App Growth Manager

Gambling.com Group (Nasdaq: GAMB) is looking for exceptional talent interested in the fast-paced, high-growth online gambling industry. The company operates a portfolio of renowned websites and brands – including flagship site Gambling.com and sports betting site Bookies.com as well as iGaming-focused site Casinos.com, BonusFinder.com and UK-centric Freebets.com. In the U.S., the company operates state-specific websites such as NewYorkBets.com, BetCarolina.com, BetArizona and popular consumer facing subscription brands such as OddsJam and RotoWire. Additionally, Gambling.com Group provides B2B services through OpticOdds, further solidifying its position in the industry.

As the first and only online gambling affiliate publicly traded in the U.S., Gambling.com Group has earned recognition as a leader in its field – most recently winning Casino Affiliate of the Year at the 2024 EGR Operator Awards. Gambling.com Group embraces a majority remote-first hybrid work model, offering employees the flexibility to work remotely while being part of a global team. For some roles, in-office presence is required for operational reasons, ensuring seamless collaboration and effectiveness where needed. With flagship offices in Dublin, Charlotte, and Malta, and satellite offices in Madison, Helsinki, Serbia, and Costa Rica, we operate on a "think local, act global" mindset. Gambling.com Group is on the lookout for innovative, solution-driven, and fast-paced thinkers to join our growing team. 

Are you ready to take the next step in your career?

We’re looking for a App Growth Manager who is passionate about the idea of expanding our reach even further and pushing the boundaries of our existing marketing tactics. Our aim is to find someone who wants to own the marketing strategy & execution of Rotowire consumer product(s) including app and subscription.

Responsibilities

• Growing and efficiently optimizing our iOS / Android app performance from multiple traffic sources including (organic, paid).
• Ability to setup data tracking and analytics for app performance and interpret data results to make real time decisions to improve results.
• Responsible for the revenue, costs, and margins for apps performance and communication of results to the RotoWire business team.
• Providing clear analysis of results from each channel, in app activity real time to team.
• Providing clear creative strategy and execution for in-app marketing to drive users to purchase, upgrade, reduce churn of app.
• Responsible for owning a testing plan and execution to deliver high growth of each app in portfolio.
• Can work closely with app developers, designers, and business team to meet team objectives.

Requirements

• Hands-on experience growing IOS and/or Android apps via multiple marketing channels.
• Able to plan AND execute marketing campaigns without relying on a full team.
• An interest in sports, particularly fantasy sports and sports betting.
• Proactive and creative. Able to generate ideas for new marketing campaigns and get them up and running without waiting for someone to assign them.
• Focus on data driven / repeatable approaches rather than a "branding" specialist;
• Excellence in reporting and inferring data results to make real time decisions.
• Good understanding of the influencer marketing ecosystem and have ideas about how to leverage influencers.
• Experience working with ASO, MMP, social, web, data, analytics and performance tools. Need to know how to pull app performance data and use platforms.
• Previous demonstrable skill of user acquisition / growth marketing in a B2C company or app startup.

Perks & Benefits

• Comprehensive private Healthcare Insurance
• Flexible work environment and home office available
• Lifestyle Spending Allowance
• All the hardware and software you need to be successful
• Regular company events and social outings, activities, Spot Awards and a Monthly Social Club
• Access to courses for Personal and Career Development
• Company Paid Volunteer Day