(Sr.) Director, Marketing Operations

Posted Yesterday
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Hiring Remotely in US
Remote
215K-330K
Senior level
Biotech
The Role
The Director/Sr. Director of Marketing Operations leads digital marketing operations, manages analytics, collaborates with brand teams, and ensures successful campaign execution.
Summary Generated by Built In

Prothena’s success is driven by our people. We are dedicated to attracting individuals who share our vision to improve human health by putting patients first.

But it’s not just about what we do at Prothena, it’s how we do it. That’s why we hire creative and courageous individuals who support one another and are not afraid to try new ideas. Our culture reflects our values which are brought to life every day by the following characteristics:

SELFLESS - Patients come first and we’re in this together. Our environment is collaborative and we measure success through our collective accomplishments.

COURAGEOUS - Transformational innovation leads to novel treatments. “Tried-and-true” won’t produce breakthroughs for patients – a pioneering spirit, willingness to accept certain risks and to try new approaches. Each Prothenian and functional team is expected to bring their heart, experience and trust on our journey.

IMAGINATIVE - We value and encourage a creative approach across all aspects of our work. We challenge ourselves and each other to think beyond what is known and approach our work through a lens of continuous improvement.

JOYFUL - Humor and heart allow us to tackle the seriousness of our work. Excellence and fun are not at odds – we love what we do and enjoy the journey.

Position Overview:

The Director/Sr. Director, Marketing Operations delivers operational support for the Marketing organization(s) and other areas as needed.  The scope includes Digital Marketing operations, Meeting Planning and Fulfillment.  Key to successful commercialization for all of our future brands will be an effective strategy and buildout of our digital marketing ecosystem to enable a broad variety of multi-channel promotional strategies. The Director/Sr. Director, Marketing Operations will partner with brand teams(s) to design the appropriate approach to deliver these strategies.  The role will also be responsible for analytics related to the effectiveness and execution of our digital strategies and will partner with other Commercial Operations resources to ensure delivery of insights related to multi-channel efforts.  Also, within the scope of Marketing Operations will be our Commercial Review Process, Fulfilment, Meeting Planning and other operational activities in support of the Marketing team(s).

Responsibilities: 

  • Responsible for the day-to-day alignment and operational management of digital services
  • Identifies and works regularly with appropriate internal and external resources (e.g. contracting with agencies and vendors) to support resourcing strategies for digital services
  • Establishes team and individual objectives for Marketing Operations staff
  • Ensures high quality tactical execution of platform strategies and operations in support of digital services in partnership with Marketing and IT
  • Develops training plans with our head of Training for the platform team that align with long term direction of digital services
  • Optimizes and implements targeted digital strategies to ensure achievement of promotional communication goals
  • Leadership of the Commercial Review Process in partnership with Medical Affairs, Regulatory, Legal and Compliance as appropriate
  • Development of policies and SOPs related to the Commercial Review Process
  • Leadership of analytics efforts to support digital marketing efforts and in partnership with Market Research and Analytics and Field Operations, delivers insights and metrics to measure execution, performance and ROI
  • Manages operational processes associated with brand execution including vendor selection and management of a fulfillment partner

Requirements:

Education and Experience

  • Bachelor’s degree required; MBA preferred
  • Strong working knowledge of all aspects of digital communications and marketing
  • Deep expertise with digital customer experience and best practices, along with working knowledge of the marketing technology stack
  • Familiarity and experience with a broad range of agency partners and tech platforms leveraged to achieve digital marketing excellence

Competencies and Attributes:

  • Demonstrated leadership to drive results that are needed to achieve company objectives in accord with Prothena’s culture and values – courageous, imaginative, selfless, and joyful
  • Ability to anticipate business needs, drive clarity in ambiguous situations and strong problem-solving skills
  • Strong critical thinking and analytical skills
  • Strong collaboration & communication skills
  • Strong vendor and stakeholder management & negotiation skills
  • Ability to forecast and manage resources for operations
  • Ability to gauge the feasibility, impact and risks of proposed enhancements & innovations
  • Ability to lead change in an environment undergoing transformation
  • Embraces change, embodies a continuous improvement mindset, and exemplifies agile principles in day-to-day activities
  • Excellent structured and unstructured problem-solver
  • Proactive approach to work; strong personal drive and desire for feedback
  • Refined interpersonal skills, maturity and good judgment; capable of communicating with and facilitating decisions involving a diverse group of individuals
  • Strong team player - highly effective in partnering cross-functionally and influencing without authority
  • Effective project leader able to work autonomously to advance the team toward agreed-upon goals
  • Excited about a growth-stage company environment and driven to make a difference

Compensation Overview:

The anticipated annual salary range for this role at Director level is $215,000 to $270,000, and at Sr. Director level is $240,000 to $330,000.  These are the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting.  We may ultimately pay more or less than the posted range, and the range may be modified in the future.  The final salary offered to a successful candidate will be dependent on several factors that may include – but are not limited to – the final job level offered, the type and length of experience within the job and industry, relevant education, qualifications, skills, certifications, performance, and business or organizational needs.

The hired applicant will be eligible to receive an annual bonus and an equity grant in the form of stock options.

Health & Wellness Benefits, 401(k) and PTO Overview:

  • All Prothena employees (and their families) are covered by medical, dental, and vision insurance, with Prothena paying ~90% of plan premiums. 
  • Prothena pays the full premium for basic life and disability insurance for all employees.  
  • Prothena employees are also eligible to enroll in our Company’s 401(k) plan and are always 100% vested in their account balances.  The 401(k) plan provides for a quarterly, non-discretionary, 3% company-paid contribution on eligible earnings, as well as an additional, annual discretionary Company match of up to 2% of eligible earnings.  
  • New Prothena employees are also eligible for 17 days of paid vacation accrued over the course of the first year of employment, paid sick time in accordance with state law, and company-paid holidays – which includes a Company-wide shutdown at the winter holidays.


More information about Prothena can be found at the Company’s website: www.prothena.com.

Top Skills

Analytics
Digital Marketing
Marketing Technology Stack
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The Company
HQ: Grand Canal Docklands, Dublin
166 Employees
On-site Workplace
Year Founded: 2012

What We Do

Prothena is a late-stage clinical biotechnology company with expertise in protein dysregulation and a diverse pipeline of novel investigational therapies for neurodegenerative and rare peripheral amyloid diseases.

We are committed to developing novel and transformative medicines to create a better future for people in critical need of new treatment options. Our product portfolio is designed to make a significant impact on neurodegenerative and rare peripheral amyloid diseases, which affect millions of people and their families worldwide.

We leverage insights around neurological dysfunction and the biology of misfolded proteins to develop novel therapeutic solutions that directly target pathogenic proteins in order to change the course of devastating diseases.

At Prothena, our success is driven by our people. We are dedicated to attracting individuals who share our vision to improve human health by putting patients first. Our shared humanity drives a passionate and unwavering commitment to apply high scientific rigor toward developing innovative new therapies for patients. We have ambitious goals and take every aspect of our mission seriously, while enjoying the journey. Our values connect us – you will see and feel them come to life in all we do – together

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