As the Analyst Relations Manager for Code and Theory, you’ll be primarily dedicated to managing Code and Theory’s perception and positioning with top industry research analysts. The Analyst Relations Manager will be responsible for helping Code and Theory grow and nurture our relationships with industry analysts across the world, responding to competitive assessments that span services and industries and have a high impact on our market positioning, and driving engagement and insights into the business.
The position requires a commitment to driving strategic programs to top-tier industry analysts that result in Code and Theory’s positive market position. The person must have an understanding of enterprise software and cloud computing spaces, technology, and AI and established relationships with industry analysts. Clear, concise, and consistent communication skills are a must, as is the ability to multitask and look for new opportunities in this space.
WHAT YOU’LL DO:
- Broaden the visibility of the company, as well as its strategy and core abilities.
- Clearly express the company’s direction on key industry issues (i.e. AI, CX and emerging tech).
- Develop and maintain more strategic relationships with our growing community of analysts among clients and press (Gartner, Forrester, IDC and others.)
- Set up robust analyst calls, meetings, analyst days and service and product updates.
- Drive inclusion and successful favorable placement in key reports and evaluations (e.g., Gartner Magic Quadrant and Forrester Wave), positioning Code and Theory as not only a thought leader but a successful partner to our clients.
- Assist in securing premium sponsorships and speaking opportunities at analyst events, including establishing a steady drumbeat of digital transformation messaging.
- Collaborate with growth teams and corporate comms/marketing teams to deliver content [CA2] and programs to drive lead generation.
- Partner internally to build and deliver great content and assets.
- Ability to create briefing documents, maintain contacts and create and execute analyst/influencer plans.
- Prepare Analyst view presentations for Code and Theory’s leadership and sales teams.
- Demonstrate excellent judgment for the company's best interest, strong situational analysis and the ability to negotiate.
- Monitor all analyst sites for the latest research to gain competitive intelligence and support our competitive response.
- Oversee budget, deliverables and recommendations for purchased analyst research services.
- Train and coach Code and Theory senior management regarding analyst research, needs and findings.
- Lead planning, execution and measurement of the Analyst Relations program.
- Responsible for managing analyst contracts, coordinating employee access to reports, developing appropriate briefing materials, and responding to all incoming analyst requests.
- Develop and maintain relationships with analysts by writing/submitting content for analyst reports with assistance from the communications team and senior management and participating in events such as Analyst and strategy days.
WHAT YOU'LL NEED
- Experience in Analyst Relations in the technology industry.
- Strong understanding of the tech field, clientele, competitors and industry analysts.
- Advertising agency experience a plus.
- Strong analytic skills, demonstrated ability to focus, synthesize and handle multiple and ambiguous tasks.
- Creative knack for storytelling, documentation, and presentation of facts and figures.
- Proven ability to work under tight deadlines with limited resources
- Ability to multi-task and quickly prioritize projects and communicate priorities to stakeholders.
- Some established analyst relationships.
- High level of energy, team player and dedication to excellence.
- Strong writing and presentation skills.
- Knowledge of finance discipline.
- Ability to understand and operate in a technological environment with organizational complexity.
- Some travel required.
ABOUT US
Born in 2001, Code and Theory is a digital-first creative agency that sits at the center of creativity and technology. We pride ourselves on not only solving consumer and business problems but also helping to establish new capabilities for our clients. With a global client roster of Fortune 100s and start-ups alike, we crave the hardest problems to solve. With a remote-first approach to our people, we have teams distributed across North America, South America, Europe, and Asia. The Code and Theory global network of agencies is growing and includes Kettle, Instrument, Left Field Labs, Truelogic, Rhythm and Mediacurrent.
Striving never to be pigeonholed, we work across every major category: from tech to CPG, financial services to travel & hospitality, government and education to media and publishing. We value the collaboration with our client partners, including but not limited to Adidas, Amazon, Con Edison, Diageo, EY, J.P. Morgan Chase, Lenovo, Marriott, Mars, Microsoft, Thomson Reuters, and TikTok.
The Code and Theory network is comprised of nearly 2,000 people with 50% engineers and 50% creative talent. We’re always on the lookout for smart, driven, and forward-thinking people to join our team.
This is a full-time role, based in the United States. The target range of base compensation for this role is $125-$140k. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience and location.
Top Skills
What We Do
Code and Theory is a strategically driven, digital-first creative agency that lives at the intersection of creativity and technology. We solve consumer and business problems across the entire customer journey that flex to meet the ever-changing needs of consumer expectations. We put the user, their behaviors and needs, at the center of everything we do — from our proprietary research methodologies, to product development processes, to how we create brand, channel and messaging strategies. Our goal is simple: to solve our clients business problems.
We bring big ideas to life by looking holistically at brand ecosystems where digital plays a prominent role in driving the consumer from first-touch through to conversion to relationship deepening over time. We identify gaps in the consumer journey and opportunities in culture that require products, services or communications to fill. We work across categories, ranging as far and wide as health care (Pfizer, Sanofi, Reach MD, Bioreference Laboratories) to financial services (JP Morgan Chase, Prudential, Morgan Stanley, First Data) to cpg (Mars, Unilever, Johnson & Johnson) to technology companies (Facebook, Xerox, Samsung, Comcast) to culture brands (adidas, H&M). And because our DNA is in publishing — we’ve embedded in over 135 newsrooms in the past decade — we bring unique expertise in understanding how content is created, distributed and optimized, including our work with CNN, NBC News, NBC Sports, and Bustle Digital Group.
At Code and Theory, we strive to only be limited by our own ambition and creativity. We believe in pushing our creativity beyond the easy and obvious answers in order to deliver the solutions that are right for our clients, their businesses, and their consumers.