ABOUT VAYNERX
VaynerX (https://vaynerx.com) is the most contemporary family of companies, working together to build and grow brands. Subsidiaries include VaynerMedia, Eva Nosidam Productions, The Sasha Group, Gallery Media Group, Tingley Lane Trading, VaynerSpeakers, and VaynerCommerce.
ABOUT VAYNERMEDIA
VaynerMedia is a contemporary global creative and media agency with an expertise in driving relevance for clients and delivering impactful business results. The independently-owned company was founded in 2009 by Gary Vaynerchuk, and has offices in New York, Los Angeles, Toronto, Mexico City, London, Amsterdam, Singapore, Delhi, Kuala Lumpur, Bangkok, Tokyo, and Sydney. VaynerMedia has been recognized for its work at Cannes Lions, the Clio Awards and The Webby Awards. It is part of the VaynerX family of companies.
Culture is our key and Empathy is how we build it. VaynerMediaAPAC is strong with a world-class combination of diverse backgrounds collaborating to put forward innovative, creative and strategic solutions to the one advantage that stands the test of time --- PEOPLE. Day in and day out, we propel some of the biggest brands in the world to the intersection of attention and culture. In APAC, we are proudly +300, servicing a diverse client all around the region.
The PITCH
Well, now we’re looking for someone who lives and breathes social media even more than us. Do you know all of the latest trends? Memes? And TikToks? Maybe you’ve dabbled in the world of influencers? Believe in the power of social media and community management to change hearts, minds, and drive sales? Love the hustle of fast-paced, hyper-growth agency life? Thrive in a role where you can bring ideas to life on billions of screens? Cool. Then let’s talk.
This exciting opportunity of a full-time role based in Singapore will allow you to collaborate with the local team as well as learn from the experts globally. You will manage and drive our strategy expertise and someone who is familiar with the Singapore landscape.
Are you based in Singapore? Do you wanna geek out on the world of media and creative advertising agency? Oh well, we could be meant to be -----so keep reading!
Here’s where you come in.
Volume, ideation and listening are the building blocks to being an exceptional Post Creative Strategist. We believe everyone's got brilliant ideas. But what sets YOU apart from the rest? It’s about forming several strategies to win with different groups of demographics.
You have a solid understanding of what works in the industry but at the same time, constantly determining what can make your strategies better. Possessing an undying passion to continuously make magic happen regardless of the adversities thrown in your way.
Our Post Creative Strategists do more than just providing insights and research to the Creative team, they provide continuous recommendations based on daily evolving conversations. This position represents the community’s voice in every aspect of the brand and maneuvers way through multiple channels. The ideal candidate synergises well with the Creative team and is deeply rooted in the purpose of ‘customer first’.
The Brief
- Actively engage with consumers and do community management across a variety of platforms, allowing for deeper connection and understanding of our audiences.
- Listen every day, mining comments to uncover opportunities, identify patterns, and find the comments that allow the brand to build momentum and poke with purpose.
- Look for cultural trends in the market - things that are happening in the platforms and in culture.
- Identify interesting patterns in consumer behavior or culture, interpret quantitative data, and formulate initial insights on people, culture or the category.
- Learning the difference between observations and insights and actively working on developing the 'insight muscle'.
- Have a good understanding of the different research/ data tools and how to use them.
- Can bring the consumer to life in inspiring and new ways that provide creative fodder.
- Understand how day-to-day insights ladders into key client objectives, contextualising data in what matters most to clients.
- Strong writing skills and are able to succinctly articulate thinking as it relates to consumer insights and cultural trends.
- Be resourceful and a self starter, proactively ask questions and implement learnings to the role.
What you should know about VaynerMedia
Think “lab” and not “agency”. We get excited about solving business problems, not creating advertising for the sake of making advertising. Our entrepreneurship DNA runs deep. We’re willing to break rules, try new things, and test hypotheses if it means better understanding our craft. It’s fun!
Our environment (and pace) feels much more like a start-up than most agencies you might be used to. Hopefully that, and the opportunity to collaborate with the talented and enthusiastic crew, work with big brands excites you, as it does us. We can’t wait to meet you.
What We Do
VaynerMedia is a global creative and media agency with offices in New York, Los Angeles, London, Singapore and Mexico City. We work differently because we’re built differently.
We are consumer-centric, not boardroom-centric; We respect the internet's impact on culture, not Madison Avenue’s; We have the humility and curiosity to find what’s right, not to debate it for months on end; We are all practitioners; We scale the unscalable; We value real consumer signals; We create ideas consumer-up, not ego-down; We believe that it’s our responsibility to deliver business results for our clients.
