Art Director
Join Us at Pura—Reimagining Fragrance for the Future
At Pura, we believe life is better when it smells good. Fragrance has the unique power to transform spaces, elevate moods, and create lasting memories. But we know it can do even more. That’s why we’re pioneering the future of fragrance, combining cutting-edge smart home technology with premium, clean scents to create personalized, meaningful experiences in every home.
We’re not just a fragrance company—we’re on a mission to change the way people experience scent. At Pura, we are redefining fragrance as a critical element of design, on par with color, texture, sound, lighting, and furniture. We call this Scent Design—transforming scent from an afterthought into an intentional, skillful component of every space. By blending artistry and science, Pura allows users to design their own “scentscapes” that enhance daily life and craft environments that feel as good as they smell.
Why Join Pura?
Our journey began with two innovators, Richie Stapler and Bruno Lima, and their shared vision of revolutionizing how we experience fragrance. Since then, Pura has grown into a company that sells a fragrance every 3.7 seconds, partnering with iconic brands like Curio, Anthropologie, and Disney. We’ve been recognized as the Fastest Growing Company in Utah, and we are passionate about making scent a core part of life’s most memorable moments.
Your Role at Pura:
We are seeking a highly skilled and experienced Art Director to join the Pura team. This position will play a key role in defining and executing the visual direction of our brand, with a strong emphasis on photoshoot leadership, packaging design, retail environments, and digital marketing. The ideal candidate will have extensive experience in art direction, with a proven track record of delivering compelling visual campaigns across multiple channels. This position is full-time, in-office at our Pleasant Grove, UT location.
You will help us inspire a belief in the power of fragrance to craft and elevate memorable moments for our Owners. This is your chance to make an impact in a high-growth company that’s redefining the way people experience scent.
What You’ll Own:
- Photoshoot Direction: Lead and oversee photoshoots from concept to execution, collaborating with photographers, stylists, and production teams to ensure high-quality visuals that reflect Pura’s brand identity.
- Digital Marketing & eCommerce: Develop and execute creative assets for digital marketing campaigns, including display ads, social media, email campaigns, and website visuals, ensuring all designs are optimized for full-funnel performance from awareness to conversion.
- Packaging Design: Develop innovative packaging solutions that not only align with our brand but also enhance the customer’s unboxing experience.
- Retail Design: Lead the design and execution of in-store displays, point-of-sale materials, and other retail touchpoints that effectively communicate Pura’s brand story and enhance customer engagement.
- Campaign Conceptualization: Collaborate with cross-functional teams to develop and execute creative concepts for large-scale brand campaigns across print, digital, and in-store environments.
- Creative Leadership: Guide the design team in creating cohesive visuals across all touchpoints, including digital marketing, eCommerce, product packaging, and retail environments, and provide career mentorship and pathing for younger creatives.
- Collaboration: Work closely with marketing, product development, and external partners to ensure design consistency and brand alignment across all platforms.
- Project Management: Manage multiple design projects simultaneously, from conception to completion, ensuring that all deadlines are met and the highest quality standards are maintained.
Qualifications:
- Experience: 7+ years of experience in art direction, with a focus on photoshoot leadership, packaging, retail design, and digital marketing for eCommerce.
- Education: Bachelor’s degree in graphic design, visual arts, or a related field.
- Portfolio: A strong portfolio showcasing leadership in photoshoot direction, retail design, packaging projects, and digital marketing campaigns. Experience with high-end or luxury brands is a plus.
- Technical Skills: Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign), as well as knowledge of design and production processes for packaging, retail, and digital platforms.
- Marketing Experience: Demonstrated ability to create visuals that drive engagement and conversion in digital marketing and eCommerce settings, including web and social media.
- Communication: Strong communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and external partners.
- Attention to Detail: Meticulous attention to detail in both design and execution, ensuring consistency and brand alignment across all projects.
- Problem-Solving Skills: Ability to troubleshoot design challenges and offer creative solutions while maintaining a high standard of quality.
Pura’s Story
We’re passionate about creating spaces that inspire, elevate, and transform everyday life. We believe scent is more than just a pleasant background—it’s an integral part of Scent Design, transforming homes into meaningful, personalized spaces. Our smart home fragrance diffusers allow users to design their own scent experiences with premium, clean fragrances.
After 10 years of innovation, we’ve been recognized by Inc. and Utah Business as one of the best places to work, and we continue to push the boundaries of technology and fragrance. Join us in our pursuit of reimagining what’s possible with scent design.
Pura’s Culture
Our culture is built on a foundation of innovation, collaboration, inclusivity, and being good humans. We believe in fostering an environment where creativity thrives, empowering each team member to contribute their unique perspectives and skills. Our commitment to sustainability and integrity drives our decisions, ensuring that we not only create exceptional products but also contribute positively to our community and the planet. We celebrate diversity and prioritize open communication, cultivating a supportive atmosphere where everyone feels valued and inspired to push boundaries. Together, we’re not just building a brand—we’re creating a movement that redefines the role of fragrance in our lives.
Join the Pura Team!
We’re looking for individuals who believe in the power of fragrance and technology to transform lives. If you’re ready to be part of a dynamic, fast-growing company at the forefront of an exciting industry, we’d love to hear from you.
Pura provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
*All candidates are subject to a background check.
Top Skills
What We Do
Pura has created the world's first smart fragrance diffuser. The simple, yet elegant device plugs into any outlet. Pura's fragrance brand marketplace allows customers to fully control the scents in their space; anytime, anywhere and from the biggest brands people know and trust.