Sr Assoc, Brand Copywriter (Auto Finance)

Plano 7 (31067), United States of America, Plano, Texas
Sr Assoc, Brand Copywriter (Auto Finance)
Sr Assoc, Brand Copywriter (CW025)
Ideally, you're a strong storyteller. You can take facts and data and craft compelling messaging that guides customers through the funnel. While you're great at sky-high concepting, you're also ok with detail oriented, day-to-day marketing work. Finally, you have the strategy chops to provide consultative guidance to the creative and not-so-creative alike.
Capital One Auto is seeking an experienced copywriter who will be working in a classic creative team, as well as partnering with larger groups (including business partners, project managers, strategy teams, etc). You'll have a strong understanding of B2B and B2C advertising, web, and be up on current trends in the marketplace.
In addition, you must have strong communication skills and be able to manage your own workload to achieve tight deadlines in a fast-paced environment. A strong portfolio with a range of performance marketing work across channels, with a focus on digital creative.
The nitty gritty:
Working Conditions:

• Hybrid - Monday and Friday remote, Tuesday through Thursday in office
• Works well balancing deadlines, unexpected roadblocks or delays, revisions, ad hoc requests, and changing priorities

Responsibilities:

• Developing primarily digital communications for consumer acquisition
  
  • Email, web banners, and native app or website placements
  • Along with digital storytelling, web-design, design thinking, and concept development
• Deliver high quality creative in a data backed, performance marketing environment. Closely collaborating with designers, developers, data science, and analytics teams
• Understand business priorities, anticipating needs in your work
• Participate in brainstorming sessions and recognize ideas that should go forward
• Effectively tailor message and pitch concepts to a broad group of approvers and stakeholders
• Expertise in email, mobile and digital design trends and best practices
• Ability to multitask, conceptualize, create and work directly with other team members with strong creative problem-solving skills

Basic Qualifications:

• At least 3 years of copywriting experience
• At least 2 years of experience working in a cross functional environment

Preferred Qualifications:

• Bachelor's degree or military experience
• 4+ years of copywriting experience
• 3+ years of experience working in a cross functional environment
• 3+ experience working on in house marketing
• 1+ years of experience in one or more of the following marketing areas: B2B, Experiential or direct response performance marketing
• 1+ years of experience in the financial services or medical industry

At this time, Capital One will not sponsor a new applicant for employment authorization for this position.
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Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at the Capital One Careers website . Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.
This role is expected to accept applications for a minimum of 5 business days.
No agencies please. Capital One is an equal opportunity employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to sex (including pregnancy, childbirth or related medical conditions), race, color, age, national origin, religion, disability, genetic information, marital status, sexual orientation, gender identity, gender reassignment, citizenship, immigration status, protected veteran status, or any other basis prohibited under applicable federal, state or local law. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City's Fair Chance Act; Philadelphia's Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.
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