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Description
Ready to shape breakthrough brand strategies that live at the intersection of culture and commerce? We're looking for a Senior Strategist who can transform consumer truths into game-changing creative platforms for the Netherlands' most ambitious brands.
The Role
As Senior Strategist at Monks, you'll craft strategies that make brands matter in both culture and commerce. Working across our portfolio, including a major retail account in the Netherlands, you'll shape work that drives both emotional connection and business impact.
What You'll Do
- Lead strategic direction for an iconic retail brand and create strategies and playbooks that elevate their brand presence.
- Lead research and discovery to generate insights; identify emerging trends; ask the right critical questions through research and client conversations.
- Translate consumer insights into creative platforms that drive business results across different touchpoints.
- You’ll know how to craft compelling strategies and creative briefs unlocked by data and truths, and have an appetite for finding creative opportunities.
- Create strategic frameworks that elevate brands across channels. You’ll be fluent across ATL and digital and social channels, and be able to map complete customer engagement journeys.
- Maintain a high level of knowledge and expertise in trends, culture and technology; sharing your insights with the team, to add to the collective knowledge.
- Design and run inspiring workshops that push both client and agency teams to think bigger
- Support new business initiatives and pitch development
- Help raise strategic literacy across the wider Monks organisation through knowledge sharing and case studies
What You'll Bring
- 5+ years' experience leading brand and campaign strategy, with strong retail sector expertise
- Fluent Dutch speaker who understands local market nuances
- Sharp strategic mind that can identify opportunities others miss
- Digital-first thinking – you get that brands live through experiences, not just brand books
- Talent for turning complex ideas into clear, compelling presentations
- Experience with retail strategy
- Experience with government/public sector work is a plus
The Team
You'll join our multidisciplinary strategy team in Amsterdam, collaborating with creatives, producers, and client leads to deliver work that lives at the intersection of culture, commerce, and technology.
Your Profile
You're curious about people and passionate about brands. You can navigate between big picture thinking and practical execution. Most importantly, you understand that in today's world, every brand challenge is a creative opportunity.
Ready to help shape the future of branding? We'd love to hear from you.
This role reports to the Head of Strategy and is based in our Amsterdam office.
#LI-FP1
At Monks, we believe in fostering an environment where a diversity of perspectives can thrive. We proactively work to design hiring processes that promote equity and inclusion while mitigating bias. We celebrate diversity and are committed to building a team that reflects the communities we serve. We welcome and encourage qualified applicants, from all backgrounds, who are excited to contribute to our mission.
About Monks
Monks is the global, purely digital, unitary operating brand of S4Capital plc. With a legacy of innovation and specialized expertise, Monks combines an extraordinary range of global marketing and technology services to accelerate business possibilities and redefine how brands and businesses interact with the world. Its integration of systems and workflows delivers unfettered content production, scaled experiences, enterprise-grade technology and data science fueled by AI—managed by the industry’s best and most diverse digital talent—to help the world’s trailblazing companies outmaneuver and outpace their competition.
Monks was named a Contender in The Forrester Wave™: Global Marketing Services. It has remained a constant presence on Adweek’s Fastest Growing lists (2019-23), ranks among Cannes Lions' Top 10 Creative Companies (2022-23) and is the only partner to have been placed in AdExchanger’s Programmatic Power Players list every year (2020-24). In addition to being named Adweek’s first AI Agency of the Year (2023), Monks has been recognized by Business Intelligence in its 2024 Excellence in Artificial Intelligence Awards program in three categories: the Individual category, Organizational Winner in AI Strategic Planning and AI Product for its service Monks.Flow. Monks has also garnered the title of Webby Production Company of the Year (2021-24), won a record number of FWAs and has earned a spot on Newsweek’s Top 100 Global Most Loved Workplaces 2023.
We are an equal-opportunity employer committed to building a respectful and empowering work environment for all people to freely express themselves amongst colleagues who embrace diversity in all respects. Including fresh voices and unique points of view in all aspects of our business not only creates an environment where we can all grow and thrive but also increases our potential to produce work that better represents—and resonates with—the world around us.
What We Do
Monks is the global, purely digital, data-driven, unitary operating brand of S4Capital plc. With a legacy of innovation and specialized expertise, Monks combines an extraordinary range of global marketing and technology services to accelerate business possibilities and redefine how brands and businesses interact with the world. Its integration of systems and workflows delivers unfettered content production, scaled experiences, enterprise-grade technology and data science fueled by AI—managed by the industry’s best and most diverse digital talent—to help the world’s trailblazing companies outmaneuver and outpace their competition.
Monks was named a Contender in The Forrester Wave™: Global Marketing Services. It has remained a constant presence on Adweek’s Fastest Growing lists (2019-23), ranks among Cannes Lions' Top 10 Creative Companies (2022-23) and is the only partner to have been placed in AdExchanger’s Programmatic Power Players list every year (2020-24). In addition to being named Adweek’s first AI Agency of the Year (2023), Monks has been recognized by Business Intelligence in its 2024 Excellence in Artificial Intelligence Awards program in three categories: the Individual category, Organizational Winner in AI Strategic Planning and AI Product for its service Monks.Flow. Monks has also garnered the title of Webby Production Company of the Year (2021-24), won a record number of FWAs and has earned a spot on Newsweek’s Top 100 Global Most Loved Workplaces 2023.
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