Website Marketing Manager 630

The global data privacy software market is projected to grow from $2.36 billion in 2022 to $25.85 billion by 2029. 

So, if you are searching for an innovative career, then the cybersecurity industry might just be the one for you. Protegrity, an international provider of data protection solutions, is looking for new team members who want to make an impact in a company that prioritizes something we all care about: our privacy.

We need people who recognize the opportunity, can plan effectively, take action and execute in the enterprise marketplace with our intuitive, diverse, and future-forward global teams. 

So, are you up for collaborating with the best in data security?

Join us on this journey and make an impact with one of the top 25 global software providers. We look forward to making our world become a better place with you on our team. 

Apply and discover what’s next today!

We are looking for a Website Marketing Manager that will “own” the Protegrity.com website and related portals. You will build out our web experience and drive the lead generation effort leveraging the website while taking advantage of the full range of tools available to improve search results, conversions, lead generation and user experience.

Responsibilities:

• Build an award-winning website that showcases a complex cybersecurity product platform.
• Manage and continuously improve the current website and related portals.
• Develop SEO strategies to improve search presence and CTR in SERPS.
• Lead strategy for keyword research on a continual basis for new product pages, blog posts, videos, etc.
• Manage policy & procedure creation for website content creation together with internal and agency partners for video, images, external, local listings, social profiles, reviews, Reputation Builder Program, and Technical SEO.
• Lead the work for on-and-off page optimizations - i.e., creation of effective meta-descriptions and page titles, internal linking optimizations, external link-building, etc.
• Ensure that the website is optimized for AI
• Coordinate with internal and agency partners to ensure all updates to the site are implemented properly.
• Utilize digital marketing tools such as Brightedge, Google Analytics, Google Tag Manager, Google Data Studio, Drift, Demandbase and Google Search Console to make data backed decisions regarding the evolution of protegrity.com.
• Develop evergreen web-based content marketing strategies that are thoroughly researched, proof-read, edited, solve problems for the website audience, and coordinate with appropriate departments to review content.
• Together with marketing operation manage website performance reporting and create ad-hoc reports for specific requests as needed.
• Manage the technical strategy across Protegrity’s web properties for technical SEO issues that can affect a site’s rankings, such as crawl and indexation issues, site structure issues, core web vitals, sitemaps, duplicate content issues, etc.
• Serve as the website subject matter expert across global regions and the company.
• Serve as the website subject matter expert for Protegrity, able to identify best practices to drive rapid website improvements.
• Agency management. Setting expectations and driving outcomes through our agency partners.

Qualifications:

• Bachelor’s degree in business, digital marketing, or related field of study or equivalent experience.
• 5+ Years direct SEO experience within Global B2B SaaS company. Deep knowledge of technical SEO and leveraging a website for lead generation.
• Experience within Data Privacy & Cyber Security strongly preferred
• Produce/ Edit HTML/CSS & JavaScript skills with solid proficiency.
• Previous ownership for all WordPress responsibilities
• Understanding of content marketing strategy research and development
• Ability to work simultaneously on many projects and priorities
• Experience working in Global markets (USA, UK, Germany, France, Singapore, Australia)
• Ability to lead out and work remotely yet effectively in a global cross-functional model
• Experience with tools and resources such as Brightedge, Google Analytics, Google Tag Manager, Google Data Studio, WordPress, Demandbase, Drift and Google Search Console.
• Expert in leveraging Marketo in WordPress
• Ability to work independently, with an innate intellectual curiosity that translates to innovative thought and execution of new ideas that achieve company objectives
• Driven and highly motivated; gets the job done efficiently, correctly and on time
• Works cooperatively with others
• Exercises good judgement and makes thoughtful, well-informed decisions
• Excellent interpersonal, written & oral communication skills

Why Choose Protegrity:

• We offer a highly competitive compensation and benefits package as well as the excitement, challenges, and rewards of a fast-growing, entrepreneurial company.
• Become a member of a leading Data Protection, Privacy and Security company during one of the best market opportunities to come along in a generation.
• Competitive Compensation/Total Reward Packages that include:
• Health Benefits (Health/Dental/Vision)
• Paid Time Off (PTO)
• 401K
• Short- and Long-Term Disability
• Work on global projects with diverse, energetic, team members who respect each other and celebrate differences.
• Remote workforce

Working Model:

• This role is available as fully home-based and generally would require you to attend on-site meetings only occasionally based on business needs. In certain circumstances the work model may change to accommodate business needs.

We offer a competitive salary and comprehensive benefits with generous vacation and holiday time off. All employees are also provided access to ongoing learning & development.

Ensuring a diverse and inclusive workplace is our priority. We are committed to an environment of acceptance where you are free to bring your full self to work. All qualified applicants and current employees will not be discriminated against on the basis of race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability or veteran status.

Please reference Section 12: Supplemental Notice for Job Applicants in our Privacy Policy to inform you of the categories of personal information that we collect from individuals who inquire about and/or apply to work for Protegrity USA, Inc., or its parent company, subsidiaries or affiliates, and the purposes for which we use such personal information.