Strategic Account Lead

Posted 17 Days Ago
Be an Early Applicant
New York, NY
Senior level
Digital Media
The Role
The Strategic Account Lead is responsible for managing relationships with strategic partners to drive demand for The Weather Company's media, data, and technology solutions. This role involves a consultative sales approach, developing new business opportunities, and maintaining client relationships through the entire sales cycle.
Summary Generated by Built In

About The Weather Company:

The Weather Company is the world’s leading weather provider, helping people and businesses make more informed decisions and take action in the face of weather. Together with advanced technology and AI, The Weather Company’s high-volume weather data, insights, advertising, and media solutions across the open web help people, businesses, and brands around the world prepare for and harness the power of weather in a scalable, privacy-forward way. The world’s most accurate forecaster globally, the company reaches hundreds of enterprise clients and more than 360 million monthly active users via its digital properties from The Weather Channel (weather.com) and Weather Underground (wunderground.com).

Job brief:

The Strategic Account Lead is responsible for working directly with The Weather Company’s most strategic partners to drive demand and sales for media, data, and technology solutions across brands, agencies, and clients in the ecosystem.

The Strategic Account Lead will be comfortable selling and managing complex AI-driven media campaigns, focusing on partnerships within the Retail and Restaurant verticals. A passion for AI, cognitive computing, data, and ad-tech solutions is essential, along with a strong willingness to engage in continuous learning and discovery.

The ideal candidate will have a consultative sales approach and be prepared to educate senior-level clients and agencies on new and emerging technologies in the media landscape.

As the primary driver of client strategy and engagement, the Strategic Account Lead will collaborate as a team player within The Weather Company to exceed annual goals. Responsibilities include developing new business opportunities as well as maintaining and expanding relationships with existing clients.

The impact you'll make:

  • Develop and maintain relationships with our largest clients and prospects.
  • Create and maintain trust with marketing decision-makers through a consultative selling approach.
  • Manage customer/client relationships throughout the full sales cycle.
  • Lead account planning, relationship mapping, pipeline development, and revenue forecasting for your book of business.
  • Utilize all available sources to identify potential customers.
  • Collaborate with internal cross-functional teams to develop client solutions and proposals that drive results.
  • Manage expenses responsibly.
  • Provide excellent customer service and effectively steward internal resources to meet client needs.

What you've accomplished:

  • Excitement and curiosity about AI and cognitive solutions are must-haves, and you should welcome continued learning and discovery.
  • At least 5 years of experience in Outside Media, Data, or Technology Sales.
  • Consultative sales experience.
  • A strong network of appropriate contacts at all agency and client levels.
  • Full sales cycle experience, from prospecting to account maintenance.
  • Proposal writing experience.

Nice to have:

  • Advertising agency background and experience.
  • Experience with network or ad tech platforms.
  • Strong collaboration skills to work with internal production teams.
  • Proficiency in developing and executing strategic marketing plans.
  • Experience in the retail and restaurant categories.

Base Salary: $170,000-$180,000

The base salary offered will take into account internal equity and may vary depending on the candidate’s geographic region of work premises, job-related knowledge, skills, and experience among other factors. 

TWCo Benefits/Perks:

  • Flexible Time Off program
  • Hybrid work model
  • Variety of medical insurance options including a $0 cost premium employee coverage
  • Benefits effective day 1 of employment include competitive 401K match with no vesting requirement, national health, dental, and vision plans
  • Progressive family plan benefits
  • An opportunity to work for a global and industry-leading technology company
  • Impactful work in a collaborative environment

Top Skills

AI
The Company
HQ: Atlanta, GA
831 Employees
On-site Workplace
Year Founded: 1982

What We Do

The Weather Company | An IBM Business. Learn more about our technology, leadership, expertise and more.

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