Sr. Copywriter

Posted 4 Days Ago
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South Jordan, UT
Senior level
Other
The Role
The Sr. Copywriter at Cricut is responsible for creating engaging copy across various consumer touchpoints, collaborating with design and marketing teams to develop messaging for campaigns and products. They oversee copy execution, ensure adherence to brand voice, and act as project lead for multiple initiatives.
Summary Generated by Built In

Company Description

Cricut® makes smart cutting machines that work with an easy-to-use app, an ever-growing collection of materials, and crafting essentials to help you design and personalize almost anything — custom cards, unique apparel, everyday items, and so much more.

Let’s make.

Overview

We believe everyone is born creative. We’re a diverse tapestry of thinkers, dreamers, givers, DIYers, handi-workers, artisans, and forever and always architects of things.

At Cricut, we place the power of handmade into the hands of all. We give you beautiful, easy-to-master tools so you can make something unique, remarkable, perfect. We surround you with ideas, community, inspiration, and encouragement to take your creativity further than you ever imagined. And as a community, we celebrate the exhilarating act of making every single day.

So, make that handcrafted card that feels like a hug. Design a shirt for fun, for family, or for a full-blown business. Craft with a passion or for a purpose. Make something big and bold, itsy-bitsy, amazingly ambitious, or just plain silly. Whatever you make, just make your heart out. Because here’s the remarkable truth: When we all make together, we make all things possible.

Let’s make.

Job Description

The Cricut Creative Department is a multi-faceted team of dreamers and doers who bring the Cricut brand to life through exceptional creative content. This in-house team turns business strategy into visual reality with best-in-class, forward-thinking solutions that consider the full scope of consumer touchpoints. The team is comprised of four key areas: Design, Copy, Project Design, and Operations. Together, their work helps people lead creative lives.

The Creative Department’s Copy Team is a highly collaborative group of self-proclaimed word nerds who embody the voice of Cricut across all consumer-facing touchpoints. This team owns the full scope of the copy process from conceptual work and messaging development through hand-off of approved copy to their various partners. They are accountable for translating briefs into consumer-facing, brand-right copy whether in campaigns, on product pages, in our app (Design Space), and beyond. 


  • Collaborate with Concept, Studio, and Design teams to provide copy support at every stage of the creative process
    • Concept Phase: Develop messaging and copy direction for brand and seasonal campaigns
    • Execution Phase: Create and oversee copy for all assets (e.g., email, PDP, web, video, ads)
  • Work with Marketing, Channel, DTC, and other teams to understand briefs and deliver compelling copy
  • Write UX copy across various touchpoints: onboarding, software releases, etc.
  • Copyedit and proofread work of fellow Copywriters as needed
  • Ensure adherence to brand voice across all consumer touchpoints and projects
  • Act as project lead for various campaigns and projects
  • Report to the Copy Manager

Qualifications

  • You have 5-7 years of experience as a Copywriter (in-house brand experience required)
  • You have UX writing experience (not required, but very nice to have)
  • You’re a stellar collaborator and communicator who’s willing to ask questions and work with the team to find solutions that help us meet our company goals while pushing the brand forward
  • You love Creative work (with a capital “C”), but you also love the nitty gritty stuff like refining disclaimers with the legal team, chatting through tech specs with product folks, and writing PDP copy
  • You’ll thrive in a deadline-driven environment with the ability to self-manage and execute multiple priority projects simultaneously
  • You’re a people person. Sure, you love being heads-down in the writing process, but you can also build and nurture great working relationships
  • You can jam out in Figma and nerd out in Airtable (not required, but also very nice to haves)
  • You can embrace the oxford comma — and you love an em dash

Additional Information

What to Do Next: Please attach your resume, cover letter and include links to your portfolio or other social presence. If you want to show your super powers in other ways – include that information too. You can be sure that Cricut® is an employer who values individuality, equality and diversity, so tell us what you’re all about. If you are a Maker or a DIY enthusiast, whether you think you are a good one or not, we would love to hear about it when you send us your information.

Cricut® is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. This position is contingent on successfully completing a Criminal Background Check upon hire. Cricut participates in E-Verify.

Top Skills

Copywriting
Ux Writing
The Company
South Jordan, UT
707 Employees
On-site Workplace
Year Founded: 1962

What We Do

At Cricut, we believe that we’re all born makers. When we built our first cutting machine, we saw the potential for a simple yet powerful tool to completely transform the way people craft, design, and DIY. Since then, we continue to innovate with new machines, platforms, materials, and tools, but that’s just what we do. Who we are is a bustling worldwide community, a means for connection, and an outlet for unbridled creativity. Join us as we place the power of handmade into the hands of ALL.

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