Advertising Yield and Pricing Manager (d/f/m)

Kleinanzeigen is the leading online classifieds market in Germany. An average of more than 50 million ads are available in numerous categories - from children's supplies to electronics to real estate. With more than 36 million users per month, Kleinanzeigen has the widest reach of all online selling platforms in the country. Most of the items traded on Kleinanzeigen are second-hand. In this way, users make an active contribution to sustainability. The Kleinanzeigen market allows companies the opportunity to easily offer their services online. Kleinanzeigen was launched in September 2009 as eBay Kleinanzeigen. Since June 2021, the company has been part of Adevinta, a leading global provider of online classified ads. In May 2023, the name was changed to Kleinanzeigen.

Kleinanzeigen is part of Adevinta: a global online classifieds specialist and sustainability leader with 25+ products in 10 countries.

What you’ll do ​& Who you are

We are looking for a passionate new team member to join us as a Advertising Yield and Pricing Manager (d/f/m).

You are a strategic thinker with a deep understanding of market dynamics, advertising, data analysis, and a strong interest in sustainability. You will work closely with cross-functional teams to ensure our revenue strategies align with both business objectives and our commitment to sustainable growth.

If you have a proven track record in yield management, pricing optimization, and a passion for driving both financial performance and sustainability, we invite you to join our innovative and forward-thinking organization.

This is a hybrid role, and our office is based in Berlin-Charlottenburg.

About the team: 

As a Yield and Pricing Manager in our Revenue Management team, you will play a key role in optimizing revenue and pricing strategies while contributing to the long-term sustainability goals of our advertising business. We are committed to not only maximizing financial success but also fostering a responsible, environmentally-conscious approach to our operations.

What you’ll do:

Yield Management:

• Develop and implement yield optimization strategies that maximize revenue across advertising channels while considering the environmental impact of advertising practices.

• Analyze key performance indicators (KPIs) to identify trends and opportunities for improving yield in ways that align with our sustainability goals.

Pricing Strategy:

• Design and implement pricing models that reflect market conditions, competitive benchmarks, and sustainable business practices.

• Incorporate eco-friendly technologies and practices into pricing strategies where applicable.

• Conduct regular pricing analysis and market research to ensure competitiveness and profitability.

Collaboration with Sales and Marketing:

• Work with our sales and marketing teams to understand client needs, market trends, and the competitive landscape, with an emphasis on integrating sustainable practices into client solutions.

• Provide pricing guidance for proposals and negotiations with clients and partners.

Data Analysis and Reporting for Sustainable Growth:

• Leverage data-driven insights to analyze pricing performance and provide applicable recommendations for optimizing revenue with a focus on minimizing environmental footprint.

• Implement forecasting models to project revenue and evaluate the impact of pricing changes.

Ad Inventory Management:

• Improve ad inventory to balance supply and demand, maximising fill rates and revenue while promoting the efficient use of digital resources and reducing waste.

• Collaborate with operations teams to ensure efficient ad inventory utilisation.

Who you are:

• Bachelor's degree in Business, Finance, Economics, or a related field.

• 5+ years experience yield management, pricing strategy, or revenue optimisation within the advertising industry.

• Familiarity with ad tech, programmatic advertising, and industry trends.

• Passion for driving change in the advertising industry towards more sustainable, ethical, and responsible practices.

• Proficiency in data interpretation and modelling.

• You are proficient in English – German language skills are a plus.

Benefits

Life at Adevinta comes with its perks! Our Adevintans enjoy the following benefits: 

• An attractive Base Salary 💸

• Participation in our Short-Term Incentive plan (annual bonus) 🏆

• Work From Anywhere: Enjoy up to 20 days a year of working from anywhere! Maybe not from the moon🌛well why not! just make sure you have internet connection! 🌍

• A 24/7 Employee Assistance Program for you and your family, because we care ❤️‍

• Win together, lose together is one of our key behaviours. At Adevinta you will find a collaborative environment with an opportunity to explore your potential and grow 🌱 

On top of these, we also provide a range of locally relevant benefits. Wanna know more? Apply and ask our recruiters! ✨

Adevinta is an equal opportunity employer and we value diversity. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status.
If you feel like you don’t meet all of the requirements for this role but are interested, please consider applying anyway. Research suggests that women and individuals from underrepresented groups may self-select out of opportunities if they don’t meet 100% of the job requirements. We strongly encourage people from historically excluded groups to apply and look forward to speaking with you.