Razorpay was founded by Shashank Kumar and Harshil Mathur in 2014. Razorpay is building a new-age digital banking hub (Neobank) for businesses in India with the mission is to enable frictionless banking and payments experiences for businesses of all shapes and sizes. What started as a B2B payments company is processing billions of dollars of payments for lakhs of businesses across India.
We are a full-stack financial services organisation, committed to helping Indian businesses with comprehensive and innovative payment and business banking solutions built over robust technology to address the entire length and breadth of the payment and banking journey for any business. Over the past year, we've disbursed loans worth millions of dollars in loans to thousands of businesses. In parallel, Razorpay is reimagining how businesses manage money by simplifying business banking (via Razorpay X) and enabling capital availability for businesses (via Razorpay Capital).
Our products: The Razorpay Product Suite today comprises verticals, along with Payment Gateway, like Payment Links, Payment Pages, Subscriptions, Smart Collect, Route, Razorpay Capital, RazorpayX, and Payroll.
Razorpay Ad Sales Division: We at Razorpay's Ad Sales Division aim to create an industry-first advertising and revenue generation platform that leverages our extensive payment ecosystem. Our advertising platform enables our merchants and partners to acquire and retain users by targeting specific user cohorts based on spending behavior, transaction patterns, and demographics with tailored advertising solutions.
This ad platform is driven by the network effects of Razorpay's expansive merchant and banking partnerships:
- Merchants → Banks: Merchants can acquire and stimulate spends by targeting segments within the vast user base of our banking partners.
- Banks → Merchants: Banking partners can run payment offers to stimulate spends and acquire users by promoting products at merchants with large captive audiences.
- Merchants → Merchants: Merchants can target overlapping user cohorts belonging to non-competing merchants to augment user acquisition and increase engagement.
The Role
As an Ad Sales Leader at Razorpay, you would be responsible for driving our advertising revenue growth, building and leading a high-performing sales team, and developing strategic partnerships with key clients. You should be comfortable carving out sales strategy, defining OKRs for the team, helping build revenue roadmaps and setting up the right execution engine working with various stakeholders across marketing, product, data analytics, and sales teams.
Roles and Responsibilities
Devise Sales Strategy: Define both long-term strategy and quarterly roadmap to achieve the revenue targets and create impact. Identify and develop new revenue streams and opportunities within Razorpay's ecosystem.
Lead Sales Team: Build, mentor, and develop a team of advertising sales professionals. Establish clear performance expectations, metrics, and accountability frameworks to drive results.
Drive Revenue Growth: Implement innovative sales approaches to consistently meet or exceed revenue targets. Analyze market trends and competitive landscape to refine sales strategies.
Key Account Management: Establish and nurture relationships with major clients and agencies. Lead complex negotiations and serve as the escalation point for resolving client concerns.
Cross-functional Collaboration: Work closely with product, marketing, and analytics teams to develop compelling advertising solutions. Provide market insights to inform product development.
Stakeholder Management: Work with senior management in Razorpay in defining the strategy for the Ad Sales Division and collaborating with internal and external teams (merchants, banks & partners) to bring the strategy into reality.
Mandatory Qualifications:
- You understand the advertising ecosystem, but love customer-first & business-first thinking.
- You are an energetic self-starter with the ability to work independently in a competitive and fast-paced environment.
- You are curious about metrics, execution processes, and macro trends in the advertising and fintech industries.
- You have an analytical and data-driven approach to day-to-day work.
- Problem-solving and detail orientation come naturally to you.
- You have a strong sales sense and have experience building and scaling advertising revenue.
- You have at least 15 years of experience in advertising sales with at least 5 years in a leadership role.
- Proven track record of exceeding revenue targets and growing market share.
- Experience selling across multiple platforms and formats.
- Excellent negotiation, communication, and presentation skills.
Ideal Experience:
- Extensive experience in digital advertising sales, particularly with direct response and performance-based campaigns
- Hands-on experience with open internet and biddable platforms such as Meta, Google Ads, and programmatic advertising ecosystems
- Deep understanding of Performance Marketing metrics, attribution models, and optimization strategies
- Established industry connections with key decision-makers in the advertising, agency, and brand marketing sectors
- Experience bridging the gap between traditional advertising and data-driven performance marketing approaches
- Background in developing sales strategies that leverage first-party data and payment insights (preferred)
- History of successfully building and managing high-performing ad sales teams
Location - Bengaluru
Razorpay believes in and follows an equal employment opportunity policy that doesn't discriminate on gender, religion, sexual orientation, colour, nationality, age, etc. We welcome interests and applications from all groups and communities across the globe.
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What We Do
Power your finance, grow your business.
Razorpay is India’s first full-stack financial solutions company. We are on a mission to enhance the payment experience of over 300 million end consumers. And in doing so, we aim to enable Indian businesses - big and small - accept payments digitally with minimal effort and maximum ease.
Razorpay has grown from being a payment gateway provider to a solutions-driven organization boasting of an extensive products suite to accept and disburse payments as well as raise capital and park money. In a nutshell, we fit into every nook and corner where your business touches money.
#OutgrowOrdinary
We identify ourselves as disruptors in the digital payments space and our vision is to power the financial ecosystem for other disruptors. Like attracts like and Razorpay actively looks to partner with established companies and startups that have either broken the glass ceiling in their industry or are set to.
The Razorpay Product Suite today comprises verticals, along with Payment Gateway, like Payment Links, Payment Pages, Subscriptions, Smart Collect, Route, Razorpay Capital, RazorpayX, Payroll and Thirdwatch.
Razorpay was started in 2014 by two IIT Roorkee alumni, Harshil Mathur and Shashank Kumar. Just a short few years later, Razorpay has evolved into a 800-odd strong organization with some of the best talents in the country helping some of the best companies manage their money movement seamlessly.
Certified cool
We are a bunch of spirited, ambitious and fun folks. And no, we’re not saying this ourselves--leading institutions have recognized Razorpay for the high trust and high-performance culture that we maintain.
Our strength lies in the people we are and we go to great lengths to nurture a family of coders, designers, sellers, marketers, analysts, writers, runners, photographers, gamers, tinkerers, and above all, people who are dreamers and doers at the same time. Be a part of our exciting journey.
