Card Go-to-Market Strategy Lead, Vice President

Posted 2 Days Ago
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New York, NY
Hybrid
Senior level
Financial Services
We’re one of the world’s biggest technology-driven companies
The Role
As a Vice President of Chase Branded Cards Go-to-Market, you will develop and execute the strategic plan for product launches and refreshes. Collaborate with product leads, identify key strategic issues, create frameworks for managing product pipelines, and ensure successful execution of the product roadmap across various card products.
Summary Generated by Built In

Job Description
Chase Branded Cards are an integral part of millions of American wallets, giving consumers rewards and benefits that matter to them, like competitive cash-back with Freedom Unlimited, lower interest rates with Slate Edge, rewards, and access with Sapphire Preferred® and Sapphire Reserve®. Chase Branded Cards also provides small business owners with competitive cash-back and rewards through the Ink product line. We are building a new go-to-market team to lead the development of Branded Card's strategic roadmap for product launches and refreshes and be jointly accountable for successful in-market launches.
Job Summary:
As a key member of the Go-to-Market team in Chase Branded Cards, you will support Chase Branded Card's strategic plan and product roadmap of refreshes and launches across the Slate, Freedom, Sapphire, and Ink product lines. You will collaborate with the product leads for each product line and support key work streams. The team's remit is to identify key strategic issues and drive them to resolution, create an evergreen framework to launching/refreshing card products in market, and work across functional teams to ensure successful execution of the Chase Branded Cards plan. You will be a critical participant in continuing to provide market-leading value to millions of consumers and small businesses through the card products they love
Job responsibilities:

  • Support development of Chase Branded Cards' evergreen 5-year Strategic Plan and Product Roadmap, including financial and operational impacts.
  • Support the creation of a repeatable framework for continuously managing the pipeline of product refreshes and launches across Chase Branded Cards.
  • Help identify and solve strategic issues impacting the execution of the Product Roadmap, frame them for senior leaders, make recommendations and drive to resolution.
  • Identify bottlenecks and executional challenges impacting the Product Roadmap (for example, capability gaps, cross-functional readiness, or organizational challenges) and support driving them to resolution.
  • Support tracking the capabilities and product features critical to each segment (starter, mass affluent, affluent, and small business) so that the holistic Product Roadmap is effective in meeting customer needs.
  • Lead go to market efforts for Chase Branded Cards portfolios, developing and delivering comprehensive plans that amplify our impact across customer facing channels
  • Build strong relationships across the Chase Branded Card product teams, business partners (Finance, Compliance, Legal, Risk), and cross functional teams (Product, Tech, Connected Commerce).


Required qualifications, capabilities, and skills:

  • Proven ability to develop high impact strategies, lead complex initiatives, and deliver results. Ability to challenge status quo and spot gaps/opportunities, create structure and clarity out of ambiguity and complexity.
  • Proactive, flexible, comfortable working in a fast-paced environment, comfortable with ambiguity and white space. Extremely collaborative and able to work across leadership levels, teams, functions, and situations.
  • Strategic: ability to see the big picture and understand the holistic card strategy and 5 year plan, and how its moving pieces fit together to deliver long term shareholder and customer goals.
  • Customer focus: service-oriented, with an eye toward both external (Card members) and internal (Card product leaders) customers. Identifies customer needs and focuses on meeting those needs effectively.
  • Detail oriented and execution focused, with a proven ability to lead complex initiatives and deliver results in a complex, highly matrixed environment without direct control of resources. Not afraid to roll up sleeves and get into the details to get the job done.
  • Analytical: can identify issues, structure the problem clearly, frame the decision and trade-offs, leverage data and financial analysis to inform recommendations, develop buy-in, and drive to resolution with key stakeholders.
  • Product: experience developing or leading products, preferably financial products, or capabilities in complex environment with multiple releases and inter-dependencies.
  • Leadership: growth mindset, collaborative, positively contributes to team culture. Proven track record of motivating team and partners towards accomplishing a common goal
  • Stakeholder engagement: strong communication skills and ability to influence and collaborate across a highly matrixed organization.


Preferred qualifications, capabilities, and skills:

  • Experience in Go-to-Market, product development, product leadership, strategy consulting, corporate development or similar roles preferred.
  • We are seeking talent at both 603 (5 or more years of experience) and 602 (3 or more years of experience) levels to lead key projects on the Go to Market team in Chase Branded Cards
  • MBA or equivalent preferred


About Us
Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set, and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
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About the Team
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions - all while ranking first in customer satisfaction.
We offer a broad array of credit cards to meet the needs of individuals and small businesses, including Chase-branded and co-branded cards in partnership with well-known companies and organizations. Merchant Services is a leading provider of payment, fraud and data security for companies, capable of authorizing transactions across global currencies.

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JPMorgan Chase & Co. (NYSE: JPM) is a leading global financial services firm with assets of $3.7 trillion and operations worldwide. The firm is a leader in investment banking, financial services for consumers and small businesses, commercial banking, financial transaction processing, and asset management. A component of the Dow Jones Industrial Average, JPMorgan Chase & Co. serves millions of consumers in the United States and many of the world’s most prominent corporate, institutional and government clients under its J.P. Morgan and Chase brands.

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Learn more about technology at our firm, explore resources from our Distinguished Engineers, AI & ML researchers, and other experts; access the latest episode of our TechTrends podcast, and more at www.jpmorgan.com/technology. Information about JPMorgan Chase & Co. is available at www.jpmorganchase.com.

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