Sr. Mrg, Venmo Market Planning & Ops

Posted 9 Days Ago
Be an Early Applicant
New York, NE
99K-216K Annually
Senior level
Fintech • Payments
The Role
The Senior Manager of Marketing Operations and Planning will oversee Venmo's marketing operations strategy, including internal and external program execution, cross-functional collaboration, resource allocation, and budget management. Directly managing a marketing operations analyst, this role focuses on driving performance and optimizing processes to meet business goals in a dynamic environment.
Summary Generated by Built In

The Company

PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy. 

We operate a global, two-sided network at scale that connects hundreds of millions of merchants and consumers. We help merchants and consumers connect, transact, and complete payments, whether they are online or in person. PayPal is more than a connection to third-party payment networks. We provide proprietary payment solutions accepted by merchants that enable the completion of payments on our platform on behalf of our customers.

We offer our customers the flexibility to use their accounts to purchase and receive payments for goods and services, as well as the ability to transfer and withdraw funds. We enable consumers to exchange funds more safely with merchants using a variety of funding sources, which may include a bank account, a PayPal or Venmo account balance, PayPal and Venmo branded credit products, a credit card, a debit card, certain cryptocurrencies, or other stored value products such as gift cards, and eligible credit card rewards. Our PayPal, Venmo, and Xoom products also make it safer and simpler for friends and family to transfer funds to each other. We offer merchants an end-to-end payments solution that provides authorization and settlement capabilities, as well as instant access to funds and payouts. We also help merchants connect with their customers, process exchanges and returns, and manage risk. We enable consumers to engage in cross-border shopping and merchants to extend their global reach while reducing the complexity and friction involved in enabling cross-border trade. 

Our beliefs are the foundation for how we conduct business every day. We live each day guided by our core values of Inclusion, Innovation, Collaboration, and Wellness. Together, our values ensure that we work together as one global team with our customers at the center of everything we do – and they push us to ensure we take care of ourselves, each other, and our communities.

Job Description Summary:

Venmo is looking for a strategic and operationally minded Senior Manager of Marketing Operations and Planning to join our fast-paced marketing team. This role will be a critical partner to the VP of Marketing, responsible for driving the operational excellence, planning, and performance management of the marketing organization. You will oversee the marketing operations strategy, ensure the seamless execution of internal planning and external marketing programs, and optimize cross-functional collaboration to deliver against business goals. Additionally, you will play a key role in long-term planning, resource allocation, budget management, and process optimization. This position will directly manage one marketing operational and analytics professional and is expected to scale the operational infrastructure as the team grows. If you are passionate about marketing, data-driven decision-making, and thrive in a dynamic environment, we’d love to hear from you.

Job Description:

Just Venmo me.” You may have heard or used this phrase before. Venmo has verb-status and is deeply woven as a brand into the social fabric of our culture. But Venmo isn’t just about payments. It’s about community. It’s where your money finds meaning as you share, connect, and split purchases with friends and loved ones. People love sending money and paying with Venmo, and we've come a long way from our humble beginnings as a P2P app. Millions of users have now also made products such as the Venmo Debit Card and Venmo Checkout a part of their lives, and there’s so much more we can do as their go-to for simple, social and rewarding payments.
 

Position Overview: 

Venmo is looking for a strategic and operationally minded Senior Manager of Marketing Operations and Planning to join our fast-paced marketing team. This role will be a critical partner to the VP of Marketing, responsible for driving the operational excellence, planning, and performance management of the marketing organization. You will oversee the marketing operations strategy, ensure the seamless execution of internal planning and external marketing programs, and optimize cross-functional collaboration to deliver against business goals. Additionally, you will play a key role in long-term planning, resource allocation, budget management, and process optimization. This position will directly manage one marketing operational and analytics professional and is expected to scale the operational infrastructure as the team grows. If you are passionate about marketing, data-driven decision-making, and thrive in a dynamic environment, we’d love to hear from you.

Key Responsibilities: 

1. Marketing Operations Management:

  • Lead the planning and execution of marketing operations processes, ensuring timely delivery of campaigns and initiatives.

  • Define and distill marketing strategies on on going cadence, in line with business asks. Pushes team to think deeply and across disciplinary when forming hypothesis or solutions. Anticipates likely points of controversy across direct and adjacent organization in the hypothesis or solutions; manages or escalates to help the team move forward. 

  • Build and maintain operational workflows, tools, and dashboards to streamline cross-functional collaboration.

  • Manage the development, tracking, and reporting of marketing KPIs, ensuring data-driven insights inform decision-making.

  • Collaborate closely with teams including brand, growth, product marketing, analytics, and finance to ensure alignment on goals and deliverables.

  • Possesses subject matter expertise in marketing, has worked in a marketing operations capacity at consumer tech preferred. 

2. Strategic Planning & Resource Allocation:

  • Drive the annual and quarterly marketing planning process, including budget forecasting, capacity planning, and strategic goal setting.

  • Ensure effective resource allocation and prioritize key marketing initiatives based on business needs and opportunities.

  • Support the VP of Marketing with long-term planning, including developing frameworks for team growth, budget expansion, and campaign prioritization.

3. Budget & Financial Management:

  • Oversee the marketing budget, tracking expenditures and ensuring effective budget management in alignment with business priorities.

  • Be the main marketing point of contact with finance to ensure accuracy in financial reporting, budget forecasts, and reconciliations.

  • Drive process improvements to optimize spend and maximize ROI on marketing investments.

4. Team Leadership & Development:

  • Manage one direct report, providing coaching, mentorship, and opportunities for growth.

  • Foster a collaborative, results-driven environment that encourages open communication and knowledge sharing.

  • Collaborate with HR and the VP of Marketing to support talent development and team growth strategies.

5. Process Improvement & Operational Excellence:

  • Identify and implement opportunities to enhance the efficiency and effectiveness of marketing, measurement read-outs, processes, tools, and systems.

  • Build scalable processes that support the team’s rapid growth and changing needs, ensuring smooth operations and minimized bottlenecks.

  • Act as the primary liaison with external vendors and technology partners to ensure the success of marketing operations systems.

Qualifications + Experience: 

  • 10+ years of experience in marketing operations, planning, or related functions within a fast-paced, high-growth organization.

  • Demonstrated ability to manage direct reports and influence across teams

  • Proven experience in strategic planning, budget management, and process optimization within a marketing function.

  • Operational Expertise: Strong understanding of marketing technology (e.g., CRM, automation tools) and analytics platforms, with a focus on improving operational efficiency.

  • Financial Acumen: Experience managing marketing budgets, including forecasting, reporting, and optimization.

  • Analytical Skills : Data-driven mindset with experience in reporting, KPIs, and marketing performance management.

  • Collaboration: Strong interpersonal skills and the ability to work across teams to build alignment and drive results.

  • Adaptability: Comfort working in a matrixed, dynamic, fast-moving environment with an ability to adjust quickly to changing priorities.

Preferred Qualifications: 

  • Experience working in FinTech, payments, or consumer technology industries.

  • MBA or advanced degree in business or marketing a plus

Additional Job Description:

Subsidiary:

PayPal

Travel Percent:

0

-

PayPal is committed to fair and equitable compensation practices.

Actual Compensation is based on various factors including but not limited to work location, and relevant skills and experience.

The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits. For more information, visit https://www.paypalbenefits.com.

The U.S. national annual pay range for this role is

$99300 to $216040

For the majority of employees, PayPal's balanced hybrid work model offers 3 days in the office for effective in-person collaboration and 2 days at your choice of either the PayPal office or your home workspace, ensuring that you equally have the benefits and conveniences of both locations.

Our Benefits:

At PayPal, we’re committed to building an equitable and inclusive global economy. And we can’t do this without our most important asset—you. That’s why we offer benefits to help you thrive in every stage of life. We champion your financial, physical, and mental health by offering valuable benefits and resources to help you care for the whole you.

We have great benefits including a flexible work environment, employee shares options, health and life insurance and more. To learn more about our benefits please visit https://www.paypalbenefits.com.

Who We Are:

Click Here to learn more about our culture and community.

Commitment to Diversity and Inclusion

PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state, or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at [email protected].

Belonging at PayPal: 

Our employees are central to advancing our mission, and we strive to create an environment where everyone can do their best work with a sense of purpose and belonging. Belonging at PayPal means creating a workplace with a sense of acceptance and security where all employees feel included and valued. We are proud to have a diverse workforce reflective of the merchants, consumers, and communities that we serve, and we continue to take tangible actions to cultivate inclusivity and belonging at PayPal.

Any general requests for consideration of your skills, please Join our Talent Community.

We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates. Please don’t hesitate to apply.

Notice to Applicants and Employees who reside within New York City. Click here to view the notice.

The Company
HQ: San Jose, CA
34,450 Employees
Hybrid Workplace
Year Founded: 1998

What We Do

HELP US REIMAGINE MONEY.

At PayPal, we believe that now is the time to democratize financial services so that moving and managing money is a right for all citizens, not just the affluent. We are driven by this purpose, and we uphold our cultural values of collaboration, innovation, wellness and inclusion as our guide for making decisions and conducting business every day. It is our duty and privilege to be customer champions and put those we serve at the center of everything we do.

We are one team that respects and values diversity of thought for everyone, everywhere, and we actively seek to create an energizing workplace that brings out the best in all of us. If you’re ready to shape the future of money, join the team at PayPal. We're proud to work here. You will be too.

PayPal is headquartered in San Jose, California and its international headquarters is located in Singapore.

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