Barstool Sports is looking for a Social Media Specialist to focus on driving engagement and growing an audience across all Barstool Sports social platforms. The ideal candidate lives and breathes sports betting and is uniquely familiar with Barstool Sports. This position reports to the Chicago office Monday through Friday and Sundays during NFL season.
What You'll Do
- Manage content creation, social copy, and publishing, focusing on the gambling category.
- Develop strategies to drive fan engagement and build community, engaging and interacting with followers.
- Manage the post-sale process for social campaigns, including collaborating with various teams to advise on social creativity and write and copy-edit social copy.
- Understand how to create and produce the same piece of content for each varying social platform.
- Taking creative thoughts and using graphic and video editing skills to bring to life on social
- Transcribe, caption and caption check video content as required.
- Track content performance, discovering, and implementing actionable insights.
- Have an eye on and develop the strategy for expanding onto newer social platforms - increasing reach and fan interaction with the brand.
What You Have
- 2+ years relevant social content creation experience
- Basic video editing skills
- Strong skills in Adobe Photoshop
- basic knowledge of sports betting.
- Ability to work in a fast-paced, multifaceted environment
- Ability to manage key stakeholders and prioritize appropriately
- Creative and critical thinking skills
Barstool Sports is a company that will drive the way media is created and consumed for years to come. Working at Barstool Sports means being part of a team that is solutions-oriented, celebrates creativity, and supports one another.
Joining means having access to competitive and valuable benefits and perks, including but not limited to:
- Competitive medical, dental, and vision insurance; Flexible Spending Accounts and Commuter Benefits
- A 4% 401(k) employer match
- Unlimited vacation time, including Summer break in July and Holiday break in December
- Monthly employer contribution towards cell phone reimbursement
- Employee discount to the Barstool Sports store
- Financial wellness benefits through Origin
- A monthly stipend for UberEats
What We Value
- Rep the brand as best you can
- We have lots of different brains, be open to them
- Never change who you are, that's who we hired
- Find the solution, don't be the problem
- Don't be afraid to try something new
- Common Sense. Use it.
- Be there for your audience
- Always think about how you can help
Barstool Sports is for everyone. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.
Barstool Sports does not accept unsolicited headhunter or agency resumes. Barstool Sports will not pay any third-party agency or company that does not have a signed agreement.
Top Skills
What We Do
Barstool Sports is one of the most influential lifestyle brands in America. With a rich history, Barstool Sports has one of the most highly coveted, fiercely loyal, and incredibly engaged audiences, which has put Barstool at the top of the charts.
Barstool Sports is the preeminent digital sports media brand that has established an extremely influential and deeply authentic voice. Barstool Sports creates innovative content with massive distribution on multiple platforms including web, apps, podcasts, radio, video, social, events, pay-per-view, subscription, and TV to an incredibly engaged audience.
Barstool steals the spotlight in cultural moments. Their presence at major sporting events drives more awareness, engagement, and viewership in younger demographics than any other media brand. Barstool Sports and its founder, Dave Portnoy, consistently ranks as the #1 most influential social media account at major sporting events like the Kentucky Derby, Super Bowl, PGA Championship, U.S. Open Golf, Stanley Cup Finals, NASCAR's Daytona 500, and more.
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