What you’ll do
As a Senior Traffic Manager SMA at Doctolib, you will join the Global Growth team whose objective is to scale all the Marketing initiatives cross-channel and cross-country through product developments, operational excellence and perfect project management.
you will be responsible for acquiring new healthcare practitioners in France, Germany and Italy, including doctors, physiotherapists, and psychologists, through paid channels.
Your responsibilities include but are not limited to:
- Campaign Strategy: Develop performance marketing strategies to drive acquisition of healthcare practitioners, hand in hand with our local B2B Marketing teams
- Campaign Management:
- Plan and implement our online B2B paid campaigns across multiple Social Media Advertising platforms (e.g., Meta, LinkedIn, TikTok, Youtube…).
- Monitor, optimise and report on the performance of all of our campaigns: daily performance monitoring, campaign optimisation, best practice sharing
- Conduct A/B testing and other optimization strategies to continuously improve campaign results.
- Scale and continuously improve our current processes when it comes to data, tracking, automation, performance…
- Creative Development: Collaborate with the creative team to develop compelling ad creatives and content that drive engagement and conversions.
- Stakeholder Collaboration: Work closely with local marketing teams in France, Germany, Italy
Who you are
If you don’t meet all the requirements below but believe this opportunity matches your expectations and experience, we still encourage you to apply!
You could be our next team mate if you:
- Experience: Minimum of 3 years of experience in paid online marketing, preferably in a high-growth start-up or at a media agency.
- Technical Skills: Proven experience managing high growth through Paid Social Media channels with strong knowledge of audience segmentation, targeting strategies, and creative optimization.
- Analytical Skills: Strong analytical mindset with a solid understanding of KPIs, data interpretation, and performance optimization.
- Communication: Excellent communication and collaboration skills, with the ability to present data-driven insights clearly.
- Team player with the ability to work collaboratively in a fast-paced environment.
- Language: Fluency in French and English.
Now, it would be fantastic if you also have:
- Knowledge of the Healthcare Market: Understanding of the healthcare industry
What We Offer
- Impactful Work: Contribute to a mission-driven company that is transforming the healthcare industry.
- Growth Opportunities: Opportunities for professional growth and development in a fast-paced environment.
- Collaborative Culture: A supportive and collaborative work environment with a focus on innovation and excellence.
- If you are passionate about performance marketing and want to make a meaningful impact in the healthcare industry, we would love to hear from you!
What we offer
- Free Health Insurance for you & your family
- Quarterly bonus (based on your position)
- Up to 14 days of RTT
- A flexible workplace policy offering both hybrid and office-based mode
- Flexibility days allowing to work in EU countries and the UK 10 days per year
- Wellbeing program (free mental health and coaching offer with our partner moka.care)
- For caregivers and workers with disabilities, a package including an adaptation of the remote policy, extra days off for medical reasons, and psychological support.
- Lunch voucher with Swile card
- Work Council subsidy to refund part of sport club membership or creative class
- Bicycle subsidy
- Slean voucher for home-office furniture
The interview process
- 45min - interview with the Talent Partner
- 1h - interview with the Hiring Manager
- 1h - Case study with the Hiring Manager
- 30min - Final interview with the Growth Director
- At least one reference check
Job details
- Permanent position
- Full Time
- Workplace: Levallois-Perret
- Start date: asap
- Remuneration : fix + bonus on objectives (according to your profile)
At Doctolib, we are committed to improving access to healthcare for everyone. This translates into our recruitment process. We evaluate candidates based solely on qualifications and motivation, without any form of discrimination.
The more diverse ideas are heard, the more our product will truly improve healthcare for all. You are welcome to apply to Doctolib, regardless of your gender, religion, age, sexual orientation, ethnicity, disability.
To ensure equal opportunities, we invite you to exclude personal information (e.g. pictures, age) from your applications. If you require any accommodation, please let us know for support during the hiring process. Join us in building the healthcare we all dream of!
All information provided is processed by Doctolib for application management. For data processing details, click here. Please contact [email protected] for inquiries or to exercise your rights.
What We Do
Since Doctolib's creation in 2013, we have had one purpose: strive for a healthier world.
1. We aim to improve the daily lives of care teams by providing them with a new generation of technologies and services.
2. We aim to improve health for all, by offering a fast and frictionless journey for all care episodes, creating new ways for people to receive care and empowering them to become actors of their health.
At Doctolib, we are honored to work in the healthcare field and we believe that innovation in healthcare should be handled differently. We apply 4 guiding principles in everything we do:
1. We create helpful solutions for care teams and people.
2. We serve everyone equally and create well-designed and accessible technologies.
3. We team up with our users to strive for a healthier world and act as one team.
4. We protect our users' privacy. It’s their health, their data.
To achieve our purpose, we are assembling a team dedicated to improving healthcare, with a human-centric approach and an entrepreneurial mindset.
www.doctolib.com
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