Theatrical Marketing Manager - EMEA

Posted 12 Days Ago
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London, Greater London, England
Hybrid
Senior level
Digital Media • eCommerce • Gaming • Mobile • News + Entertainment
The world’s largest destination for anime & manga focused on creating 360° fan experiences.
The Role
The EMEA Theatrical Marketing Manager will lead the release of anime films, manage marketing campaigns, budgets, and timelines, and ensure alignment with global marketing strategies. They will also oversee campaign execution across various platforms and manage multiple titles simultaneously, collaborating with internal and external teams.
Summary Generated by Built In
About Crunchyroll

WE HELP EVERYONE BELONG. IT’S OUR PURPOSE.

Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.

Join our team, and help us shape the future of anime!

About the role

We are looking for an EMEA Theatrical Marketing Manager to join our Theatrical Marketing team. We need someone who is passionate about their craft and has experience building film and entertainment campaigns.


You will...

  • Lead the EMEA release of new and sustaining anime film releases across a diverse range of genres, leading and galvanising the work with cross functional teams, and maintaining and building relationships with our creators / licensors.
  • Manage theatrical marketing campaigns from ideation to execution including campaign positioning and strategy, tactical campaign execution, and creative asset management.
  • Manage budgets and timelines, ensuring relevant partners stay informed about any campaign updates and release deliverables are met.
  • Be responsible for end-to-end launch, management, and tracking theatrical campaigns across traditional, digital, and emerging platforms.
  • Manage multiple responsibilities with a direct emphasis on film campaigns that drive awareness and global box office.


In the role of EMEA Theatrical Marketing Manager, you will report to the Senior Manager, EMEA Theatrical Marketing. We are considering applicants for the locations of London or Paris.

About You

We get excited about candidates, like you, because...

  • You have 5+ years of experience in similar roles in entertainment; experience working in film ideal.
  • You have experience working on high impact theatrical or entertainment campaigns
  • You have experience managing 360 integrated campaigns (including AV/trailers, digital/social, print and out-of-home) at a global level
  • You are well-versed in the preparation and delivery of campaigns, including requesting creative assets, project management, and working with both external and internal partners. 
  • You care about cultural nuances that come with working with global partners (external and internal) to plan campaigns and oversee execution across digital platforms, TV, events, and OOH.
  • You have experience collaborating with multiple territories on campaign components and marketing plans, ensuring alignment to overarching global campaign strategy, from campaign pitch, trailer launch, campaign strategy share-outs, and main campaign asset development. 
  • You have experience working with recaps and ongoing campaign reporting.
  • You have experience managing multiple titles at the same time, and working with many different internal and external teams (brand, publicity, research, data, research, and partnerships) to gain input on strategic direction and to inform planning and strategy.
  • You have strong project management skills and organizational skills; you thrive in a fast-paced environment.
  • You have an appreciation for movies/film!


Why you will love working at Crunchyroll

In addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks:

  • Take Time for You - Accrued PTO, Summer Fridays, Company Christmas vacations, and flexible schedule, Hybrid work schedule.
  • Find Balance - Online yoga & wellness classes.
  • Work hard, watch hard - Free premium access to Crunchyroll along with monthly discounts to the Crunchyroll store.
  • Level Up - Prepaid Udemy account, professional development courses & conferences.
  • Press Play - Game nights, anime nights, online team buildings & celebrations.
  • Best-in class company paid private medical, dental, vision.
  • Salary contribution into a DC Pension Plan.
  • Reimbursement for travel to and from the office.
  • Paid parental leave for birthing parents and non birthing parents.
  • Employee Assistance Program (EAP) with counseling sessions available 24/7.
  • Gym and Meal allowances.
  • 8 Company paid Holidays plus 20 days of annual leave.

#LifeAtCrunchyroll #LI-Hybrid

About our Values

We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value

  • Courage. We believe that when we overcome fear, we enable our best selves.

  • Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.

  • Service. We serve our community with humility, enabling joy and belonging for others.

  • Kaizen. We have a growth mindset committed to constant forward progress.

Our commitment to diversity and inclusion

Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.

We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.

Questions about Crunchyroll’s hiring process? Please check out our Hiring FAQs: https://help.crunchyroll.com/hc/en-us/articles/360040471712-Crunchyroll-Hiring-FAQs

Please refer to our Candidate Privacy Policy for more information about how we process your personal information, and your data protection rights: https://tbcdn.talentbrew.com/company/22978/v1_0/docs/spe-jobs-privacy-policy-update-for-crpa-dec-21-22.pdf

Please beware of recent scams to online job seekers. Those applying to our job openings will only be contacted directly from @crunchyroll.com email account.

What the Team is Saying

Terry
Bianca
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The Company
HQ: San Francisco, CA
1,200 Employees
Hybrid Workplace
Year Founded: 2006

What We Do

Crunchyroll is the world’s largest destination for anime and manga focused on creating 360° experiences — from video to merchandise, events, and gaming — for fans to connect through the content they love.

Why Work With Us

The quality of our company is a direct result of the quality of our people, so we take the process and art of hiring very seriously. Every position we recruit against is an opportunity for us to enhance and directly impact our culture and climate, and it is a reflection of the values we uphold.

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Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Two in-person days per week. Tuesdays and Thursdays are the company-wide days for ALL team members to be in the office, and individuals may choose to come in more if the please.

Typical time on-site: 2 days a week
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