Social Media Manager

Posted 3 Days Ago
Be an Early Applicant
São Paulo
Mid level
Gaming • News + Entertainment
The Role
As a Social Media Manager, you will develop and execute data-driven social media strategies, manage the social media calendar, oversee organic campaigns, utilize analytics tools for performance measurement, lead influencer marketing efforts, and report on key engagement metrics while keeping up with social media trends.
Summary Generated by Built In

We are Kaizen Gaming

Kaizen Gaming, the team powering Betano, is one of the biggest GameTech companies in the world, operating in 17 markets.

We always aim to leverage cutting-edge technology, providing the best experience to our millions of customers who trust us for their entertainment.  

We are a diverse team of more than 2.700 Kaizeners, from 40+ nationalities spreading across 3 continents. Our #oneteam is proud to be among the Best Workplaces in Europe and certified Great Place to Work across our offices. Here, there’ll be no average day for you. Ready to Press Play on Potential?


As a Social Media Manager you will:

  • Develop and execute data-driven social media strategies aligned with company goals, ensuring collaboration with the creative agency.
  • Manage and optimize the social media calendar, ensuring timely, engaging, and platform-optimized content across Instagram, Twitter, TikTok, and other relevant platforms.
  • Oversee organic social media campaigns, focusing on brand awareness, audience engagement, and community-building.
  • Use analytics tools to track and measure the performance of social media campaigns across different channels. Report on key metrics such as traffic, engagement, and conversions. Leverage data to optimize the content and social media strategy and improve performance over time and create monthly performance reports.
  • Lead the influencer marketing strategy, managing partnerships with ambassadors and content creators to enhance reach and engagement.
  • Monitor and analyze growth, engagement, and sentiment metrics using tools like Sprout or Brandwatch to optimize content strategy.
  • Work closely with marketing, CRM, and sponsorship teams to ensure social media efforts align with broader business objectives.
  • Stay on top of social media trends, viral content, and emerging platforms to ensure innovation and real-time engagement.

What you will bring:

  • Extensive experience in social media management, content marketing, or digital strategy, preferably in sports, gaming, or entertainment industries.
  • Degree in Marketing, Communications, or Digital Media (Master’s preferred but not required).
  • Proven experience in creating and executing social media strategies with a strong focus on engagement and audience growth.
  • Hands-on knowledge of social media management tools (e.g., Sprout, Hootsuite, Brandwatch) and analytics tools (Google Analytics, native platform insights).
  • Experience managing influencer collaborations and leveraging them for content amplification.
  • Strong writing and communication skills with an ability to craft engaging, platform-specific content.
  • Ability to adapt quickly to trends, manage real-time social engagement, and oversee crisis communication when needed.


Kaizen Gaming Perks

  • 🕑 Hybrid way of working
  • 🏃 A buddy will support you with your onboarding
  • 💸 Competitive pay and bonus scheme
  • 👩‍⚕️ Private health insurance for you and your family
  • 💰 Monthly meal allowance 
  • ⭐Developmental 360° feedback framework
  • 📚 Unlimited access to Udemy & continuous training

#LI-Hybrid

#LI-NK1

We are an equal opportunity employer committed to fostering a diverse and inclusive workplace. We welcome applications from individuals of all backgrounds, regardless of race, gender, religion, sexual orientation,or age.

Recruitment Privacy Notice 

Regarding the data you share with us, you may find and read our recruitment privacy notice here.

The Company
Berlin
2,263 Employees
On-site Workplace

What We Do

Kaizen Gaming is one of the biggest and fastest growing GameTech companies in the world. With a focus on Technology and People we aim to continually improve our products and services to provide the best and most trusted online gaming experience to our customers around the world. We operate two brands in 13 countries: Betano (Portugal, Romania, Germany, Brazil, Bulgaria, Czech Republic, Chile, Peru, Ecuador, Canada-Ontario, Nigeria) and Stoiximan (Greece, Cyprus), and employ more than 2,200 people across three continents. Obsessed with our customers, we use technology and data to constantly push the boundaries of online gaming entertainment. Why work with us Tech the Ride | Our Adventure We have made it our quest to shape and influence the GameTech industry globally. We Kaizeners move fast and make things happen: we imagine, develop and build with no limitations. Working here means getting the freedom to explore as you help us create the technology that powers entertainment. Pick #oneteam | Our Culture We each have a role to play in building a company culture we can all trust. We Kaizeners are open, direct and respectful; we support each other to reach our goals as #oneteam. Working here means facing challenges that inspire the team to be on its A-game to get the job done. Level up | Our Growth We know our hard work will take us places. We Kaizeners get plenty of opportunities to supercharge our potential as the company grows, overcoming challenges with the support of our colleagues. Working here means continually finding new boundaries to push and new career horizons to reach. Press Play on Potential! Join our #oneteam

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