Tech and Alliance Marketing Associate

ZS is a place where passion changes lives. As a management consulting and technology firm focused on improving life and how we live it , our most valuable asset is our people. Here you'll work side-by-side with a powerful collective of thinkers and experts shaping life-changing solutions for patients, caregivers and consumers, worldwide. ZSers drive impact by bringing a client first mentality to each and every engagement. We partner collaboratively with our clients to develop custom solutions and technology products that create value and deliver company results across critical areas of their business. Bring your curiosity for learning; bold ideas; courage an d passion to drive life-changing impact to ZS.
Our most valuable asset is our people .
At ZS we honor the visible and invisible elements of our identities, personal experiences and belief systems-the ones that comprise us as individuals, shape who we are and make us unique. We believe your personal interests, identities, and desire to learn are part of your success here. Learn more about our diversity, equity, and inclusion efforts and the networks ZS supports to assist our ZSers in cultivating community spaces, obtaining the resources they need to thrive, and sharing the messages they are passionate about.
Tech and A lliance Marketing Associate
ZS's Corporate Enterprise Functions operate the firm's core internal functions. Our global teams comprise team-oriented, pragmatic and results-driven people who thrive in a challenging work environment. Our people come from diverse backgrounds but share a passion for quality customer service and dedication-whether our customer is a client or another ZS employee.
Marketing and Communications group helps build the ZS brand, champion thought leadership, support business development and inform, engage, inspire and empower past, present and future ZS people.
We are seeking a dynamic B2B marketer with 4-7+ years of experience to join our Marketing and Communications team. As the Senior Tech & Alliance Marketing Associate, you will collaborate closely with Technology & Alliance business partners and the growth marketing team to understand and translate business goals into effective marketing programs that drive both mindshare and market share.
What You'll Do :

• Collaborate with the alliance and tech marketing teams to help define and execute the marketing strategy;
• Work with growth marketing, communications, ZS Tech and alliance teams, and external alliance partners to execute high-quality marketing activities that drive awareness, create demand, and increase market share;
• Partner with the digital marketing teams to secure and develop social media promotions - paid and organic;
• Collaborate with internal comms team and leverage internal channels to increase awareness of content, sales enablement and events;
• Create and manage ticketing system for new marketing projects;
• Develop a deep understanding of our industries and competitive landscape;
• Support marketing efforts for tech and alliance client and industry events;
• Develop marketing collateral, promotional content, and sales enablement materials such as email copy, brochures, web copy, presentations, and sales primers. Own and drive the content development process, including interviewing SMEs and managing the review/approval process;
• Foster relationships with tech and alliances business stakeholders to fully maximize the potential of go-to-market value;
• Review, analyze, interpret data to create reporting decks to evaluate the impact of marketing activities at both the strategy and campaign levels to understand activity and ROI generated;
• Serve as a subject matter advisor to the business, influencing how the Tech and Alliance teams engage the marketplace to drive relevance, distinctiveness, and growth;
• Contribute to the creation of campaign plans and the development of assets, personas, and customer journeys for activation across the full marketing funnel;
• Perform market research and competitive analysis to support the marketing strategy.

What You'll Bring :

• BA or BS required and 4-7+ years of marketing experience, preferably in professional services or B2B marketing;
• Experience working in entrepreneurial-driven, matrixed organizations;
• Strong project management skills with a demonstrated ability to manage multi-disciplinary projects that drive consistent and measurable results;
• Excellent written and verbal communication skills;
• Ability to travel 10-15% to support external industry and client events;
• Creative thinker with the ability to come up with innovative solutions;
• Flexibility to work early morning hours and effectively leverage time with global colleagues to maximize individual work impact;
• Must be a self-starter who can learn quickly and independently;
• Fluency in English.

Additional Skills:

• Tech, product or alliance marketing experience is a plus;
• Experience working with data tools, AI tools, ChatGPT, design and web tools like Canva and Folloze is a plus.

Perks & Benefits:
ZS offers a comprehensive total rewards package including health and well-being, financial planning, annual leave, personal growth and professional development. Our robust skills development programs, multiple career progression options and internal mobility paths and collaborative culture empowers you to thrive as an individual and global team member.
We are committed to giving our employees a flexible and connected way of working. A flexible and connected ZS allows us to combine work from home and on-site presence at clients/ZS offices for the majority of our week. The magic of ZS culture and innovation thrives in both planned and spontaneous face-to-face connections.
Considering applying?
At ZS, we're building a diverse and inclusive company where people bring their passions to inspire life-changing impact and deliver better outcomes for all. We are most interested in finding the best candidate for the job and recognize the value that candidates with all backgrounds, including non-traditional ones, bring. If you are interested in joining us, we encourage you to apply even if you don't meet 100% of the requirements listed above.
To Complete Your Application:
Candidates must possess work authorization for their intended country of employment.
An on-line application, including a full set of transcripts (official or unofficial), is required
to be considered.
NO AGENCY CALLS, PLEASE.
Find Out More At:
www.zs.com
Salary: $90,000.00 - $99,000.00