Altra: Technical Representative

Posted 14 Hours Ago
Be an Early Applicant
4 Locations
Remote
52K-65K Annually
Junior
Fashion • Retail • Wearables
The Role
The Technical Representative will lead marketing and service strategies for Altra products within their territory, fostering community engagement through education, promoting brand awareness, and establishing relationships with retailers and consumers. Responsibilities include conducting demos, organizing promotional events, and providing feedback on industry trends.
Summary Generated by Built In

Join the Altra Family
We want everyone who is capable of running to experience the thrill of finishing their first race, setting a new personal record and shattering limits they never thought they could overcome. We use our run-improving footwear, unmatched education and inextinguishable passion for running to inspire everyone to lace up, hit the open road or tail, and start running. Our mission to get everyone who is able out and running may be bold, but we won’t stop trying until it’s a reality.


Technical Representative - Community
The Altra Technical Representative - Community is a highly motivated self-starter who will lead and execute seasonal go-to-market and service strategies with retailers and community partners within their assigned territory. This role will foster growth, excitement, and awareness within the community by conducting education, promotion, and merchandising tasks for Altra, VF, and its products. This role will spend a considerable amount of time engaging with the local running community and at races and events to create excitement around the brand and introduce consumers to Altra products. The Altra Technical Representative - Community will also be responsible for establishing meaningful and lasting relationships with retailers, community partners, and consumers to drive sell-through of Altra products and increase market share. This role does require frequent travel to assigned accounts, designated consumer events, and races, as well as working evenings and weekends. The ideal candidate for this role would reside in the DC metro area.


How You Will Make a Difference
What you will do:

  • Support retailers through in-person visits, demos, working the sales floor and partnering for local expos
  • Conduct clear and persuasive product presentations to educate and motivate retail staff and customers
  • Engage with community and retail partners to create excitement and brand awareness around Altra
  • Network extensively within the local running community to engage with diverse populations of runners
  • Implement merchandising or promotional activations with product and POP
  • Represent Altra at local (and select national) events, races, and expos
  • Complete detailed and accurate daily field activity reports via Repsly
  • Maintain organization and appearance of field assets and demo shoes
  • Uphold fiscal responsibility managing travel, expenses, promotional material, and seed product


How you will do it:

  • Ensure in-field activities align with seasonal go-to-market strategies and sales goals established by the tech rep managers and leadership team
  • Strategize with Sales Reps to create a service plan to support brand growth in assigned territory
  • Collaborate with other members of the Field Service Team to create and implement unique educational initiatives and activations
  • Be the “eyes and ears” of the company: collect and relay feedback on Altra products, competitor brands, and industry trends being seen while visiting accounts and attending events
  • Bring your experience, ideas, and unique perspective to the team to contribute to the continued growth and success of The Field Service Team and Altra


What success looks like:

  • Meeting goals set by the leadership team, organization, and self
  • Retail staff is comfortable and confident in pulling and selling Altra product
  • Using challenges as opportunities to learn and establish best practices for the future.
  • Overall territory growth year-over-year
  • Hitting quarterly service metrics established by the Technical Representative Managers
  • Successfully meeting deadlines set for action items, projects, and reports


Free To Be, Inclusion & Diversity
As a purpose-led, performance driven company, we strive to foster a culture of belonging based on respect, connection, openness and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day.


Skills for Success
Years of Related Professional Experience:
1+ Years of specialty retail experience (Run or Outdoor Specialty preferred)
2+ Years of marketing/sales experience
Educational Position Requirements:
A formal education and subsequent undergraduate degrees are nice to have, but we are most interested in your total experience and professional achievements.
BA or BS degree in Marketing/Sales/Business/Kinesiology preferred


What we expect you already know (have?):
A love for the local running community – social runs, pub runs, races, you know them all and running is an important part of your daily and weekly routine

Familiarity with the Altra product line
Strong time management, planning and organizational skills
Excellent written and verbal communication skills
Ability to work well independently, as well as within a team
Experience working directly with consumers, fitting and selling technical footwear
Proficient in Microsoft applications including Outlook
Self-motivated and enthusiastic, with the desire to show initiative and be proactive


What we will teach you:
The specifics of the complete Altra product line
How to best utilize the Field Service Team’s informational and organizational systems
Field Service Team best practices for supporting retailers and the community


VF Guiding Principles: Live with Integrity, Act Courageously, Be Curious, Act with Empathy, and Preserve.


What’s in it For You
We’re in the business of unleashing human potential, driven by the ideas, energy and commitment of our people. That’s why we offer comprehensive benefits that encourage mental, physical and financial well-being for all VF associates. When it comes to benefits, we’re the total package. Go to MyVFBenefits.com and click on “Looking to Join VF?” to learn more.


Our Parent Company, VF Corporation
VF is one of the world’s largest apparel, footwear and accessories companies connecting people to the lifestyles, activities and experiences they cherish through our family of iconic outdoor, active and workwear brands. At the heart of our journey lies our company-wide purpose: We power movements of sustainable and active lifestyles for the betterment of people and our planet. This is our purpose. It’s the reason we come to work every day. It’s a commitment shared by our global associates across all brands. Our purpose unites us and leads us to pursue our goals, together. This is our calling. Learn more at vfc.com
We just have one question. Are you in?

Hiring Range:

$52,000.00 USD - $65,000.00 USD annually

Incentive Potential: This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.

Benefits at VF Corporation: You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.

Please note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws.

At VF, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. If you are unable to submit your application because of incompatible assistive technology or a disability, please contact us at [email protected]. VF will reasonably accommodate qualified individuals with disabilities to the extent required by applicable law.

Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records.

The Company
Denver, CO
29,866 Employees
On-site Workplace
Year Founded: 1899

What We Do

VF Corporation is one of the world’s largest apparel, footwear and accessories companies connecting people to the lifestyles, activities and experiences they cherish most through a family of iconic outdoor, active and workwear brands including Vans®, The North Face®, Timberland® and Dickies®. Our purpose is to power movements of sustainable and active lifestyles for the betterment of people and our planet. We believe that when you discover the difference between a career and a calling, you get so much more out of life. When those lines begin to blur, you start to limit yourself much less and start aiming for more. That’s what we want for everyone who joins us at VF. And frankly, that’s what it takes to thrive here too. For more information, please visit vfc.com.

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