VP, Ad Technologies

Posted 15 Days Ago
Be an Early Applicant
Atlanta, GA
Hybrid
Expert/Leader
AdTech
The Role
The VP of Ad Technologies will lead Tombras' ad technologies team, enhancing existing products and developing new solutions to meet client needs. Responsibilities include operationalizing technology stacks, client engagement, market opportunity identification, and team management, while acting as a liaison for ad technology applications.
Summary Generated by Built In

Tombras, a 400+ person, full-service, national advertising agency with a digital mindset, is seeking a VP, Ad Technologies who is highly skilled and motivated individual to lead our dynamic ad technologies team.

 

Where you’ll be working: Knoxville or Atlanta. Relocation assistance may be provided.


We in the Tombras’ Ad Technologies department are looking for a passionate leader in the marketing solutions & automation space to help bring our ad technologies within our proprietary agency-wide Operating System (tOS) to the next level. He/she will lead the team in development of new products, enhancements to our current suite, inbound sales and the use of solutions to generate insights that solve specific client business problems. 


Our ad technologies group takes an innovative approach to help our clients identify insights and new opportunities, solve complex business problems, create custom audience segments related to their brand and general market prospects, as well as measure the impact of initiatives and forecast future facing business projections.

What you'll be doing:

  • Operationalizing our technology stack across our client roster
  • Working with other department leaders to integrate our ad technology stack into their departmental operations
  • Engage directly with clients to understand their needs, design tailored solutions, and ensure seamless implementation
  • Identify market opportunities and gaps, and lead the development of innovative solutions that leverage our data partnerships and technological capabilities
  • Continued enhancements of our technology solutions 
  • Training, managing & supervising all ad tech team members
  • Act as a client liaison in providing marketing and advertising thought leadership pertaining to the application of our technology against their unique business challenges
  • This individual will also partner with our head of investment and Ad Technologies to:
  • Integrate our Ad Tech into new business pitches & RFPs
  • Lead priority partnerships with major data companies
  • Oversee negotiations and contractual agreements with data partners

What you bring:

  • 10-12 years of relevant agency or ad-technology experience
  • 4+ years of high-level managerial experience
  • Strong knowledge of multiple industry verticals, demonstrated through experience working with diverse clients
  • Ability to interface effectively with internal and external stakeholders
  • Proven ability to lead projects, influence decisions, and drive outcomes with minimal direction
  • Eagerness to lead and Innovate
  • Analytical and data-driven mindset

Why Join Tombras' Media team? 


We're a media person's dream: data AND creatively driven. Work with leading clients in a variety of categories, working daily with award-winning channel teams and we are industry leaders in building cutting edge partnerships, driving innovation, storytelling and bringing it all together with our top-notch analytics practice. 


Why you’ll want to work at Tombras:


You’ll be joining one of the top independent agencies in North America. Connecting Data & Creativity for Business Results® is working for our clients and creating a flywheel affect fueling both client and agency growth. You’ll be a part of a highly creative agency that has been recognized by AdAge, Adweek, Communication Arts, Fast Company, Forbes and Fortune. Tombras was named Ad Age's 2024 Independent Agency of the Year and an AdAge A-List Standout Agency in 2022 and 2023.


Tombras Benefits:


Family - It comes first, on every list. Tombras has been family-run since day 1, we strive to facilitate a family-oriented environment rooted in supporting one another.

Dog-friendly office(Knoxville)

Unlimited PTO

Generous parental leave for primary and non-primary caregivers. 

Medical (PPO or High Deductible option) for employee + dependents

401(k) Participation + 3% employer match

Employer-paid Dental & Vision 

A company culture of promotions from within and an atmosphere allowing for varied and rapid career development. 

New, Modern building in Downtown Knoxville

Want more reasons to work at Tombras? Check out the latest Tombras News and Our Values.


Tombras is proud to be an equal opportunity employer dedicated to pursuing and hiring a diverse workforce. 


This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities and activities may change or new ones may be assigned at any time with or without notice. Job may require traveling overnight, driving long distances as required and sitting for extended periods of time with occasional walking and standing and occasionally lifting or carrying articles weighing less than 10 pounds.


The Company
Knoxville, TN
467 Employees
On-site Workplace
Year Founded: 1946

What We Do

Tombras is a 400+ person, full-service agency with a digital mindset. We are one of the top independent agencies in North America. We are united by our philosophy: Connecting Data & Creativity for Business Results.®

2020 ADWEEK Fastest Growing Global Agencies
2019 Ad Age A-List Agencies to Watch
2018 Effie Index #3 Most Effective Independent Agency in North America
2018 Fast Company World's Most Innovative Companies
2017 Forbes Marketing Success Story of the Year

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