customer segmentation and decision tree design. The candidate must be analytical and technically inclined.
A SNAPSHOT OF YOUR RESPONSIBILITIES

  • Campaign Creation: Create, Q&A, and execute marketing campaigns across all channels including: email, push notifications, desktop notifications, in-app messaging, and digital trafficking

  • Braze Platform Management: Leverage Braze’s user journey setup, real-time triggers, and segmentation tools to optimize customer experience

  • Data Analysis & Reporting: Monitor campaign performance metrics (e.g., CTR, open rates, conversion rates) and provide actionable insights for continuous improvement

  • Optimization: Conduct A/B testing to enhance campaign performance and improve customer engagement

  • Personalization & Automation: Recommend targeted customer-centric communications to optimize customer experience

  • Cross-Functional Collaboration: Work closely Editorial, Creative, Product, and Business Intelligence

WHAT YOU WILL NEED

  • 3+ years experience with Braze or similar ESP provider

  • Ability to create user journeys with personalized messaging across multiple touchpoints

  • Direct response experience is a major plus

  • Strong analytical and problem-solving mindset

  • Ability to thrive in a fast-pace environment and multi-task 

  • Ability to stay on schedule and hit deadlines

  • Technical proficiency in Microsoft Office (PPT, Excel, Outlook), Google Workspace, Airtable, Tableau, Monday, Miro, Slack

#LI-DNI

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.

Pursuant to state and local pay disclosure requirements, the pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location is $61,000.00-78,250.00 annually for high cost labour markets such as but not limited to New York City and Los Angeles, $50,800.00-65,200.00 annually for all other US locations. This role is also eligible for various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents. Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement.

View more detail about FOX Benefits.

Top Skills

Braze
The Company
HQ: Billund
19,827 Employees
On-site Workplace

What We Do

We are the LEGO Group, the company behind the world’s most loved LEGO® bricks. Our brand name derived from the two Danish words Leg Godt, which mean “Play Well”.

We’ve been sparking imaginations and inspiring the builders of tomorrow since 1932. This is our mission and what motivates our colleagues around the world every day.

Today, we remain proudly family-owned with headquarters in Billund, Denmark. We have regional hubs in Boston, USA; London, UK; Shanghai, China; and Singapore, as well as 7 manufacturing facilities around the world.

These places are home to 28,000+ colleagues in everything from design and engineering to digital technology and marketing. Together we learn, imagine and build – creating play experiences that are sold in over 130 countries worldwide.

A purposeful and responsible global brand where creativity helps to inspire builders all around the world. Just imagine being part of that!

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