Web3 Content Manager (Remote)

Posted 20 Days Ago
Hiring Remotely in New York, NY
Remote
85K-110K Annually
Mid level
Marketing Tech
The Role
The Content Manager at Serotonin will be responsible for strategizing, developing, and executing content deliverables for clients in the blockchain and Web3 sectors. This role involves writing various content types, collaborating with clients on strategies, monitoring content performance, and implementing analytics insights to optimize content engagement across different platforms.
Summary Generated by Built In

Who is Serotonin

Serotonin is the top go to market firm for transformative technologies, specializing in marketing, strategy, recruiting, and legal services. With a global team of 90 across 15 countries, Serotonin has supported over 300 clients in consumer tech, web3 infrastructure, digital assets, venture capital, and AI since its launch in 2020. Delivering end-to-end go-to-market solutions across all major marketing channels—including public relations, growth marketing, on-chain analytics, content, research, social, and design—Serotonin accelerates global innovation. At the core of our business is the Serotonin Platform, serving as a central nucleus for the web3 ecosystem, connecting builders and founders with essential resources to drive business growth.


About the Role

Serotonin is seeking a Content Manager to strategize, develop and execute effective content deliverables on behalf of Serotonin clients. The person in this role will join and collaborate with a growing content team, including our Director of Content, as well as work directly with our clients. The ideal candidate is an exceptional writer and strategist with a proven experience in communicating about blockchain and Web3 concepts, products, and trends to developers, non-developers, enterprises, and newcomers alike. Candidates must have a strong interest in these topics with an eagerness to expand their knowledge as new clients in emerging use cases require content strategy and execution. Serotonin offers competitive market compensation, including fully remote work.

This role provides the Content Manager an opportunity to work closely with emerging and established Web3 companies alike to help them construct and execute game-changing content strategies and creative campaigns.

Responsibilities

  • Write a variety of content, including blog posts, case studies, website copy, newsletters, video scripts, op-eds, and paid media materials for clients in and around the blockchain ecosystem.
  • Collaborate with clients on content strategy and execution, developing weekly, monthly, and quarterly plans.
  • Design and execute creative content campaigns that meet client OKRs and drive viral engagement.
  • Monitor and analyze content performance using various analytics tools to gauge success.
  • Develop and implement strategies based on analytics insights, including SEO optimization.
  • Stay informed on the latest technology trends and announcements within the Web3 ecosystem.
  • Keep up to date with content strategies used by other technology and product teams.
  • Maintain content operations for clients, ensuring alignment and transparency across the Serotonin content team.
  • Partner with the content team and Director of Content, as well as the social media team, to strategize and implement content plans for clients.

Requirements

  • 2-4 years of experience in content creation, editorial, or writing roles, particularly within tech companies.
  • Experience working with blockchain/Web3 or fintech clients, with a strong understanding of L1/L2, infrastructure, DePin, and AI trends and technologies.
  • Demonstrated success in producing impactful content for diverse audiences.
  • Previous experience in both content strategy and execution.
  • Exceptional writing and editing abilities.
  • Ability to quickly grasp and communicate complex technical concepts and products.
  • Strong desire to thrive in a fast-paced, creative environment.
  • Familiarity with CMS and analytics tools such as Semrush, Hubspot, Ghost, Medium, Google Analytics, Mirror, Paragraph, and Buffer is a plus.
  • A curious, creative, and collaborative mindset, eager to contribute to shaping the future of technology.

Benefits

  • Competitive Salary
  • Health Insurance - (US Only) 
  • 401(k) - (US Only) 
  • Remote Work Environment
  • Maternity/Paternity Leave

Top Skills

Blockchain
Web3
The Company
100 Employees
Remote Workplace
Year Founded: 2020

What We Do

Serotonin is a breakthrough marketing firm and product studio for transformative technologies. We bring breakthrough technologies to market and builds ecosystems around them. With a team of former executives from ConsenSys, Chainlink, Bridgewater Associates, General Assembly, and more, Serotonin partners with top businesses and entrepreneurs on brand positioning, business partnerships, media relations, content, product marketing, and go-to-market strategy. We combine expertise in financial services, digital assets, and decentralized tech with data-driven methodology to ensure our partners’ marketing and PR is executed flawlessly, driving step-function growth.

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