Sr. Manager of Creative Content & Communication
This is a fully remote position.
Employment Type: Full-Time.
About Life Line Screening:
Life Line Screening is a leader in the preventive healthcare market, providing screenings for stroke, cardiovascular disease, and other chronic ailments to over 10 million people over 20 years. We have an exciting opportunity for an experienced creative content person to lead the development of new and fresh marketing content and drive it to various channels.
This person’s responsibilities will include driving the creation of content, design, and communication, as well as manage, lead, and direct a couple of design and content team members. This person will continually create direct response and educational marketing creatives for the purposes of customer acquisition and retention for social media, email, videos, display advertising, landing pages, direct mail, articles, and our websites. He/she will need to be a good writer with an eye for design in order to develop excellent content that resonates with our prospects and customers and represents our company’s reputation and brand.
Key Responsibilities:
- Develop high quality and strong performing marketing creative assets for Channel owners for Social Media, digital, email and print channels.
- Write concisely and articulate compelling healthcare related marketing messages that are easy to understand for consumers who are typically age 40+.
- An eye for design. Provides creative direction to our Designer to develop professional and appealing creative assets.
- Ambassador and owner of marketing creative content: Drive development of digital and print assets, photo images, videos, inclusive of customer testimonials for creative use.
- Create, drive, and manage a creative asset library for all levels of the company to utilize.
- Develop articles and content for website pages, such as health education, testimonial page.
- Develop creative assets for all parts of Life Line Screening businesses.
- Collaborate with all levels throughout the organization.
Qualifications:
- Highly creative person with demonstrated success with developing direct response content with the goal of converting people to customers.
- Strong experience with developing engaging content in digital and/or print space.
- Great writer with an eye for design that knows how to connect with the customer.
- Experience with developing creative assets for Health and Wellness is a plus.
- Passionate and takes pride in his/her work to drive opportunities.
- Bachelor's Degree.
What We Do
Life Line Screening is a national provider of clinical trial and research participants, derived from mobile community-based preventive health screenings. We are an amazing story of progression and growth. Our mature national preventive screening business helps clinical trial and research companies drive medical advancement using participants from our well qualified 7.5 million customer base. For 25 years, Life Line Screening has screened over 9 million people for stroke, cardiovascular disease and other chronic illnesses. Every year, we screen 700,000 people, face-to-face, with our employee Clinicians in thousands of locations throughout the United States. From our screening business, we utilize health and demographic data of our customers to segment and pinpoint the right candidates for clinical trial and research enrollment studies. Visit us at https://www.clinicaltrials.lifelinescreening.com for more information.
Additionally, we provide in-home testing through our Detect-It brand, as well as annual wellness exams to people age 65 or older.
Our sister company, Life Line Community Healthcare is a national healthcare screening company that conducts mobile events, telehealth visits and home testing services for health plans to reach their value-based care goals. Our platform model closes HEDIS care gaps, collects member health risk data, identifies emerging health risk and improves Star ratings. We move at the speed of a health plans most pressing needs and deliver a holistic member experience that matters. Visit us at https://www.lifelinecommunityhealthcare.com for more information.
