Website Developer

Posted 22 Hours Ago
Be an Early Applicant
New York, NY
Entry level
Consumer Web • Fintech • Mobile • Software • Financial Services
Investing built for a better future.
The Role
Website Developer role at Betterment, a financial services company based in NYC. The role involves developing and maintaining websites for investing and retirement solutions. The company values innovation, goal-setting, diversity, and professional development. Benefits include medical insurance, flexible time off, and community building opportunities.
Summary Generated by Built In
About Betterment

Betterment is a leading, technology-driven financial services company that offers investing and retirement solutions for retail investors and investment advisors as well as financial wellness solutions, including a 401(k) for small and medium-sized businesses. Our team is passionate about our mission: making people’s lives better. We’re headquartered in NYC and offer hybrid NY-based positions (three days/ week in-office).

About the role

Betterment’s website is the front door of users’ experience with Betterment. It tells our story, inspires prospects to take action, captures our earliest data on our customers, and enriches our customers’ journeys with useful tools and content. As part of our cross-functional Website Experience team, Website Developers will support Betterment’s growth by building delightful experiences for internal and external users. This position will report to our Engineering organization.

This role is based out of our NYC office. Below, we've reflected the base salary range we would offer for this position. Actual salaries may vary depending on factors including but not limited to location, experience, and performance. The range listed is just one component of Betterment’s total compensation package for employees. 

  • New York City: $140,000 - $155,000

We offer a competitive equity package, health, dental and vision benefits, life and AD&D, short-term and long-term disability insurance, EAP, commuter and parking benefits FSA/HSA, and 401(k) with employer match as well as a flexible PTO policy. This job may also be eligible for variable compensation in the form of a company incentive bonus.  For jobs based out of our NYC HQ, we require in office attendance Tuesday through Thursday, weekly.

A day in the life

  • Own our web development workflow for HubSpot CMS, serving as the platform expert and maintainer of secure development procedures across our internal teams and external development partners.
  • Own and improve our proprietary deployment pipeline, becoming the DevOps expert for the most important public facing application at Betterment.
  • Identify and optimize inefficiencies like compile time or bulk updates on multitudes of JSON files.
  • Use modern observability strategies to ensure uptime for our site and  positive user experiences.
  • Build out key, flexible page templating to enable speedy iteration for the non-technical content managers and designers on the website team.
  • Develop our technical approach to high-fidelity visual experiences, such as animations in Lottie, HTML5/CSS3, and video, collaborating closely with our in-house animator.
  • Use advanced javascript frameworks like React to build rich user experiences to demonstrate crucial concepts, and critical business flows to capture user intent.
  • Create a consistent eventing framework to inform business decisions.
  • Maintain and extend our content database system in HubDB by writing well-configured endpoints to support other application engineers consuming CMS content within our other properties or other 3rd party applications. You are the API developer for our consuming application teams.
  • Collaborate closely with our Web Platform and Design System teams, aligning our publicly facing website with our web and mobile applications visually, accessibility-wise, and in overall UX.
  • Become a leading development professional and feedback-giver for HubSpot, pushing our partners in R&D and new advancements in the website space, developer operations, and CRM development.
  • Working with our SRE team, create automated serverless functions to help us meet our compliance requirements and keep our content fresh.

What we’re looking for

  • Experience working in theme development in CMS platforms. HubSpot and Webflow would be fantastic experiences to have, but Wordpress, Joomla, or other website solutions count too.
  • A portfolio of experience executing rich animated or video-based web experiences in highly performant ways, such as Lottie, HTML5/CSS3, our other approaches. Data visualization backgrounds could be especially useful.
  • Experience in modern Javascript techniques. Bonus points for server side and TypeScript experience.
  • As part of a growing team, everything you do will be novel. You should excel in ambiguity and know how to quickly become an expert in something new.
  • Strong organizational skills when it comes to CSS management and working with design systems plus a focus on a11y.
  • At least 2-3 years of professional work experience, especially in a web development role, such as at a web development agency.
  • A passion for growth and seeing the results of your work come to life. This role has consistently evolved though self-starting individuals. You can make it what you want.
What being at Betterment means for you

We change lives

Join a community of innovators working to transform financial outcomes for real people. Your work will make an impact, always laddering up to our mission: making people's lives better.

We set audacious goals

We set them for the company, our customers, and ourselves—and we won’t stop until we reach them. We don’t just show up; we give our all, then celebrate our wins.

We value all perspectives

When we collaborate, we're at our best. We believe diverse perspectives lead to better outcomes and strive to uphold our supportive and inclusive community.

 We invest in you with:

  • A competitive suite of benefits, including: medical, dental, and vision insurance; life and AD&D insurance; STD and LTD benefits, including infertility support and World Professional Association for Transgender Health approved benefits; and generous parental leave. 
  • Flexible paid time off (and encouragement to use it!)
  • Meaningful opportunity for community building through our 7 Employee Resource Groups
  • Empowerment to own and lead change and affect the business
  • Dedicated professional development opportunities
  • Lunch from our in-house chef three days a week at our NYC headquarters

What happens next

We’ll take a few weeks to review all applications. If we’d like to spend more time with you, we’ll reach out to arrange next steps, which will include 3-4 sets of meetings with your future colleagues.

In the interview process, we’ll look to learn more about your skills, experiences, capabilities, and motivators. Many of our questions will be aimed at understanding how you might operate here at Betterment. Depending on the role, we may ask you to complete a case study exercise or technical assessments, as we want to collect a robust set of data points to better inform our decisions.

On average, it takes us around 3-5 weeks to make a hiring decision, depending on your availability and sense of urgency. As a best practice, we aim to interview at least 2-3 final round candidates before making a hiring decision. Please note that, as we usually receive an overwhelming number of  applications for open positions, we’re unable to offer individual feedback during the interview process. 

We recognize that interviewing for a new role is a big deal. We appreciate you considering Betterment as the next step in your career, and our Recruiting Team is here to support and advocate for you through the interview process!

Betterment is dedicated to providing accommodations to candidates upon request. If you need accommodations at any point throughout the interview process, please reach out to your recruiter. 

Please note that in any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.

Come join us! 

We’re an equal opportunity employer and comply with all applicable federal, state, and local fair employment practices laws. We strictly prohibit and do not tolerate discrimination against employees, applicants, or any other covered persons because of race, color, religion, creed, national origin or ancestry, ethnicity, sex, gender (including gender nonconformity and status as a transgender or transsexual individual), sexual orientation, marital status, age, physical or mental disability, citizenship, past, current or prospective service in the uniformed services, predisposing genetic characteristic, domestic violence victim status, arrest records, or any other characteristic protected under applicable federal, state or local law. 

E-Verify Statement

Betterment participates in E-Verify. We will provide the Social Security Administration, and if necessary, the Department of Homeland Security, with information from each new employee’s Form I-9 to confirm work authorization. Please note that we do not use this information to pre-screen job applicants.
E-Verify Notice
E-Verify Notice (Spanish)
Right to Work Notice
Right to Work Notice (Spanish)

CPRA Language - CA Applicants ONLY 

We collect and store personal information for the purposes of candidate tracking (for this role and future opportunities). The information you provide in the course of completing your application will be kept for up to 24 months. We use tools provided by third-party service providers but do not share candidate information for any purpose other than for recruiting. To access the data that is collected, request deletion or to make updates to your candidate profile, please email [email protected]

The Company
HQ: New York, NY
400 Employees
Hybrid Workplace
Year Founded: 2010

What We Do

Betterment is the largest independent digital investment advisor in the U.S., offering investing and retirement solutions alongside their everyday services for spending and saving. Using cutting-edge technology, expert advice, automated money management tools, and tax-smart strategies, they empower hundreds of thousands of customers to manage their money—for today, tomorrow, and someday.

Why Work With Us

At Betterment, we revolutionize the way people manage their money through innovative technology and personalized guidance. With a culture of empowerment, endless growth opportunities, and focus on a well-balanced life, working at Betterment means being part of our mission of making people’s lives better.

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