Senior Product Manager, Hard Goods

Who We’re Looking For - Reporting to the Senior Director, Product Management, Hard Goods, we are seeking a Senior Product Manager, Hard Goods who is responsible for the overall general management of assigned products and product categories, with the expectation of managing their areas of responsibility as though they were indeed the General Manager of their own small business. This work entails leading a dynamic cross-functional project team through all phases of the product lifecycle, from concept through end-of-life. This role is ultimately responsible for product success through execution of new product development on schedule and budget, post-launch consumer feedback monitoring, and rapid course-correction where necessary.  

Keys to Success -  As a member of the Product Development team, success will be measured based on three key actions. 1) Doing your job; setting and meeting appropriate goals that ladder up to the long-term Company vision and the short-term Company targets. You are expected to align on these goals with your manager, and then deliver on them. 2) Doing Your Job, the Right Way; At MANSCAPED® we strive to be ideal team players. That means striving to live up to the Humble, Hard Working & Smart framework. 3) Engaging (in both directions) with Radical Candor in a way that seeks to improve the performance of yourself and the team around you.

Responsibilities:

• Serve as the go-to product expert within the organization, having a deep understanding of product features, specifications and consumer benefits thereof, as well as a keen knowledge of the competition and market conditions for assigned product categories
• Identify consumer unmet needs and pain points, translating these into key differentiating product features and specifications that will set MANSCAPED® products above the competition, serving as the “voice of customer” champion within the organization
• Develop and present a detailed business case, based on customer & market research data and financial analysis, gaining alignment with Executive Leadership and other key stakeholders to allocate organizational resources towards new product development projects
• Set direction for product positioning, features & specifications, product & packaging design direction, and other product related criteria through leading the development and communication of Product Requirements (PRD) User Requirements (UR) and documents
• Lead cross-functional project teams in the execution of developing new products within areas of assigned responsibility through all phases of the MANSCAPED® product development process
• Lead internal and external recurring communication and collaboration, including regular evening teleconferences with manufacturing partners in Asia, on new product development projects through effective meeting agendas, ensuring all project team members have the opportunity to share their thoughts and ideas, ultimately holding the project team accountable for completing their individual project deliverables on time
• Provide timely project status updates to Leadership teams, including the C-Suite and other key cross-functional stakeholders through effective communication that is tailored for easy understanding and digestion among the audience
• Monitor post-launch product sales performance, customer ratings, and other product related data points, celebrating successes and formulating action plans for rapid course correction where necessary
• Foster the development of deep business relationships with strategic contract manufacturing partners
• Other duties as required

Qualifications:

• 10+ years of proven experience in developing and managing consumer products, rooted in validated consumer needs, wants & expectations; experience managing electronic, technical, or rechargeable products is strongly preferred
• Excellent communication and relationship building skills, with proven ability to lead & influence people without authority and effectively manage up  
• Keen business acumen and data analytical skills
• Technical aptitude, including basic engineering, product design, and architectural knowledge & understanding
• Proven experience in working closely with overseas product manufacturing organizations
• Strategic thinking and ability to make effective decisions to navigate dynamic business situations
• Highly motivated with proven ability to take initiative and lead projects with minimal direction
• Deep passion for developing and introducing consumer products to the market that make a significant positive impact on people’s lives
• Strong organizational skills and ability to effectively manage multiple projects simultaneously
• Solid understanding of Microsoft Office suite of products
• Ability to occasionally travel domestically and internationally