Strategic Product-Marketing Manager (f/m/div.)

Posted 4 Days Ago
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München, Bayern
Senior level
Internet of Things
The Role
As Strategic Product-Marketing Manager at Bosch, you will lead regional market strategies, drive sales growth, and spearhead innovative business models. You will collaborate with sales teams, analyze market trends, manage product launches, and ensure compliance with regional standards.
Summary Generated by Built In

Company Description

At Bosch, we shape the future by inventing high-quality technologies and services that spark enthusiasm and enrich people’s lives. Our promise to our associates is rock-solid: We grow together, we enjoy our work, and we inspire each other. Welcome to Bosch.

Job Description

Building solutions for a better life. The Bosch Building Technologies division is a leading international provider of systems, solutions and services that increase the safety of people, buildings and property and also contribute to greater comfort, energy efficiency and sustainability.

Bosch Building Technologies is divided into the international product business and the regional system integration business. Currently, the three product areas of video systems, access control & intrusion detection systems and communication systems as well as the associated cross-divisional functions within the division are to be set up as an independent unit and then further developed as a sustainable core business by a new owner.

  • International and interdisciplinary cooperation: As Strategic Product-Marketing Manager (w/m/div.), you will be part of the new company to be set up in the future and thus contribute to a globally networked team of around 4300 colleagues operating in over 50 countries.
  • Strategic Leadership: Develop and execute regional market strategies and annual sales plans for Installed Sound Systems.
  • Sales Growth: Identify sales opportunities and implement proactive recovery measures to drive revenue and margin targets.
  • Innovative Solutions: Initiate and drive innovative business models and Go-to-Market (G2M) approaches to capture market share.
  • Customer Focus: Collaborate with sales teams to engage key customers, ensuring timely adjustments to meet targets.
  • Market Insight: Analyze market trends, competitive landscapes, and customer needs to inform strategic decisions.
  • Product Lifecycle Management: Lead product launches, manage regional demo stock, and coordinate inventory sell-off programs.
  • Pricing Strategy: Contribute to pricing strategies, ensuring competitive positioning and market relevance.
  • Compliance & Training: Ensure product offerings meet regional legal standards and support the development of commercial training materials.

Qualifications

  • Education: completed studies in business administration, industrial engineering, or a comparable qualification.
  • Experience & Expertise: Demonstrated experience in regional marketing, product management, or sales leadership within the audio industry. Strong capabilities in strategic planning, market analysis, and business development. Additionally, proven expertise in implementing innovative market strategies and managing product life cycles.
  • Personality and Work Approach: Exceptional communication and collaboration skills, with a strong focus on customer-oriented solutions. Also adept at working in dynamic environments and delivering impactful results.
  • Languages: Excellent proficiency in both written and spoken German and English.

Additional Information

We offer flexible working models: from various part-time options to mobile working and job sharing. Feel free to contact us.

Diversity and inclusion are not just trends for us but are firmly anchored in our corporate culture. Therefore, we welcome all applications, regardless of gender, age, disability, religion, ethnic origin or sexual identity.

Need support during your application?
Herdis Duderstadt (Human Resources)
+49(89)6290-2181

The Company
HQ: Gerlingen-Schillerhöhe
166,834 Employees
Remote Workplace
Year Founded: 1886

What We Do

The Bosch Group is a leading global supplier of technology and services. It employs roughly 402,600 associates worldwide (as of December 31, 2021). The company generated sales of 78.7 billion euros in 2021. Its operations are divided into four business sectors: Mobility Solutions, Industrial Technology, Consumer Goods, and Energy and Building Technology.

As a leading IoT provider, Bosch offers innovative solutions for smart homes, Industry 4.0, and connected mobility. Bosch is pursuing a vision of mobility that is sustainable, safe, and exciting. It uses its expertise in sensor technology, software, and services, as well as its own IoT cloud, to offer its customers connected, cross-domain solutions from a single source. The Bosch Group’s strategic objective is to facilitate connected living with products and solutions that either contain artificial intelligence (AI) or have been developed or manufactured with its help. Bosch improves quality of life worldwide with products and services that are innovative and spark enthusiasm. In short, Bosch creates technology that is “Invented for life.”

The Bosch Group comprises Robert Bosch GmbH and its roughly 440 subsidiary and regional companies in some 60 countries. Including sales and service partners, Bosch’s global manufacturing, engineering, and sales network covers nearly every country in the world. With its more than 400 locations worldwide, the Bosch Group has been carbon neutral since the first quarter of 2020. The basis for the company’s future growth is its innovative strength. At 128 locations across the globe, Bosch employs some 76,100 associates in research and development, of which more than 38,000 are software engineers.

Instagram: https://www.instagram.com/boschglobal/
Facebook: https://www.facebook.com/BoschGlobal
Twitter: https://www.twitter.com/BoschGlobal
Glassdoor: https://bit.ly/3raTZnH

Imprint: www.bosch.com/corporate-information
Privacy statement: www.bosch.com/data-protection-notice

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