Web3 Growth Marketing Manager (Remote)

Posted 4 Days Ago
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Hiring Remotely in New York, NY
Remote
90K-110K Annually
Mid level
Marketing Tech
The Role
The Growth Marketing Manager will lead global demand generation programs, design campaigns aligned with client objectives, and collaborate with various marketing departments to execute high-impact growth initiatives. This role focuses on tactical execution while keeping stakeholders informed about campaign performance and obstacles.
Summary Generated by Built In

Who is Serotonin

Serotonin is the top go to market firm for transformative technologies, specializing in marketing, strategy, recruiting, and legal services. With a global team of 90 across 15 countries, Serotonin has supported over 300 clients in consumer tech, web3 infrastructure, digital assets, venture capital, and AI since its launch in 2020. Delivering end-to-end go-to-market solutions across all major marketing channels—including public relations, growth marketing, on-chain analytics, content, research, social, and design—Serotonin accelerates global innovation. At the core of our business is the Serotonin Platform, serving as a central nucleus for the web3 ecosystem, connecting builders and founders with essential resources to drive business growth.



About the Role

Serotonin is in search of a hands-on Growth Marketing Manager to join our team, collaborating closely with our Vice President of Growth Marketing. The ideal candidate will bring a keen enthusiasm for constructing tailored growth systems to meet client OKRs, fast and accurate campaign implementation, and exemplary organizational and communication skills. While strategic thinking is valued, a primary focus of this role is tactical execution—bringing growth plans to fruition through exceptional organizational and communication skills. This position offers a unique opportunity to collaborate with both emerging and established Web3 companies in the development and execution of high-impact growth initiatives.


We are primarily seeking candidates located in the Americas & EU time zones due to client geographic constraints.

Responsibilities

  • Spearhead global demand generation programs, consistently updating stakeholders on initiatives, milestones, and outcomes.
  • Collaborate intensively with the Client Services team and the Vice President of Growth to standardize growth marketing methodologies across various clients.
  • Design and implement growth campaigns aligned with client-specific OKRs.
  • Actively relay performance metrics and obstacles to clients, client leads, or internal team members as required.
  • Engage collaboratively with other marketing departments, including Content, PR, Events, Community, Social, and Client Services.
  • Stay current with emerging trends and updates within the Web3 ecosystem.
  • Maintain a solid grasp of growth strategies deployed by other tech and product teams.
  • Focusing on Performance Marketing & Attention Generation for:
  • Twitter
  • Reddit
  • Telegram
  • Discord
  • Farcaster
  • Mirror
  • KOL’s / Influencers
  • Questing / Community Engagement tools

Requirements

  • 3-5 years experience working in growth marketing
  • Proven track record executing successful growth deliverables for a variety of audiences. 
  • Heavy experience with web3 growth and analytics tools
  • Has managed programmatic ad campaigns to client OKRs
  • Exceptional verbal, written, and analytical skills.
  • Prioritizes tactics first, strategy second.
  • A knack for grasping concepts and products quickly.
  • Heavy experience with blockchain/Web3 or fintech. 
  • A desire and ability to thrive in a fast-paced environment with impeccable organizational skills.
  • Ability to prioritize resources and manage multiple clients/projects simultaneously.
  • Experience in working with a global team is preferred.
  • Experience working at a performance marketing agency and high comfort working across accounts is preferred.
  • [Bonus: You have lived off of crypto for any point of your life, or you’ve materially contributed to a DAO]

Benefits

  • Competitive Salary
  • Health Insurance - (US Only) 
  • 401(k) - (US Only) 
  • Remote Work Environment
  • Maternity/Paternity Leave
The Company
100 Employees
Remote Workplace
Year Founded: 2020

What We Do

Serotonin is a breakthrough marketing firm and product studio for transformative technologies. We bring breakthrough technologies to market and builds ecosystems around them. With a team of former executives from ConsenSys, Chainlink, Bridgewater Associates, General Assembly, and more, Serotonin partners with top businesses and entrepreneurs on brand positioning, business partnerships, media relations, content, product marketing, and go-to-market strategy. We combine expertise in financial services, digital assets, and decentralized tech with data-driven methodology to ensure our partners’ marketing and PR is executed flawlessly, driving step-function growth.

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