Roku is the #1 TV streaming platform in the US and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.
From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.
About the team
The Global Agency Partnerships team’s mission is to accelerate revenue growth across Roku’s largest advertisers and agencies through the development of innovative partnerships that unlock the full power of the Roku ecosystem. This team builds partnerships that offer both commercial and strategic advantages, by developing scaled programs across education, data/insights, co-created ad solutions, inventory curation, content development and beyond.
About the role
As a key member of the Global Agency Partnerships team, the US Agency Partnerships Lead should be an experienced and strategic advertising professional with significant experience within programmatic, entertainment and agency-based businesses. Reporting directly to the Director of US Agency Partnerships, you will drive adoption of Roku Advertising through the development and execution of strategic partnerships with leading US Agency clients. This role will focus on fostering relationships, creating value-driven partnerships, and collaborating with internal and external stakeholders to deliver measurable results.
For New York Only - The estimated annual salary for this position is between $189,000 - $284,000 annually.Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location.
This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, paid time off and may be eligible for incentive compensation/commissions.
What you’ll be doing
- Lead efforts to drive the adoption of Roku Advertising by developing strategic partnerships with key Holding Companies and leading U.S. Independent Agencies
- Develop, negotiate, activate and maintain US partnerships across assigned agencies
- Identify strategic areas of growth opportunity that mutually support Roku and Partner business priorities
- In collaboration with several Roku teams, establish new agency partnership strategy inclusive of commercial incentives and strategic value adds
- Cultivate key executive relationships through a consultative approach to build trust, preference, and influence towards Roku
- Maximize influence and expand coverage through an always-on partnership strategy anchored in consistent touchpoints throughout the course of the year (QBRs, Education Days, Thought Leadership)
- Orchestrate cross-functional internal stakeholders to address centralized partner needs beyond investment (Programmatic, Measurement, Commerce, Sports, Data, Content)
- Establish cadence for sharing partnership pacing with key stakeholders internally and externally
- Responsible for delivering partnership SVAs to assigned agency
- Deeply understand the agency structure, priorities and their business needs, finding new ways to articulate these as commercial and strategic constructs to increase their profitability
- Lead the annual Upfront negotiation with assigned agency, serving as the central voice of Roku internally/externally
We’re excited if you have
- 10+ years of relevant experience in sales + partnerships within digital advertising, digital video and premium publishing preferred
- Programmatic experience and comfortability speaking to various activation methods
- Proven experience in partnership development
- Strong strategic thinking and the ability to align business objectives with client priorities
- A combination of data, technology, and product expertise
- Exceptional relationship-building skills with a track record of successfully managing senior-level client relationships
- Experience working cross-functionally with sales, marketing, product and other internal teams to deliver business outcomes
- Excellent presentation and communication skills, particularly in leading client-facing discussions such as QBRs
- Ability to thrive in a fast-paced environment and manage multiple priorities effectively.
#LI-OR1
Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.
The Roku Culture
Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV.
We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002.
To learn more about Roku, our global footprint, and how we've grown, visit https://www.weareroku.com/factsheet.
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What We Do
Roku pioneered streaming to the TV. We connect users to the streaming content they love, enable content publishers to build and monetize large audiences, and provide advertisers with unique capabilities to engage consumers. Roku streaming players and Roku TV™ models are available around the world through direct retail sales and licensing arrangements with TV OEMs and service operators.
