Social Media Manager (APAC)

Posted Yesterday
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Central Singapore
Senior level
Marketing Tech • Software
The Role
As a Social Media Manager at Maker Lab, you'll engage with audiences across APAC by developing innovative social media strategies, managing content calendars, amplifying events, collaborating with cross-functional teams, and utilizing analytics to optimize performance. You’ll need a deep understanding of digital trends in the region and strong content creation skills.
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Description

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Social Media Manager (APAC) 

12 Months Contract

Maker Lab supports clients across the technology, entertainment, financial services, and payments industries. We’re looking for an enthusiastic and creative Social Media Contractor to support our amazing client in the Technology industry.

As a Social Media Manager, you’ll be responsible for managing the client’s APAC social media agency and work with their Global Social team to bring innovative and local ideas to life and engage with the audience through compelling relevant content. 

You will partner with the agency to build out monthly content plans and activation ideas across key platforms in Japan, Korea and other APAC markets. You will collaborate with growth marketing, content, designer advocates and the global social team to develop localised content that resonates with diverse audiences, driving engagement and brand awareness. This role is perfect for a social media enthusiast who has a deep understanding of digital trends in the region.

Role: 

  • Collaborate with our APAC social media agency to develop innovative social media strategies that resonate with audiences in key markets like Korea and Japan.
  • Manage the day-to-day social media content calendar, ensuring timely creation, approvals, and scheduling of engaging content.
  • Partner with cross-functional teams to amplify regional events and webinars through strategic social media promotion and coverage.
  • Experience with influencer marketing or working with local creators to build brand awareness and engagement.
  • Utilise data-driven insights to analyse performance metrics and optimise social media strategies via Meltwater social listening tool for maximum impact.
  • Lead the preparation and presentation of social media quarterly business reviews (QBRs) with our agency partners.
  • Stay ahead of the curve by keeping a pulse on the latest social media trends and insights within the JAPAC region.

You:

  • 5+ years of experience in social media management, preferably in a tech or creative industry.
  • Strong understanding of social media platforms and trends in Japan, Korea, Australia, Singapore and India.
  • Experience with content creation tools such as Figma or Adobe Suite.
  • Proven ability to manage multiple projects and meet deadlines.
  • Strong analytical skills and familiarity with social media analytics tools.
  • Passion for design, content, video production, storytelling and community building.
  • Exceptional verbal and written English communication and presentation skills and - ideally - fluent in Japanese or Korean as a second language to cover projects across APAC.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

The Company
145 Employees
On-site Workplace
Year Founded: 2015

What We Do

Maker Lab is a global marketing consultancy established in 2015 with a talent-centric approach, designed to build and run in-house micro-agencies alongside our clients. Headquartered in Singapore, with offices in London and LA.

Collaborating with culture brands like YouTube, Netflix, Amazon, and Google, we embed cross-functional teams of multidisciplinary marketing specialists into our clients’ ecosystems to help drive business growth and marketing efficiencies. Our solutions span various marketing services and have expanded to include marketing strategy and creative production for digital and content marketing, data analytics, CRM, as well as influencer engagement and social media management.

Maker Lab is part of global independent marketing business Miroma Group, a group of industry leading marketing and communications agencies that provide services across the marketing mix for clients including; Adidas, Amazon, eBay, Netflix, Sony, Spotify, and YouTube.

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