Startup Program Marketer

Posted Yesterday
Be an Early Applicant
San Francisco, CA
Mid level
Artificial Intelligence • Machine Learning • Generative AI
The Role
You'll engage with startups, develop campaigns, and foster community relationships, helping startups leverage OpenAI technologies while enhancing the AI ecosystem.
Summary Generated by Built In

About OpenAI:
OpenAI is an AI research and deployment company committed to ensuring that artificial general intelligence (AGI) benefits all of humanity. We push the boundaries of AI capabilities while prioritizing safety, ethical use, and human needs. Our mission requires a team that represents a diversity of perspectives, voices, and experiences.

About the Role

As part of the Startup Marketing team at OpenAI, you will be a key player in building and maintaining strong relationships with startups globally through scalable programs. You’ll associate OpenAI with the world’s fastest-growing startups through communications amplification and compelling customer stories, helping position our technologies at the heart of the next wave of innovation. Working closely with go-to-market leadership, you'll ideate and execute creative, high-impact ways to deliver value to the founder community—from early-stage builders to scaling startups.

You’ll pioneer new distribution channels to reach builders with differentiated, useful content, and develop campaigns that thoughtfully segment startup audiences based on where they are in their journey.

This is an exciting opportunity to engage with innovative startups, host and attend events, and build creative campaigns that showcase how builders are using OpenAI technologies. You’ll be at the intersection of cutting-edge AI and entrepreneurial spirit, shaping the future of technology and helping represent OpenAI in both 1:many and 1:1 settings. Your work will directly impact OpenAI’s mission of ensuring that artificial general intelligence (AGI) benefits all of humanity.

This role is based in San Francisco, CA. We use a hybrid work model of 3 days in the office per week and offer relocation assistance to new employees. This role is also expected to travel 10-15% of the time.

In this role, you will:

  • Partner with leading startups to deliver VIP programs and tailored experiences that help them get the most out of OpenAI and evangelize our models.

  • Collaborate with leadership on big-bet initiatives to accelerate high-potential builders early in their journey.

  • Identify and launch new distribution channels that provide differentiated value to founders beyond core model access.

  • Work cross-functionally with comms to craft narratives that scale through media, executive storytelling, and ecosystem touchpoints.

  • Translate API launches into startup-friendly insights by working with solutions architects to distill product updates into actionable guidance.

  • Develop sales enablement content for startup GTM, supporting VC briefings, founder-facing events, and industry activations.

  • Build and maintain VC relationships to drive founder introductions and strengthen credibility across the startup ecosystem.

  • Foster a vibrant startup community by gathering feedback and turning insights into product and GTM improvements.

You might thrive in this role if you:

  • A former founder or someone with experience operating in the high-growth startup community

  • 4+ years of B2B marketing experience or equivalent work at high-growth startup

  • Ability to handle ambiguity and and fast-moving environments

  • Hands on “technologist” who is natively curious about new technology and software 

  • A passion for content creation, with comfort in writing, video and social marketing

  • Ability to build relationships, with a knack for aligning cross-functional teams and timelines

  • Detail oriented and responsive; you’ll be working with a wide range of stakeholders looking to get insights from the OpenAI team

  • Passionate about the transformative potential of AI, and considerate of its societal implications

About OpenAI

OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity. 

We are an equal opportunity employer and do not discriminate on the basis of race, religion, national origin, gender, sexual orientation, age, veteran status, disability or any other legally protected status. 

OpenAI Affirmative Action and Equal Employment Opportunity Policy Statement

For US Based Candidates: Pursuant to the San Francisco Fair Chance Ordinance, we will consider qualified applicants with arrest and conviction records.

We are committed to providing reasonable accommodations to applicants with disabilities, and requests can be made via this link.

OpenAI Global Applicant Privacy Policy

At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology.

Top Skills

B2B Marketing
Content Creation
Social Marketing
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The Company
HQ: San Francisco, CA
224 Employees
On-site Workplace
Year Founded: 2015

What We Do

OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. AI is an extremely powerful tool that must be created with safety and human needs at its core. OpenAI is dedicated to putting that alignment of interests first — ahead of profit.

To achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity. Our investment in diversity, equity, and inclusion is ongoing, executed through a wide range of initiatives, and championed and supported by leadership.

At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology.

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