Social Media Manager (Contract)

Posted 3 Days Ago
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Toronto, ON
Mid level
Consumer Web • Internet of Things
The Role
The Social Media Manager at ecobee will enhance brand presence through content creation, social media management, and community engagement while collaborating with cross-functional teams.
Summary Generated by Built In

Hi, we are ecobee. 

ecobee introduced the world’s first smart Wi-Fi thermostat to help millions of consumers save money, conserve energy, and bring home automation into their lives. That was just the beginning. We continue our pursuit to create technology that brings peace of mind into the home and allows people to focus on the moments that matter most. We take pride in making a meaningful difference to the environment, all while being part of the exciting, connected home revolution. 

In 2021, ecobee became a subsidiary of Generac Power Systems. Generac introduced the first affordable backup generator and later created the category of automatic home standby generator. The company is committed to sustainable, cleaner energy products poised to revolutionize the 21st century electrical grid. Together, we take pride in making a meaningful difference to the environment.

Why we love to do what we do: 

We’re helping build the world of tomorrow with solutions that improve everyday life while making a positive impact on the planet. Our products and services work in harmony to provide comfort, efficiency, and peace of mind for millions of homes and businesses. While we’re proud of what we’ve done so far, there’s still a lot we can do—and you can be part of it.  

Join our extraordinary team. 

We're a rapidly growing global tech company headquartered in Canada, in the heart of downtown Toronto, with a satellite office in Leeds, UK (and remote ecopeeps in the US). We get to work with some of North America and UK's leading professionals. Our colleagues are proud to bring their authentic selves to work, confident that what we do is grounded in a greater purpose. We’re always looking for curious, talented, and passionate people to join our team.

Who You’ll Be Joining:  

We have a unique opportunity for a creative storyteller who is passionate about content creation, technology, and sustainability to join ecobee’s Communications team. Reporting to the Senior Manager, Communications, the Social Media Manager will work collaboratively with a cross-functional team to grow the ecobee brand and voice through social media, engagement, and customer advocacy.  You will be joining an amazing team of marketers and creatives that are focused on delivering meaningful impact to customers’ lives and to the environment. 

This contract role is currently expected to have a 12-month duration. It will have a hybrid work location, with an expectation to be in the Toronto office at least 1-2 days per week and remote the rest of the week. 

How You’ll Make an Impact:     

  • Design owned content for ecobee social channels and company blog
  • Manage, grow, and cultivate ecobee’s owned social media channels (primary: Instagram, LinkedIn, TikTok, YouTube Shorts)
  • Cultivate communities and create posts that spark conversation and interest
  • Have a keen eye for cultural moments that are relevant to ecobee and how we can join the conversation with our loyal customers
  • Lead and manage partnerships with agencies to drive impactful UGC and influencer marketing campaigns, aligning with brand goals and maximizing engagement across social platforms
  • Effectively prioritize and manage multiple tasks, projects, and campaigns simultaneously in a fast-paced environment, meeting deadlines and achieving strategic objectives
  • Create a captivating ecobee owned content calendar, including designing graphics, writing captions, filming/editing video on and off-site, and writing/editing/publishing blog posts
  • Partner with brand managers, creatives, and cross-functional stakeholders on look, feel, and tone of ecobee’s social and owned content presence
  • Be comfortable in front of a camera, interviewing other people, and creating content for TikTok, Instagram Reels, and YouTube Shorts
  • Work with Customer Support to provide memorable care to ecobee Smart Owners via social media community management
  • Collaborate with the rest of the Communications, Marketing Communications, and Creative teams internally, as well as the Generac Communications and Social teams, to ensure plans are integrated and amplified through relevant channels
  • Analyze, review, and report on results to set targets, make recommendations for future campaigns, and inform strategy 

What You’ll Bring to the Table:      

  • 4+ years of comprehensive social media experience in a corporate or agency environment
  • An educational background in marketing, communications, journalism, writing, or related field
  • Excellent communications (written and verbal), content creation (still and video), and organizational skills
  • Experience using Canva, Adobe suite, video editing software, various social channels, and Sprout Social effectively
  • Passion for analytics and diving deep into data to influence strategy
  • An understanding of how social media can amplify announcements and campaigns
  • Adept at working in a highly collaborative, fast paced, and agile environment
  • An understanding of SEO strategy and best practices is an asset
  • You are solutions driven and are excited to solve problems with the team
  • You are creative, detail-oriented, and curious
  • Just so you know: The hired candidate will be required to complete a background check 

What happens after you apply:    

Application review. It will happen. By an actual person in Talent Acquisition. We get upwards of 100+ applications for some roles, it can take a few days, but every applicant can expect a note regarding their application status.  

Interview Process (4 stages):   

  • Round 1: A 30-minute phone call with a member of Talent Acquisition 
  • Round 2: A 45-minute virtual interview with the current Social Media Manager (expect technical, behavioural, and solution questions)
  • Assignment Portion: Successful candidates will be asked to complete a take home assignment
  • Final: A 1-hour virtual final interview that includes a case study presentation, attended by a cross-functional group of ecopeeps including the hiring manager and key members of the Marketing organization

With ecobee, you’ll have the opportunity to: 

  • Be part of something big: Get to work in a fresh, dynamic, and ever-growing industry.  
  • Make a difference for the environment: Make a sustainable impact while on your daily job, and after it through programs like ecobee acts. 
  • Expand your career: Learn with our in-house learning enablement team, and enjoy our generous professional learning budget. 
  • Put people first: Benefit from competitive salaries, health benefits, and a progressive Parental Top-Up Program (75% top-up or five bonus days off). 
  • Play a part on an exceptional culture: Enjoy a fun and casual workplace with an open concept office, located at Queens Quay W & York St. ecobee Leeds is based at our riverside office on the Calls. 
  • Celebrate diversity: Be part of a truly welcoming workplace. We offer a mentorship program and bias training.  

Are you interested? Let's make it work. 

Our people are empowered to take ownership of their schedules with workflows that allow for flexible hours. Based on your job, you have an option of a office-based, fully remote, or hybrid work environment. New team members working remotely, will have all necessary equipment provided and shipped to them, and we conduct our interviews and onboarding sessions primarily through video.

We’re committed to inclusion and accommodation. 

ecobee believes that openness and diversity make us better. We welcome applicants from all backgrounds to apply regardless of race, gender, age, religion, identity, or any other aspect which makes them unique. Accommodations can be made upon request for candidates taking part in all aspects of the selection process. Our recruitment team is happy to answer any questions candidates may have about virtual interviewing, onboarding, and future work locations.

We’re up to incredible things. Come and be part of them. 

Discover our products and services and learn more about who we are.  

Ready to join ecobee? View current openings. 

Please note, ecobee does not accept unsolicited resumes.  

Top Skills

Adobe Suite
Canva
Sprout Social
Video Editing Software
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The Company
HQ: Toronto, Ontario
500 Employees
On-site Workplace
Year Founded: 2007

What We Do

ecobee Inc. introduced the world’s first smart wi-fi thermostat to help millions of consumers save money, conserve energy, and seamlessly bring home automation into their lives. With the release of ecobee Switch+, we continue our pursuit to create technology that brings peace of mind and harmony into the home, allowing people to focus on the moments that matter most. ecobee was founded by Stuart Lombard, whose love for tinkering can be traced back to the age of 12, when he built a foldable canoe that could be carried around in a briefcase.

ecobee has been praised for its intuitive design, pioneering room sensor technology, and providing users an environmentally friendly solution—leading to our status as a #1 ranked product on Navigant’s Smart Thermostat Leaderboard.

We're a rapidly growing tech company in the heart of downtown Toronto and we employ some of Canada’s leading engineers and developers. ecobee is a fun and casual workplace with an open concept office, an in-office bike rack & lots of free snacks.

We take pride in making a meaningful difference to the environment, all while being part of the exciting connected home revolution!

For more information, visit www.ecobee.com.

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