SEO Content Manager

Why Housecall Pro?

Help us build solutions that build better lives. At Housecall Pro, we show up to work every day to make a difference for real people: the home service professionals that support America’s 100 million homes. We’re all about the Pro, and dedicate our days to helping them streamline operations, scale their businesses, and—ultimately—save time so they can be with their families and live well. We care deeply about our customers and foster a culture where our company, employees, and Pros grow and succeed together. Leadership is as focused on growing team members’ careers as they expect their teams to be on creating solutions for Pros.  We also offer:

• A generous benefits program that supports the whole you with medical, dental, vision, life, disability, and 401(k)
• Paid holidays and flexible, take-it-as-you-need-it paid time off 
• Equity in a rapidly growing startup backed by top-tier VCs
• Monthly tech reimbursements
• A culture built on innovation that values big ideas, no matter where they come from

Role Overview

As an SEO Content Manager, you’ll help lead and oversee our top-of-funnel content strategy. You will leverage keyword research tools, analytics platforms, and business performance metrics to develop topics and prioritize execution. You will craft content outlines that align with SEO targets and guide the development of high-quality articles that drive engagement and action. You will be responsible for managing a team of internal and freelance writers to produce a high volume of new and refreshed content each week, ensuring that we hit production targets. You will continually monitor key performance metrics, leverage data-driven insights to make improvements, and report on results. Using a strategic outlook, you will proactively stay up-to-date on the SEO landscape, algorithm updates, and technology that can create efficiency. 

What you do each day:

• Develop, execute, and lead a top-of-funnel content marketing strategy to improve our online visibility and keyword rankings
• Use keyword research, competitive insights, and company data to develop and prioritize content topics
• Grow and manage a team of freelance writers, ensuring the consistent output of high-quality content delivered on time and on budget.   
• Manage and mentor a junior SEO writer, fostering career development and high performance
• Oversee the writing, editing, and publishing of SEO-optimized and engaging content
• Coordinate and execute the development of blog content with broader company teams and initiatives as requested
• Work cross-functionally to identify content opportunities, scale processes, and support company objectives
• Monitor SEO and business KPIs to measure content success and make data-driven optimizations
• Drive innovation in SEO content marketing by evaluating and implementing new tools, strategies, and best practices
• Present performance updates and strategic recommendations to senior leadership

Qualifications:

• 4-6 years of experience in SEO marketing, content marketing, or a related field
• Bachelor's degree in marketing, communications, or a related field, or equivalent work experience
• Expertise in keyword research tools and analytics platforms (i.e., SEMRush, GA4, Search Console)
• Strong understanding of technical SEO, site structure, and content optimization
• Track record of developing and executing high-impact content strategies
• Excellent writing, editing, and proofreading skills
• Proven ability to build and develop high-performing teams
• Exceptional communication and presentation skills, including the ability to explain complex SEO concepts to stakeholders
  

What will help you succeed:

• Strategic mindset with the ability to execute and drive results
• Strong project management and organizational skills, with the ability to prioritize multiple initiatives
• Excellent collaboration and stakeholder management skills across cross-functional teams
• Data-driven decision-making approach with a passion for always improving
• Excellent communication and presentation skills to articulate strategies and insights
  
  

Founded in 2013, Housecall Pro helps home service professionals (Pros) streamline every aspect of their business. With easy-to-use tools for scheduling, dispatching, payments, and more, Housecall Pro enables Pros to save time, grow profitably, and provide best-in-class service.

Housecall Pro’s brand portfolio includes Business Coaching by Housecall Pro, a business coaching solution for home services businesses. Our brands are united by a singular mission to champion our Pros to success.

We support more than 40,000 businesses and have over 1,800 ambitious, mission-driven, genuinely fun-loving teammates across the globe. If you want to do work that impacts real people, supported by a team that will invest in you every step of the way, we’d love to hear from you

Housecall Pro celebrates diversity and we are committed to creating an inclusive environment.  We are an equal opportunity employer and do not discriminate on the basis of gender, race, religion, national origin, ethnicity, disability, gender identity/expression, sexual orientation, veteran or military status, or any other category protected under the law. #LI-Remote

Location Dependent Information

This role is open to candidates and the expected salary range for this role is $76,000-$95,000. The specific salary for the successful candidate will be determined based on permissible, non-discriminatory factors such as skills, experience, and geographic location. This role is also eligible to participate in Housecall Pro’s equity plan and the following benefits: health care insurance (medical, dental, vision, disability), employee assistance program, 401(K), flexible time off, paid parental leave, tech reimbursement, and other company benefits. Housecall Pro is growing fast and we’re scaling our team to help enable and accelerate our growth.

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