Analyst, Strategy & Insights

Posted Yesterday
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Bogotá, Bogotá D.C., Distrito Capital
Junior
Digital Media
The Role
This role involves analyzing and organizing data related to Hispanic consumers, creating reports, and assisting sales teams with insights and trends.
Summary Generated by Built In

ABOUT THE ROLE & TEAM:

TelevisaUnivision (TU) is the leading Spanish-language media company in the United States. Our portfolio includes television, radio, digital, and mobile offerings that entertain and inform more Hispanics than any other media company in the country. TU’s largest sales team is based in New York, with network operations in Miami, and television stations and sales offices in major cities throughout the United States.

ABOUT YOU

To better serve our clients in the rapidly changing media and advertising environment, TU’s Strategy & Insights team (S&I) is an integral resource to client-side marketers, helping them increase knowledge of the Hispanic consumer to develop better communication strategies and better connect with this valuable consumer segment.

JOB RESPONSABILITIES:

  • Pulls data from syndicated data sources such as MRI, Scarborough, Nielsen AdIntel and Geoscape
  • Clean, organize, and update data in excel to identify Hispanic trends
  • Build slides with key insights through charts, and tables
  • Create and disseminate category landscape news and information to help sales teams stay informed on category developments
  • Other essential duties as assigned

YOU HAVE:

  • 1-2 years of experience at a media, or research company, advertising agency
  • Strong written and oral communication skills
  • Strong analytical skills, organizational skills, great attention to detail and follow-through, ability to multi-task and consistently meet deadlines
  • Proficiency in Excel and PowerPoint; i.e. build and edit formulas in excel
  • Adaptable approach and strong customer service skills to support internal clients, especially on last minute requests
  • Spanish language proficiency (read and write)

Additional Skills

  • Bachelor’s degree or relevant work experience
  • Familiarity with syndicated marketing research tools such as Nielsen Ad Intel, MRI, Scarborough, Kantar is a plus
  • Hispanic/multi-cultural, brand marketing, advertising or research experience is a plus
  • Experience supporting sales teams is a plus

Eligibility Requirements

  • Employment/education will be verified
  • Time flexibility required to interact with people in different geographical locations, and work extended hours, sometimes on short notice due to project deadlines

Physical Requirements

  • Ability to stand, walk, bend, type, and sit for up to (8) hours

TelevisaUnivision is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to characteristics protected by law.

Top Skills

Excel
Kantar
Mri
Nielsen Adintel
PowerPoint
Scarborough
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The Company
HQ: Miami, FL
7,934 Employees
On-site Workplace
Year Founded: 2022

What We Do

TelevisaUnivision is the world’s leading Spanish-language media company. Powered by the largest library of owned Spanish-language content and a prolific production capability, TelevisaUnivision is the top producer of original content in Spanish across news, sports and entertainment verticals. This original content powers all of TelevisaUnivision’s platforms, which include market-leading broadcast networks Univision, Las Estrellas, Canal 5 and UniMas, and a portfolio of 38 cable networks, which include TUDN, Galavision, Distrito Comedia and TL Novelas. The Company also operates the leading Mexican movie studio, Videocine, and owns and operates the largest Spanish-language audio platform in the U.S. across 35 terrestrial stations and the Uforia digital platform. TelevisaUnivision is also the owner of ViX, the largest Spanish-language streaming platform in the world.

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