Job Description:
Lead strategic, data-driven paid media campaigns across platforms like Google Ads, TikTok Ads, and Meta Ads. Oversee high-budget campaigns, deliver scalable growth strategies, and mentor team members.
Responsibilities:
- Develop and execute comprehensive paid media strategies.
- Optimize campaign performance through data analysis and actionable insights.
- Design and implement A/B tests for creatives, targeting, and bidding.
- Collaborate with cross-functional teams to align marketing initiatives with growth objectives.
- Mentor junior staff and manage stakeholder communications.
- Stay updated on industry trends and emerging ad formats.
Requirements:
- 4-6 years’ experience in paid marketing with a track record of managing large-scale campaigns.
- Strong analytical skills with advanced proficiency in Excel/Google Sheets.
- Excellent communication and team leadership abilities.
- Strategic, detail-oriented, and proactive.
Preferred Qualifications:
- Expertise in additional advertising platforms or analytics tools (e.g., Mixpanel).
- Advanced experience with A/B testing methodologies.
Top Skills
What We Do
Vyro builds the next generation of content creation tools powered by Artificial Intelligence and Machine Learning to empower you to express your creativity. With its global presence, Vyro offers 20 content creation apps unleashing the creativity of over 5 million active users every month. Vyronauts are passionate, driven and purposeful and we’re currently looking for more of such people to join our team. Check out our AI Art Generator Image: https://www.imagine.art/
