APAC Brand Strategist (Creative)

Are you prepared to join the X team and help build the ultimate real-time information-sharing app, revolutionizing how people connect? At X, we’re on a mission to become the trusted global digital public square, committed to protecting freedom of speech and building the future unlimited interactivity. Our goal is to empower every user to freely create and share ideas, fostering open public discourse without barriers. Join us in shaping this thrilling journey where your contribution will be invaluable to our success!

Headline:
Are you prepared to join the X team and help guide advertisers/marketers on X to build great marketing campaigns, and solutions on the timeline.
Company Description:
X is what’s happening and what people are talking about right now. We believe real change starts with a conversation. At X, we're on a mission to become a trusted global digital public square, and be the everything app. Our goal is to empower every user to freely create and share ideas, fostering open public discourse without barriers. Join us in shaping this thrilling journey where your contribution will be invaluable to our success!
Team Description:
Global Next is our in-house creative, strategy, and production team dedicated to brands and agencies. We help advertisers build creative campaigns that are good for brands, good for people, and make good use of X. We value diverse backgrounds, ideas, ethnicity, religions and experiences. We thrive on our ability to recognize, read, and adapt to cultural signals, and lean in on creative, and technological trends to meet our ultimate goal of building campaigns worth-talking-about.
We serve the public conversation.
Who You Are.
We’re looking for an experienced Brand Strategist who excels at crafting audience-centric ideas, strategies, concepts, and creative recommendations. The ideal candidate is a creative thinker who can light up a room as a storyteller, bring collaborative energy, and has the drive to do what’s best for both our clients, and X’s business in the region.

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What You’ll Do 

• Your role is to align audience insights, platform strengths and our advertisers’ marketing objectives through innovative, and creative use-cases of the platform.

• You will manage end-to-end responsibilities for accounts ranging from short-term RFPs to long-term projects, strategic endeavors such as C-Suites presentations and build groundbreaking activations on X.  

• You will be both a student, and an expert of the X platform, and thus, driving thought leadership within agencies/brands around the creative potential of X. 

• You will successfully navigate the multi-layered dynamic of agency, client, and marketplace whilst catering your outputs/speaking points to each respective audience. 

Preferred Qualifications

• 8+years of experience in digital media and/or integrated marketing at an advertising agency, brand, and/or a platform/publisher (multi-disciplinary experience preferred).

• Experience in building headline-worthy creative concepts, media solutions and/or content programs at scale that can drive brand awareness and incremental customer engagement.

• In-depth knowledge of X as both a user and as a marketer, including a primary understanding of our platform's advertising products and overall monetisation model.

• Possess strong creative and design skills, as well as experience in crafting compelling storylines and data-supported presentations to impact revenue. 

• Demonstrated ability to leave an impactful impression through presentations and pitches

• Languages: English. Proficiency in Mandarin and/or any regional language is a bonus.

• Excellent communication skills, both verbal and writing.

• Proven ability to prioritize and manage multiple tasks, projects and ever-changing priorities