Account Consultant

Posted Yesterday
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London, Greater London, England
Entry level
Marketing Tech • Analytics
The Role
As an Account Consultant at Kantar Media, you will manage a portfolio of TGI client accounts, providing expert advice on data usage for audience targeting. Your responsibilities include client relationship management, renewing contracts, and upselling services to help drive revenue and client satisfaction.
Summary Generated by Built In

Media help partners understand the changing advertising landscape. Specialising in audience measurement, consumer targeting and in-depth intelligence into paid, owned and earned media, their global coverage and local expertise enable better understanding of media audiences and their relationships with brands.

Kantar Media is a wholly owned but operationally independent part of the Kantar Group.

#LI-KantarMedia

Job Details

As people increasingly move across channels and platforms, Kantar Media’s data and audience measurement, targeting, analytics and advertising intelligence services unlock insights to inform powerful decision-making.

Working with panel and first-party data in over 80 countries, we have the world’s fastest growing cross-media measurement footprint, underpinned by versatility, scale, technology and expertise, to drive long-term business growth for our clients and partners.

Job Title: Account Executive

Location: London, Grays Inn Road

Full time/Permanent/Hybrid

#LI-Hybrid #LI-EH2 #LI-KantarMedia

As people increasingly move across channels and platforms, Kantar Media’s data and audience measurement, targeting, analytics and advertising intelligence services unlock insights to inform powerful decision-making.

Working with panel and first-party data in over 80 countries, we have the world’s fastest growing cross-media measurement footprint, underpinned by versatility, scale, technology and expertise, to drive long-term business growth for our clients and partners.

Role Description

An exciting opportunity to join an industry leading team, representing one of the world's largest media research businesses. This role is within the TGI and Insight team in the UK, with responsibility for managing and growing revenue and EBITDA from a portfolio of media owner TGI subscribers - the industry currency for media owners and agencies. With a strong portfolio of data and insight solutions, Kantar Media TGI is amongst the most successful and reputable media research businesses in the UK.

We are looking for an exceptional Account Consultant who shares our passion for media, advertising and commercial insight and the impact it has on our clients' creative and commercial success. As an Account Consultant, you will be responsible for partnering with our top tier clients to drive the growth of both our subscription and custom insight business for your demand side portfolio.

The role reports to an Account Director within the Media Division, UK & EMEA.

Role Responsibilities:

  • Manage a portfolio of small to mid-sized TGI client accounts.
  • Deliver first-class account management to retain and grow TGI revenue.
  • Build relationships with clients by knowing, networking, and nurturing.
  • Work closely with clients to deliver expert advice and guidance on the use of data for audience targeting and planning - Build trusted advisor relationships with your clients so you’re their first call when they need consumer and media intelligence.
  • Present and run exploratory reviews and training sessions with clients to improve understanding of Kantar’s data and services.
  • Negotiate contracts at a senior level - renewing data, insight, digital activation, and software agreements.
  • Spot opportunities and upsell to new divisions / teams within existing clients.
  • Work with other parts of Kantar to identify collaboration opportunities which elevate our client solutions for a seamless Kantar experience.
  • Produce winning proposals (tender responses)
  • Build, maintain, implement and monitor the effectiveness of a business development plan for your portfolio
  • Monitor and analyse client revenues – including profit margins.
  • Maintain relationships with relevant industry bodies, partners, and media outlets, creating and leveraging commercial opportunities.
  • Maintain accurate CRM and other records of client interaction.
  • The passion to win: to ensure that clients choose Kantar Media ahead of the competition.
  • You will receive regular product and skills training and will be expected to meet financial and KPI targets.
  • Monthly, Quarterly and Annual sales revenue targets 
  • Monthly, Quarterly and Annual revenue recognition targets
  • Contract retention rate and account growth.

Required:

  • Excellent client and relationship management skills
  • Knowledge of the media and advertising landscapes
  • Confident personality
  • Excellent communication skills
  • Confident in presenting to a range of audiences.
  • Able to analyse & interpret data and find “stories”.
  • Able to prioritise and manage multiple tasks in parallel.
  • Knowledge of or experience using research data
  • Digital literacy, a solid understanding of the digital media eco-system and the roles different data plays.
  • Negotiation experience with the ability to focus hitting/exceeding revenue targets.
  • Insight storytelling, with knowledge or experience of using consumer insight data.

Who you are:

  • Energetic, personable, dedicated and endlessly curious.
  • Commercially focused and target driven.
  • Gets a real sense of satisfaction from taking on client challenges and delivering solutions.
  • A confident and articulate communicator, both written and orally.
  • Has a proud attention to detail and holds themselves to high standards.
  • A self-starter, but also embraces collaboration.
  • Entrepreneurial and solutions focused.

At Kantar we have an integrated way of rewarding our people based around a simple, clear and consistent set of principles. Our approach helps to ensure we are market competitive and to support a pay for performance culture, where your reward and career progression opportunities are linked to what you deliver.

We go beyond the obvious, using intelligence, passion, and creativity to inspire new thinking and shape the world we live in. Apply for a career that’s out of the ordinary and join us.

We want to create an equality of opportunity in a fair and supportive working environment where people feel included, accepted, and are allowed to flourish in a space where their mental health and wellbeing is taken into consideration. We want to create a more diverse community to expand our talent pool, be locally representative, drive diversity of thinking and better commercial outcomes.

At Kantar, the diversity of our employees provides a richer environment for our employees and broader depth and breadth of thinking for our clients. Kantar is committed to inclusion and diversity; therefore, we welcome applications from all sections of society and do not discriminate based on age, race, religion, gender, pregnancy, sexual orientation, gender identity, disability, marital status, or any other legally protected characteristics.

Privacy and Legal Statement

PRIVACY DISCLOSURE: Please note that by applying to this opportunity you consent to the personal data you provide to us to be processed and retained by Kantar Media. Your details will be kept on our Internal ATS (Applicant Tracking System) for as long as is necessary for the purposes of recruitment, which may include your details being shared with the hiring manager(s) and for consideration for potential future opportunities by Kantar and its affiliate Kantar group companies. For full details of our privacy policy please visit www.kantar.com

Country

United Kingdom

Why join Kantar?

We pride ourselves on understanding people, and what makes us think and act the way we do.

And because we know people, we like to make sure our own people are being looked after as well. Equality of opportunity for everyone is our highest priority and we support our colleagues to work in a way that supports their health and wellbeing. While we encourage teams to spend part of their working week in the office, we understand no one size fits all; our approach is flexible to ensure everybody feels included, accepted, and that we can win together. We’re dedicated to creating an inclusive culture and value the diversity of our people, clients, suppliers and communities, and we encourage applications from all backgrounds and sections of society. Even if you feel like you’re not an exact match, we’d love to receive your application and talk to you about this job or others at Kantar.

The Company
HQ: London
34,629 Employees
On-site Workplace

What We Do

Kantar is the world’s leading marketing data and analytics company. . We have a complete, unique and rounded understanding of how people think, feel and act; globally and locally in over 90 markets. By combining the deep expertise of our people, our data resources and benchmarks and our innovative analytics and technology, we help our clients understand people and inspire growth.

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