Senior Specialist, Lifecycle Marketing

Posted 3 Days Ago
Be an Early Applicant
Philippines
Junior
Software
SaaS platform aimed at helping our homeservices professionals streamline and scale their businesses
The Role
As a Senior Specialist in Lifecycle Marketing, you will develop responsive email and SMS templates using HTML/CSS, optimize content for various devices, collaborate on design implementation, manage dynamic content, conduct thorough QA, and stay updated on trends. Your work ensures the successful execution of large-scale marketing campaigns.
Summary Generated by Built In

Why Housecall Pro?

Help us build solutions that build better lives. At Housecall Pro, we show up to work every day to make a difference for real people: the home service professionals that support America’s 100 million homes. We’re all about the Pro, and dedicate our days to helping them streamline operations, scale their businesses, and—ultimately—save time so they can be with their families and live well. We care deeply about our customers and foster a culture where our company, employees, and Pros grow and succeed together. Leadership is as focused on growing team members’ careers as they expect their teams to be on creating solutions for Pros.  We also offer:

  • A generous benefits program that supports the whole you with medical, dental, vision, life, disability, and 401(k)
  • Paid holidays and flexible, take-it-as-you-need-it paid time off 
  • Equity in a rapidly growing startup backed by top-tier VCs
  • Monthly tech reimbursements
  • A culture built on innovation that values big ideas, no matter where they come from


Role Overview

As a Senior Specialist, Lifecycle Marketing, you are responsible for developing responsive, high-quality email/SMS templates to support large-scale campaigns. You work closely with the team to translate designs and copy into functional, mobile-friendly emails using HTML/CSS within Iterable. Your primary focus is on the technical development of emails/SMS, ensuring all are optimized for a variety of devices and clients. You also manage dynamic content within templates and conduct thorough QA to ensure flawless execution.This role centers on template development and merging content from content creators.

Our team is passionate, empathetic, hardworking, and above all else focused on improving the lives of our service professionals (our Pros). Our success is their success.


What you do each day:

  • Develop responsive and mobile-friendly templates using HTML/CSS within Iterable and SMS campaign tools
  • Ensure content renders correctly across all devices, browsers, and clients
  • Collaborate with the team to implement templates based on provided copy and designs
  • Optimize templates for various screen sizes and email clients to improve user experience
  • Manage and update content catalogs, ensuring dynamic and personalized content is configured correctly
  • Conduct thorough QA and testing to identify and resolve design or formatting issues
  • Work with the team to troubleshoot any technical issues related to rendering or deployment
  • Ensure compliance with best practices, including accessibility standards and anti-spam regulation
  • Stay current with email/SMS development trends, tools, and best practices to continuously improve the team's performance


Qualifications:

  • 2+ years of experience in email/SMS development or front-end web development
  • Proficiency in HTML, CSS, and responsive design principles
  • Experience working with email service platforms (i.e. Iterable, Salesforce Marketing Cloud, Braze) and SMS platforms
  • Understanding of rendering across different clients, browsers, and device
  • Strong knowledge of QA processes and testing tools (i.e. Litmus, Email on Acid)
  • Familiarity with dynamic content and personalization within templates
  • Bachelor’s degree in Computer Science, Web Development, or a related field, or equivalent work experience required


What will help you succeed:

  • Attention to detail and ability to troubleshoot complex rendering issues
  • Ability to work cross-functionally with marketing and design teams
  • Strong time management skills and ability to manage multiple projects simultaneously
  • Problem-solving mindset with a focus on delivering optimized solutions
  • Passion for learning and staying updated on development best practices and tools


Founded in 2013, Housecall Pro helps home service professionals (Pros) streamline every aspect of their business. With easy-to-use tools for scheduling, dispatching, payments, and more, Housecall Pro enables Pros to save time, grow profitably, and provide best-in-class service.

Housecall Pro’s brand portfolio includes CONQUER, a business coaching solution for home services businesses. Our brands are united by a singular mission to champion our Pros to success.

We support more than 40,000 businesses and have over 1,800 ambitious, mission-driven, genuinely fun-loving teammates across the globe. If you want to do work that impacts real people, supported by a team that will invest in you every step of the way, we’d love to hear from you.

Housecall Pro celebrates diversity and we are committed to creating an inclusive environment.  We are an equal opportunity employer and do not discriminate on the basis of gender, race, religion, national origin, ethnicity, disability, gender identity/expression, sexual orientation, veteran or military status, or any other category protected under the law. #LI-Remote


This role is open to candidates based in Philippines and the expected salary for this role is $14,000-$16,300 USD. The specific salary for the successful candidate will be determined based on permissible, non-discriminatory factors such as skills, experience, and geographic location. This is a full time contract role.

Top Skills

CSS
HTML
The Company
Denver, CO
210 Employees
Hybrid Workplace
Year Founded: 2013

What We Do

At Housecall Pro, we're committed to making the everyday lives of home services professionals better by providing solutions that support their paths to success. Our core SaaS software platform runs all aspects of a home services business, including scheduling, dispatching, job management, invoicing, payment processing, and marketing. Housecall Pro will be there to help these businesses that keep America’s homes working navigate the transition to technology adoption.

Why Work With Us

At Housecall, we do culture a little differently. We believe it's about creating a team that loves each other's company and respects each other's skill. It's about working alongside people who will challenge your boundaries one minute and grab tacos with with you the next (and who doesn't love tacos?).

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