Sr Product Manager, Messaging Experiences & AI

Posted 19 Days Ago
Hiring Remotely in United States
Remote
Senior level
Digital Media • eCommerce • Fashion • Social Media
The Role
Lead product strategy for messaging experiences at LTK, focusing on enhancing engagement, communication, and monetization between Creators and their audiences.
Summary Generated by Built In

LTK’s mission is to empower the world’s premium lifestyle Creators to achieve maximum economic success. We have a huge opportunity ahead of us and we’re looking for team members who want to create, innovate and disrupt an industry. 

We empower our team members to drive innovation, create value, and continue to spearhead the creation of this industry — a game changer when it comes to career growth.

Position Title: Sr Product Manager, Messaging Experiences & AI


About the role

We are seeking a data-driven and consumer-focused Senior Product Manager to lead messaging experiences across LTK. This role is pivotal in shaping how Creators communicate with their audience, brands, and LTK, ensuring they can inspire, engage, and convert shoppers effectively. You will focus on developing seamless, impactful messaging solutions that enhance the connection between Creators and their followers while driving engagement and monetization opportunities.

You will collaborate closely with engineering, design, data science, and marketing teams to define and execute a product strategy that improves messaging workflows, personalization, and effectiveness. Your work will be instrumental in fostering stronger relationships between Creators and their audiences, ensuring that LTK remains a premier platform for shopping inspiration.

How you will make an impact

  • Develop a deep understanding of how Creators communicate with their audience, identifying key pain points and opportunities in messaging.
  • Define a messaging strategy and roadmap that enhances Creator-shopper engagement and drives monetization.
  • Optimize the messaging experience, including push notifications, in-app messages, and other communication channels, ensuring relevance and effectiveness.
  • Leverage data and analytics to measure the impact of messaging initiatives, set up experiments, and iterate based on insights.
  • Drive product requirements, user stories, and feature prioritization to ensure impactful product delivery.
  • Collaborate cross-functionally with engineering, design, and marketing teams to build messaging features that align with business goals.
  • Stay ahead of industry trends in messaging, personalization, and engagement to bring innovative solutions to LTK.

What you will bring to LTK

  • 5+ years of experience as a Product Manager, with at least 2+ years focusing on messaging, engagement, or communication products.
  • Experience in marketplaces, e-commerce, or creator-focused platforms is a strong plus.
  • Strong analytical skills with proficiency in tools like Amplitude, Looker, or similar platforms to derive insights and drive decision-making.
  • Proven ability to define a product vision, set a roadmap, and execute cross-functional projects that drive measurable impact.
  • Experience with A/B testing, personalization, and optimizing messaging workflows.
  • Excellent communication skills, with the ability to distill complex ideas into actionable strategies for technical and non-technical stakeholders.
  • Strong user empathy with a passion for improving customer engagement and retention.
  • A growth mindset, comfortable working in fast-paced, evolving environments with a high degree of autonomy.
  • Experience with messaging platforms, push notifications, or engagement optimization.
  • Familiarity with AI-driven personalization or automation in messaging.
  • Background in the creator economy or deep understanding of social media and influencer marketing.
  • Technical acumen to collaborate effectively with engineering teams and evaluate technical trade-offs.
  • BS/BA degree in a technology-related field or equivalent experience.
  • A mindset focused on seizing opportunities and moving with urgency
  • Dedication to fierce prioritization and operational excellence
  • Adaptability to a dynamic, fast-moving environment
  • A growth mindset and openness to feedback



#LI-AJ1

What we offer
  • The opportunity to be part of the leading global company in creator commerce
  • A remote-first, productivity-first environment
  • Competitive compensation and benefits package to meet the needs of you and your family
  • 401(k) with LTK company matching
  • Medical Insurance, Vision Insurance, Dental Insurance
  • Paid Maternity Leave and Paid Paternity Leave
  • Summer Fridays and Flexible PTO

About LTK

Founded in 2011, LTK is the global technology platform purpose-built to empower lifestyle creators to monetize their content. The full-service platform connects brands, creators, and shoppers with a world-class shopping app and trusted tools and technology that make content instantly shoppable. Today, premium lifestyle creators in 160+ countries drive more than $5 billion+ in annual retail sales through their LTK Shop profiles. More than 40 million consumers turn to LTK Shops in the LTK shopping platform each month to find inspiration and instantly shop the styles recommended by their favorite creators. More than 8,000 retailers and 1M brands partner with LTK to gain access to its global creator network for content that converts against performance-driven, cross-channel KPIs. LTK is headquartered in Dallas, TX, and currently operates on five continents.

Our mission

To empower the world’s premium lifestyle Creators to achieve maximum economic success.

Our values

  • Here to win
  • Commit to the journey
  • Work well

Commitment to diversity

LTK believes diversity, equity, and inclusion are fundamental obligations that strengthen our team. We employ a diverse, multi-disciplinary team to build a meaningful company and culture. 

For US-Based Roles:  We are not offering new sponsorships opportunities at this time for persons requiring employment visas, such as an H-1B;  authorization to work in the U.S. is a precondition of employment.

Any unsolicited resumes/candidate profiles submitted through our website or to personal email accounts of employees of LTK are considered the property of LTK and are not subject to payment of agency fees.

LTK is an Equal Opportunity Employer. #LI-Remote

Top Skills

Ai-Driven Personalization
Amplitude
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The Company
HQ: Dallas, TX
410 Employees
On-site Workplace
Year Founded: 2011

What We Do

LTK (formerly rewardStyle & LIKEtoKNOW.it) is a global technology platform founded in 2011 to empower the world’s premium lifestyle creators to be as economically successful as possible. Today, the LTK platform connects brands, creators and shoppers with a world-class shopping app and trusted tools and technology that makes content instantly shoppable across the social universe.

LTK Brand™
More than 5,000 global retailers choose LTK to deliver their influencer marketing programs at scale. With 10 years’ of proprietary sales insights and cross-channel performance data, LTK is unparalleled in its ability to not only build influencer marketing campaigns for brands with proven ROI, but also measure full-funnel brand performance from discovery to transaction. LTK is the only place where brands can leverage historical, cross-channel retail performance data to cast, price and execute creator campaigns.

LTK Creator™
LTK is a one-stop destination that puts creators in business. More than 100,000 fashion, beauty, fitness, home, and lifestyle influencers use LTK to monetize their content across the entire social ecosystem, and to manage their bespoke storefront - their Shop on LTK. LTK Creators will now find new tools and technology that make it even more efficient to manage their Shop on LTK and market their content across the web.

A two-time honoree on Fast Company’s list of Most Innovative Companies, LTK is a leading influencer technology platform, driving more than $2.8 billion in annual brand purchases from over 100,000 talented creators in 100+ countries.

LTK is headquartered in Dallas, TX and currently operates in the US, UK, Germany, France, Australia, China, South Korea and Brazil. Today, LTK has more than 350 employees and we are actively hiring innovators, disrupters and problem solvers who want to join our rocket ship.

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