Would you like to join a global, growing company that innovates for a more sustainable tomorrow? UPM could be the team for you. We are frontrunners in developing renewable alternatives to fossil-based materials. Besides enabling both businesses and consumers make more sustainable choices, we strive to create a positive UPM experience for all our employees around the world. We live by our values – trust and be trusted, achieve together, renew with courage. Join us in creating a future beyond fossils!
We are looking for a Senior Specialist, Digital communications in UPM Marketing and Communications Service Center.
Greetings from your future manager
“UPM Marketing and Communications Service Center is located in UPM Business Hub in Wrocław, Poland and provides professional marketing and communications services for the global UPM organization. We support activities ranging from graphic design, audio-visual productions, project management, digital communications to digital marketing. We have a key role in ensuring brand alignment and digital enablement as well as increasing internal efficiency. Great internal customer experience and team spirit are in the key role within the Service Center. We are enthusiastic about what we do, and we enjoy working together. We are now looking for a team-oriented and service-minded Senior Specialist, Digital communications. Interested? Come and join us on this exciting path!” – Karolina Kuźniacka, Manager of Marketing and Communications Service Center.
What you will do
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Manage, publish and optimize content in digital channels, with focus on web and marketing automation publishing
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Act as Key User for the digital channels and provide user support for internal customers in digital content management
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Support the channel development (testing new features and A/B testing), create guidelines and conduct user trainings for digital channels
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Understand data analytics to give content planning recommendations as well as quality of creative assets to maximize the performance of digital content
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Contribute to Service Center KPIs and reporting
Who you are
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You have a relevant university degree and work experience in web content management and digital publishing
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You have a very good proficiency in:
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English (written and verbal)
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web content management (Optimizely tool is considered advantageous)
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user experience and UX design
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You have at least basic proficiency in (considered as an asset):
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marketing automation publishing (SF Account Engagement tool is considered advantageous)
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SEO requirements and search performance tools (BrightEdge and Google Search Console are considered advantageous)
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Google analytics
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You have good communication skills and can provide great customer experience
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You are a team-oriented person, able to take initiative and deliver in a complex, multi-task environment with strict deadlines
This is what we offer to you
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A meaningful job – We have an inspiring purpose ‘We create a future beyond fossils'. Our work is impactful and transformative.
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A caring community – Our community is built on great team spirit and shared commitment. We care about each other and the well-being of our colleagues. We support the work-life balance of all our employees.
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Development opportunities – We offer you great opportunities to learn and grow throughout your career. We are an international, multi-business organization offering plenty of avenues for personal growth.
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Responsible employer - Sustainability is at the core of everything we do. We are committed to ambitious, science-based sustainability targets in all areas from climate change to biodiversity. We foster diversity and inclusivity, offering a work environment in which everyone can be themselves.
Learn about our Rewarding and our Ways of working
Additional information
The position is located in UPM Business HUB Wrocław, Poland.
The position holder will report to Karolina Kuźniacka, Manager of Marketing and Communications Service Center.
Please apply via the link above and attach your CV in English latest on 11.12.2024. We review applications already during the application period, and you may be contacted already before the application deadline.
For support with submitting your application, please contact HR Service Center at [email protected] or tel. +48 12 399 94 99.
If you have any concerns about the recruitment and selection process, you can report those online through the UPM Report Misconduct channel using the link: https://www.upm.com/investors/governance/compliance/reportmisconduct/
UPM is a global forest industry leader with headquarters in Finland. We create renewable and responsible wood-based alternatives for fossil-based materials utilizing our expertise in engineering, innovation and digitalization. In Poland, UPM is running two factories near Wrocław, a Human Resources Service Center in Kraków and UPM Business Hub at the heart of the city of Wrocław. At the moment, the Wrocław Hub brings together over 600 professionals in customer, supplier and financial services.
What makes us unique? The Finnish leadership culture encourages people in personal growth and self-development, and our values - trust and be trusted, achieve together, renew with courage – are visible in our everyday work. We are inspired by the limitless opportunities of the bioeconomy and we lead the way towards a future beyond fossils. Got interested? Join us on this exciting path! #growthwithUPM
If you wish to get more insight about who we are, check out this page!
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What We Do
We deliver renewable and responsible solutions and innovate for a future beyond fossils across six business areas: UPM Fibres, UPM Energy, UPM Raflatac, UPM Specialty Papers, UPM Communication Papers and UPM Plywood. As the industry leader in responsibility, we are committed to the UN Business Ambition for 1.5°C and the science-based targets to mitigate climate change. We employ 17,200 people worldwide and our annual sales are approximately EUR 11.7 billion. Our shares are listed on Nasdaq Helsinki Ltd. UPM Biofore – Beyond fossils. www.upm.com
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