Traffic Manager

Posted 4 Days Ago
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Grand Rapids, MI
Mid level
AdTech • Marketing Tech
The Role
The Traffic Manager oversees the coordination of marketing projects, manages schedules, resources, and optimizes workflows across creative and marketing teams using AI tools.
Summary Generated by Built In

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. 

As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. 

Role: Traffic Manager 

Location: Grand Rapids, MI – Hybrid/Onsite (2-3x/week) 

About the role: 

OLIVER is partnering with BISSELL to build a world-class in-house agency, redefining marketing workflow and project execution. We are seeking a Traffic Manager to oversee the smooth coordination, scheduling, and resource allocation for marketing projects across multiple consumer touchpoints, including digital, print, motion, social, CRM, POP, and eCommerce. This role requires a highly organized and detail-driven project facilitator who can manage project lifecycles from intake to delivery. You will work closely with Creative Directors, Designers, Copywriters, and Marketing teams to maintain timelines, workflows, and resource alignment. Additionally, you will explore GenAI tools to optimize project tracking, automate workflow management, and enhance scheduling efficiencies. If you are a solution-oriented leader who thrives in a high-energy, deadline-driven environment, we’d love to hear from you! 

What you will be doing: 

  • Oversee the end-to-end management of marketing projects, from intake to final execution. 
  • Develop and maintain project schedules, ensuring teams meet milestones and deadlines. 
  • Identify and address potential bottlenecks, reallocating resources as needed to keep projects on track. 
  • Establish clear workflow protocols, ensuring efficiency across departments. 
  • Ensure briefs are comprehensive, accurate, and actionable for all creative teams. 
  • Identify and manage opportunities for project optimization, ensuring efficiency and effectiveness. 
  • Assign and balance workload distribution among creative teams to optimize efficiency. 
  • Partner with Creative Directors and Account Teams to ensure proper project staffing. 
  • Maintain oversight of team capacity, identifying where additional resources may be required. 
  • Act as a central point of communication, ensuring all stakeholders are aligned on expectations, timelines, and priorities. 
  • Ensure quality control by providing feedback and guidance to project teams. 
  • Maintain real-time project tracking, ensuring stakeholders have full visibility into project progress. 
  • Utilize GenAI-powered project management tools to automate scheduling and workflow processes. 
  • Generate and analyze performance metrics, providing insights on team capacity and process efficiency. 
  • Implement continuous improvement initiatives, refining processes for better speed, accuracy, and creative output. 

What you need to be great in this role: 

  • 3-5 years of experience in traffic management, project coordination, or operations within an advertising, marketing, or creative agency. 
  • Strong organizational and time management skills, with the ability to manage multiple projects simultaneously. 
  • Proficiency in project management tools such as Workfront, Monday, Wrike, or similar platforms. 
  • Ability to assess project briefs and requirements, ensuring alignment between business objectives and creative execution. 
  • Strong interpersonal and communication skills, with experience coordinating across departments. 
  • Experience in resource planning and workload balancing, ensuring efficiency and fairness. 
  • A problem-solving mindset, able to anticipate and mitigate risks before they impact timelines. 
  • Interest in AI-driven project automation tools, exploring how GenAI can enhance workflow efficiencies. 
  • Familiarity with marketing and creative processes, ensuring smooth execution of projects across digital, print, video, and eCommerce. 
  • Experience working in a high-volume, fast-paced marketing or creative environment. 
  • Background in retail, consumer product marketing, or shopper marketing workflows. 
  • Understanding of eCommerce operations and content production workflows. 
  • Data analysis skills, using reporting insights to improve resource allocation and efficiency. 
  • Knowledge of content version control and asset management systems. 
  • Exposure to digital asset management platforms like Adobe Workfront or Experience Manager. 
  • Negotiation and stakeholder management skills, ensuring project expectations align with available resources. 
  • At the time of this posting, the base salary for this position may range from $76,500.00 to $85,500.00. Individual compensation varies based on job related factors, including location, business needs, level of responsibility, experience, and qualifications. The range listed is just one component of OLIVER’s total compensation package.

Why Join OLIVER? 

This is an opportunity to drive marketing workflow innovation within a best-in-class in-house agency. You’ll collaborate with top-tier creative and marketing teams, leveraging GenAI tools to improve workflow efficiencies, scheduling, and project visibility. If you’re passionate about keeping teams organized, creative work flowing, and processes optimized, let’s create something extraordinary together! 

Req ID: 12545#LI-midsenior #LI-FD1

Our values shape everything we do: 

Be Ambitious to succeed   

Be Imaginative to push the boundaries of what’s possible   

Be Inspirational to do groundbreaking work   

Be always learning and listening to understand   

Be Results-focused  to exceed expectations   

Be actively pro-inclusive and anti-racist across our community, clients and creations  


OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.   

 OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.

Top Skills

Adobe Workfront
Experience Manager
Genai-Powered Project Management Tools
Monday
Workfront
Wrike
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The Company
2,009 Employees
On-site Workplace
Year Founded: 2004

What We Do

Established in 2004, we are the first and only company to design, build and run bespoke in-house agencies and ecosystems for brands. Today, we create work that delivers business growth, fame and purpose for over 200 clients in 46 countries and counting.

Our unique model moves at the speed of modern business to drive change from the inside out; working smarter to make our clients’ money go further, and helping them build better solutions, systems and brands. Client solutions include Unilever’s U-Studio (a platform used by almost three-quarters of Unilever's brands globally), adidas’ off-shore hub and PepsiCo’s global digital team.

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