Web Analyst (Consultant - Digital Analytics)

Posted 2 Days Ago
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Bengaluru, Karnataka
Mid level
Artificial Intelligence • Consulting
The Role
The Web Analyst will utilize expertise in web analytics and digital user experience to optimize conversion funnels. Responsibilities include providing insights from data analysis, collaborating with marketing leaders, developing reports and dashboards, and fostering a culture of testing and learning.
Summary Generated by Built In

It's fun to work in a company where people truly BELIEVE in what they are doing!

We're committed to bringing passion and customer focus to the business.

Bengaluru Location only
The ideal candidate will have 4+ years of experience in web analytics, conversion funnel optimization, digital user experience analytics, or A/B or multivariate testing program management
 
What You'll Bring

4+ years of experience working within conversion optimization, digital user experience analytics, web analytics, or A/B or multivariate testing program management

Expert level experience in Product Analytics Tools (Adobe Analytics, Google Analytics, Coremetrics, Mixpanel)

Highly proficient in SQL, Tableau and other data visualization tools (e.g., Qlikview, Chartio), and deep familiarity with Excel 

Experience in programming languages and stats packages (e.g. Python, R) a plus; experience in experiment design, causal inference and CLTV development

Strong understanding of eCommerce fundamentals and drivers of Traffic, Conversion and Revenue, and ability to find conversion insights and improvement opportunities through data interrogation

Strategic and problem solving skills, with analytical mindset and proven digital analytics experience

Experience in website tagging and tracking, technical specifications, and SDR.

Comfort in developing and translating complex data intro crisp insights, actions and recommendations to broad range of stakeholders, including senior leaders

Exceptional people and communication skills, ability to work well with team members and in cross-functional situations, and proven ability to influence in a matrixed organization

Results-oriented, highly motivated, resourceful, and able to work in fast-paced environment

Ability to manage multiple projects simultaneously to meet objectives and key deadlines

Cultivates a strong Test and Learn culture within the broader Marketing team within Retail and Apple.

Bachelor’s Degree in Statistics, Mathematics, Data Analytics, Finance, Advanced Analytics, or related field. Master’s Degree preferred


How You Will Lead

Driving Business strategy: You will provide recommendations utilizing multiple types of data, business knowledge, and strategic assumptions when data doesn’t exist. You will be critical to decision-making

Identifying opportunities and influencing partners to act: You will partner with eCommerce and Digital Marketing leaders to provide key web analytics insights and influence strategic decisions. You will collaborate with stakeholders and analysts to ensure reporting solutions are scalable, repeatable, effective, and meet expectations of various leaders

Be the Dot Connector: Using multitude of data source, you will connect the dots across multiple problems to see the larger picture that helps shape analyses and findings that drive longer term solutions than just answering short term questions

Be the Analytics Translator: You will define, implement and standardize metrics, reports and dashboards whilst focusing on the insights. You will work with Advance Data Science teams to bring rigor and robustness in approach and translate them into meaningful insights, tools and value for the Business

Test and Learn culture: Build out a constant stream of Testing and experimentation by identifying opportunities and influencing key stakeholders, whilst using the learnings into forward looking planning applications. 

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!

Not the right fit? Let us know you're interested in a future opportunity by clicking Introduce Yourself in the top-right corner of the page or create an account to set up email alerts as new job postings become available that meet your interest!

Top Skills

Python
R
The Company
Bellevue, WA
5,262 Employees
On-site Workplace

What We Do

Fractal is one of the most prominent players in the Artificial Intelligence space. Fractal's mission is to power every human decision in the enterprise and brings AI, engineering, and design to help the world's most admired Fortune 500® companies.

Fractal's products include Qure.ai to assist radiologists in making better diagnostic decisions, Crux Intelligence to assists CEOs, and senior executives make better tactical and strategic decisions, Theremin.ai to improve investment decisions, and Eugenie.ai to find anomalies in high-velocity data & Samya.ai to drive next-generation Enterprise Revenue Growth Management.

Fractal has more than 3,000 employees across 16 global locations, including the United States, UK, Ukraine, India, Singapore, and Australia. Fractal has consistently been rated as India's best companies to work for, by The Great Place to Work® Institute, featured as a leader in Customer Analytics Service Providers Wave™ 2021, Computer Vision Consultancies Wave™ 2020 & Specialized Insights Service Providers Wave™ 2020 by Forrester Research, and recognized as an "Honorable Vendor" in 2021 Magic Quadrant™ for data & analytics by Gartner.

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