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The Director of Growth Media Marketing will lead the performance marketing strategy for Chime, focusing on digital channels such as Search, Social, and Display. Responsibilities include managing a substantial budget, optimizing channel performance, mentoring a team, and collaborating with internal and external partners to drive growth and innovation. Key tasks involve data analysis, strategic planning, and leadership in testing and experimentation.
The Lifecycle Marketing Manager will optimize and manage lifecycle campaigns to enhance member engagement and retention. This role involves working with cross-functional teams to develop data-driven strategies and measure performance outcomes. The manager will oversee channel guidelines and maintain the quality of communications across the organization.
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