Sr. Marketing Specialist (Events & Trade Shows)

At Aledade, we're looking for a Sr. Marketing Specialist to lead and shape our event and trade show strategy, driving brand engagement, lead generation, and business growth through impactful events and conferences. You’ll work collaboratively across teams to strategically plan, execute, and optimize events with a focus on inclusivity, accessibility, and aligning with business objectives. Your role will be key in refining our national trade show strategy, improving logistics, and enhancing our overall presence. We value diverse perspectives and invite candidates from all backgrounds to help us make a meaningful impact on healthcare and our communities.

Candidates should be comfortable working remotely/work from home anywhere within the US.

Primary Duties:

• Lead comprehensive planning and execution of regional and national trade shows, conferences, and regional events, ensuring alignment with company objectives.
• Coordinate event design and onsite execution with our Demand Generation Product Portfolio, Brand Strategy, and Network Development teams to maintain consistent branding, successful lead generation tactics and experiential marketing tactics. 
• Manage event ROI, budgets, vendor negotiations, contracts, and timelines, while proactively identifying and mitigating risks.
• Evaluate and improve trade show workflows and operations.  Utilize event management platforms like Monday.com, Hubspot, and Salesforce to track, analyze, and improve event performance metrics.
• Provide mentorship and guidance for more junior members of the team.

Minimum Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or related field
• 6+ years of professional experience in event planning and management, specifically trade show and conference execution
• Ability to travel domestically (up to 35% of the time)

Preferred KSA's:

• Proven experience managing a high volume of events with multiple stakeholders
• Exceptional organizational, negotiation, and communication skills
• Proficiency in event management and CRM software (Monday.com, Hubspot, Salesforce preferred)
• Demonstrated capability in budget management and ROI tracking
• Ability to multitask effectively, prioritize tasks, and meet tight deadlines
• Strong interpersonal skills to build relationships with internal and external stakeholders
• Creative problem-solving skills and attention to detail

Who We Are:

Aledade, a public benefit corporation, exists to empower the most transformational part of our health care landscape - independent primary care. We were founded in 2014, and since then, we've become the largest network of independent primary care in the country - helping practices, health centers and clinics deliver better care to their patients and thrive in value-based care. Additionally, by creating value-based contracts across a wide variety of health plans, we aim to flip the script on the traditional fee-for-service model. Our work strengthens continuity of care, aligns incentives and ensures primary care physicians are paid for what they do best - keeping patients healthy. If you want to help create a health care system that is good for patients, good for practices and good for society - and if you're eager to join a collaborative, inclusive and remote-first culture - you've come to the right place.

What Does This Mean for You?

At Aledade, you will be part of a creative culture that is driven by a passion for tackling complex issues with respect, open-mindedness and a desire to learn. You will collaborate with team members who bring a wide range of experiences, interests, backgrounds, beliefs and achievements to their work - and who are all united by a shared passion for public health and a commitment to the Aledade mission.

In addition to time off to support work-life balance and enjoyment, we offer the following comprehensive benefits package designed for the overall well-being of our team members:

Flexible work schedules and the ability to work remotely are available for many roles

Health, dental and vision insurance paid up to 80% for employees, dependents and domestic partners

Robust time-off plan (21 days of PTO in your first year)

Two paid volunteer days and 11 paid holidays

12 weeks paid parental leave for all new parents

Six weeks paid sabbatical after six years of service

Educational Assistant Program and Clinical Employee Reimbursement Program

401(k) with up to 4% match

Stock options

And much more!

At Aledade, we don’t just accept differences, we celebrate them! We strive to attract, develop and retain highly qualified individuals representing the diverse communities where we live and work. Aledade is committed to creating a diverse environment and is proud to be an equal opportunity employer. Employment policies and decisions at Aledade are based on merit, qualifications, performance and business needs. All qualified candidates will receive consideration for employment without regard to age, race, color, national origin, gender (including pregnancy, childbirth or medical conditions related to pregnancy or childbirth), gender identity or expression, religion, physical or mental disability, medical condition, legally protected genetic information, marital status, veteran status, or sexual orientation.