Sr. Business Analyst (Instructional Design & Change Management)

Posted 5 Days Ago
McLean, VA
Mid level
AdTech • Agency • Marketing Tech
The Role
The Senior Business Analyst will lead instructional design and change management initiatives, develop training resources, and ensure effective communications within organizations.
Summary Generated by Built In

BLN24 is an award-winning management consulting firm that supports the U.S. Federal Government in successfully achieving their mission and goals. Our service and solutions delivery start with understanding each client’s end-state, and then seamlessly integrating within each Agency’s organization to improve and enhance strategic and technical operations and deployments.
We are seeking a Senior Business Analyst with expertise in Instructional Design and Change Management to lead strategic learning and adoption initiatives for our clients. This role is ideal for someone who can interpret stakeholder and user feedback, connect the dots between business needs and behavioral insights, and proactively identify and create user-centered learning and change resources that drive successful outcomes.
The ideal candidate will bring a strong mix of learning strategy, change enablement, and analytical thinking—designing data-informed, human-centered resources that drive adoption, enhance engagement, and build organizational capability.

Key Responsibilities:
Analysis & Resource Identification

  • Analyze feedback, assessments, interview notes, surveys, training evaluations, and other data gather to uncover knowledge gaps and learning needs.
  • Use findings to determine what tools and resources (e.g., quick-start guides, how-to videos, knowledge articles) are needed to support change and learning.
  • Develop a comprehensive resource development plan
  • Support continuous improvement of learning and communications through iterative testing and feedback loops.

Strategic Writing & Communications

  • Draft, edit, and refine high-impact written deliverables including FAQs, internal memos, training documentation, toolkits, executive communications, and campaign materials.
  • Translate technical or complex content into plain language, ensuring accessibility and clarity across channels.
  • Support brand voice, tone, and style consistency across all written products and user-facing assets.
  • Maintain writing best practices for training, communications, and knowledge-sharing platforms.

Instructional Design

  • Lead the design and delivery of blended learning solutions, including eLearning, virtual instructor-led training (vILT), microlearning, and job aids aligned to business transformation initiatives.
  • Apply adult learning principles and instructional design models (e.g., ADDIE, SAM) to create training solutions tailored to various audiences.
  • Write clear, concise, and engaging instructional materials that simplify complex information for various learning levels and user types
  • Collaborate with subject matter experts (SMEs), business analysts, and stakeholders to develop and refine training materials, narration, facilitator guides, and assessments.

Change Management

  • Support the development and execution of change strategies aligned with project goals and stakeholder needs.
  • Lead stakeholder analyses, change impact assessments, readiness evaluations, and resistance mitigation planning.
  • Create change roadmaps, executive briefings, and messaging plans that align with business transformation goals.
  • Develop targeted communication materials that explain the “why,” “what,” and “how” of change in a compelling, audience-tailored voice.
  • Track and report on training completion, adoption metrics, and feedback to continuously improve change efforts.


Qualifications:

  • Bachelor’s or Master’s degree with experience in Instructional Design, Organizational Development, Communications, Technical Writing, or related field.
  • 4 years of experience in instructional design, adult learning, and/or change management, including enterprise-level initiatives.
  • Exceptional writing, editing, and storytelling skills
  • Strong knowledge of adult learning theory, instructional methods, and change management frameworks.
  • Strong project management and stakeholder engagement abilities.
  • Excellent communication, stakeholder engagement, and project coordination skills.
  • Proficiency in authoring tools (e.g., Articulate Storyline/Rise, Adobe Captivate), writing tools (e.g., Microsoft Word, Grammarly, Hemingway), and visual platforms (e.g., Canva, Vyond).
  • Able to be in-office a minimum of three days a week


Preferred Qualifications:

  • Certification in instructional design or technical writing
  • Experience in federal consulting, government, or highly regulated industries
  • Experience using collaborative tools such as SharePoint, Confluence, and Mural


BLN24 is an Equal Opportunity Employer. We believe people are our strength and understand diverse talents are key to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. In accordance with applicable law, we make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as any mental health or physical disability needs.
 

Top Skills

Articulate Storyline,Rise,Adobe Captivate,Microsoft Word,Grammarly,Hemingway,Canva,Vyond,Sharepoint,Confluence,Mural
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The Company
HQ: Tysons, VA
26 Employees
On-site Workplace
Year Founded: 2006

What We Do

BLN24 is a digital creative agency that is an 8(a) minority-owned small disadvantaged business (SDB). We add value by merging our commercial and government experience to create award-winning solutions for clients with the most important missions globally. BLN24 is a first-class communication, marketing, and technology agency for federal agencies and Fortune 500 companies.

Founded by two former Booz Allen Hamilton employees, BLN24’s
industry-lead marketing and communications strategies along with
production and visual design has been on web and print advertisement
campaigns as well as television networks across the nation.

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